At a Glance
- Tasks: Lead marketing performance and communications to drive growth at Mecca Bingo.
- Company: Join the UK's number one Bingo brand with a vibrant community focus.
- Benefits: Competitive salary, exciting rewards, and a supportive work culture.
- Other info: Emphasis on personal and team growth in a high-performing environment.
- Why this job: Shape impactful marketing strategies and make a real difference in a well-known brand.
- Qualifications: Senior marketing leadership experience and strong analytical skills required.
The predicted salary is between 60000 - 75000 € per year.
At Mecca we are all about bringing people together for unforgettable experiences – we are the number one Bingo brand in the UK! For over 60 years we have been at the heart of our communities, offering a safe space where everyone is welcome to play Bingo, enjoy our Slots or relax with friends and enjoy great value food and drinks. Whether in our vibrant venues or playing with us online we put our customers at the heart of everything we do – which is why we need exceptional people. We couldn’t do it without them. Committed to creating a workplace that is inclusive, supportive and full of opportunity our teams play a vital part in shaping the future of our brand. Join us and your career can really take off. We’re passionate about delivering exceptional customer experiences – and we are looking for people who are too! Sound like your kind of place? Let’s play!
Join Mecca Bingo, one of the UK’s leading leisure brands, and play a pivotal role in shaping how marketing performance, insight and communications drive commercial growth.
What you’ll be responsible for:
- Owning and evolving Mecca’s marketing performance framework, including KPIs, dashboards and ROI tracking
- Translating complex data and insight into clear, compelling narratives that inform senior decision making
- Embedding a test and learn approach to continuously improve campaign effectiveness
- Leading PR and social media strategy to deliver both brand impact and measurable value
- Ensuring insight-led strategies are practical and actionable for venue teams
- Leading and developing a multi-disciplinary team across insight, data, PR and social
What we’re looking for:
- Senior marketing leadership experience, ideally in leisure, hospitality or multi-site environments
- Strong expertise in marketing performance, analytics and ROI
- Proven ability to connect customer insight, communications and commercial outcomes
- Confident influencer with experience working closely with senior stakeholders
- Commercially focused, insight-driven and able to simplify complexity into action
Why join Mecca?
- You’ll have the opportunity to shape how marketing performance and communications drive growth across a well-known national brand, in a role with real influence, visibility and impact.
- Competitive Salary: We value your contributions and offer a competitive salary that recognises your hard work and dedication
- Fantastic Rewards: Our reward package is varied and ranges from team incentives, bonuses, perks, and colleague networks to ensure your job is both fulfilling and rewarding
- Induction for Success: Your success is our priority. We provide a comprehensive induction program, thoughtfully designed to familiarise you with our Mecca values and culture, ensuring you are well prepared for your role
- People-Focused Culture: Mecca is all about its people. Our supportive and nurturing work environment ensures you have the tools you need to thrive
- High-Performing Culture: Join a team that embraces high performance. We set the bar high and help you reach your full potential
- Exciting Project Work: Get involved in exciting project work that will allow you to make a meaningful impact on our business. Your fresh ideas and contributions will be valued
- Emphasis on Growth: At Mecca, growth is not just a word; it’s a commitment. We foster your individual and team growth to help you succeed and excel
We are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers. We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.
Head of Marketing Performance & Communications in Maidenhead employer: Mecca
At Mecca, we pride ourselves on being a leading leisure brand that values inclusivity and support, making it an excellent employer for those looking to thrive in a dynamic environment. With a strong focus on employee growth, competitive rewards, and a people-centric culture, you will have the opportunity to make a meaningful impact while working alongside passionate colleagues in our vibrant Maidenhead location. Join us to shape the future of marketing performance and communications in a role that offers real influence and visibility.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing Performance & Communications in Maidenhead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Mecca Bingo and understanding their values and culture. Tailor your responses to show how your experience aligns with their mission of delivering exceptional customer experiences.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in marketing performance and communications can drive growth at Mecca. Keep it concise and impactful – think of it as your personal brand statement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Mecca team and contributing to our vibrant community.
We think you need these skills to ace Head of Marketing Performance & Communications in Maidenhead
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see how much you care about delivering exceptional customer experiences and how that aligns with our values at Mecca.
Tailor Your CV:Make sure to customise your CV for this specific role. Highlight your senior marketing leadership experience and any relevant achievements in leisure or hospitality. We love seeing how your background fits with what we do!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you're the perfect fit for the Head of Marketing Performance & Communications role. Share your insights on marketing performance and how you can drive growth at Mecca. Keep it engaging!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining the Mecca family!
How to prepare for a job interview at Mecca
✨Know Your Numbers
As the Head of Marketing Performance & Communications, you'll need to demonstrate your expertise in marketing performance and analytics. Brush up on key metrics, KPIs, and ROI tracking relevant to the leisure and hospitality sectors. Be ready to discuss how you've used data to drive decisions in past roles.
✨Craft Your Narrative
You’ll be translating complex data into compelling stories for senior stakeholders. Prepare examples of how you've successfully communicated insights in previous positions. Think about how you can simplify complexity into actionable strategies that resonate with both the team and the brand's vision.
✨Showcase Your Leadership Style
Leading a multi-disciplinary team is a big part of this role. Reflect on your leadership experiences and be prepared to share how you've developed teams in the past. Highlight your approach to fostering collaboration and innovation, especially in high-performance environments.
✨Be Customer-Centric
Mecca Bingo puts customers at the heart of everything they do. During your interview, emphasise your commitment to delivering exceptional customer experiences. Share specific examples of how you've connected customer insights to marketing strategies that drove commercial outcomes.
