At a Glance
- Tasks: Join us to create and execute innovative marketing campaigns for exciting B2B events.
- Company: Be part of a renowned media and events business with a strong reputation.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Make an impact in the events industry while working with experienced professionals.
- Qualifications: Ideal for those with B2B marketing experience and a knack for creative copywriting.
- Other info: Experience with CMS and CRM tools is a plus!
The predicted salary is between 28800 - 42000 £ per year.
Job Description If you’re a results driven B2B marketer with a background in events, either conferences or exhibitions then this could be your next move. This is an opportunity to join a well-known media and events business who are seeking a marketing executive to work on one of their leading conference portfolios. You will plan and execute innovative marketing campaigns and work closely with senior members in the team to deliver impactful events. This position is well-suited to a current marketing executive/assistant who has experience marketing B2B events and can clearly demonstrate campaigns results and how performance was achieved against targets. Key responsibilities: Develop persuasive, targeted and impactful copy for various marketing materials. Help craft and launch multi-channel marketing campaigns across programmes, events, and more. Activate targeted email campaigns, managing data sets, email templates, HTML email design and message copy. Configure event registration pages and lead generation forms. Work collaboratively with wider marketing and content teams for targeted approaches. Track and monitor campaign progress as well as post-event reporting. Requirements: Experience managing a website via a CMS like WordPress and CRM …
Marketing Executive employer: Media Contacts Ltd
Contact Detail:
Media Contacts Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Familiarize yourself with the latest trends in B2B marketing, especially in the events sector. This knowledge will help you stand out during discussions and show that you're proactive about industry developments.
✨Tip Number 2
Network with professionals in the events and media industry. Attend relevant conferences or webinars to connect with potential colleagues and learn more about the company culture at StudySmarter.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on in the past. Be ready to explain your role, the strategies you implemented, and the results achieved to demonstrate your impact.
✨Tip Number 4
Showcase your skills in using CMS and CRM tools. If you have experience with WordPress or similar platforms, be prepared to discuss how you've utilized these tools to enhance marketing efforts.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B marketing and events. Focus on specific campaigns you've worked on, detailing your role and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and events. Mention specific examples of successful campaigns you've executed and how they align with the company's goals.
Showcase Your Copywriting Skills: Since the role requires developing persuasive copy, include samples of your writing or describe instances where your copy led to successful marketing outcomes.
Highlight Technical Proficiency: Mention your experience with CMS platforms like WordPress and any CRM tools you've used. This will demonstrate your ability to manage event registration pages and email campaigns effectively.
How to prepare for a job interview at Media Contacts Ltd
✨Showcase Your B2B Marketing Experience
Be prepared to discuss your previous experience in B2B marketing, especially related to events. Highlight specific campaigns you've worked on, the results achieved, and how you met or exceeded targets.
✨Demonstrate Your Copywriting Skills
Since crafting persuasive copy is a key responsibility, bring examples of your work. Discuss your approach to creating impactful marketing materials and how you tailor your messaging for different audiences.
✨Familiarize Yourself with Multi-Channel Campaigns
Understand the various channels used in marketing campaigns. Be ready to explain how you've successfully launched multi-channel campaigns in the past and the strategies you employed to ensure their effectiveness.
✨Prepare for Technical Questions
Since the role involves managing websites and email campaigns, brush up on your knowledge of CMS platforms like WordPress and CRM systems. Be ready to discuss your experience with HTML email design and data management.