At a Glance
- Tasks: Drive paid social media strategies and support exciting digital marketing campaigns.
- Company: Join MDPI, a leading Open Access publisher in a vibrant Manchester office.
- Benefits: Enjoy flexible hours, special days off, and a range of employee perks.
- Other info: Be part of a diverse team with great growth opportunities and a fun work culture.
- Why this job: Make an impact in digital marketing while learning about the publishing industry.
- Qualifications: Degree in Marketing or related field; experience in paid social media is a plus.
The predicted salary is between 40000 - 50000 £ per year.
The Role: PPC - Digital Marketing Specialist
We are looking to hire a Digital Marketing Specialist in our Manchester office!
This role involves responsibilities around the paid promotion for journals and corporate campaigns across social media channels and Google.
This is a full-time, in-office role based in our Manchester city centre office, which is located next to Piccadilly Gardens in Manchester.
Key Responsibilities
- Implement the paid social media strategy for a portfolio of key brands
- Implement the digital marketing strategy for a portfolio of key brands
- Support the development and implementation of always on campaigns
- Support the development and implementation of major campaigns
- Provide support to others across the business on digital marketing best practice
- Monitor and report on individual campaign performance
- Participate relevant team meetings on key topics related to workload
- Build and maintain strong relationships with portfolio and others across the business
- Support key corporate campaigns, projects and platforms
- Population of weekly content calendar.
What We're Looking For
- A Bachelor's degree or above in Communications, Marketing, Public Relations, Advertising, or a related subject (required).
- Experience coordinating paid social media or paid digital marketing activities for business.
- Native-level English proficiency (proficiency in other languages is a plus).
- Intermediate knowledge of key social media platforms, including Facebook, Twitter, Linked In and Instagram (experience with other channels is a plus).
- Strong knowledge of Social Media Ad Managers (Google Ad Manager is a plus).
- Experience using social media and digital marketing tools such as Hootsuite, Falcon and Sprout OR Google Suite (GA4, Tag Manager, Search Consol, etc.), as well as data visualisation tools.
- A core understanding of brand, communication, and digital marketing principles.
- Demonstrable organisational skills and prioritisation capabilities.
- Strong analytical skills
We are also looking for someone who is interested in science and communications, and curious to learn more about the publishing industry!
About MDPI
Headquartered in Switzerland, MDPI is a fully Open Access publisher with a portfolio of more than 500 journals across all scientific disciplines.
To date, MDPI has published the works of over 4.5 million researchers, collaborating with an extensive network of academic institutions and scientific societies worldwide.
Above all, MDPI is committed to ensuring that high-quality research is freely accessible to readers across the globe.
Benefits
- Flexible Working Times You are able to start work anytime between 7-9am, and finish between 3pm-6pm.
- Special Days Off Getting married or moving house? No need to use up your holidays, MDPI offer paid time off for such occasions.
- Our Culture A friendly working environment with monthly lunch parties, office snacks and seasonal events.
- Bonus Incentives Depending on your role, you may be eligible for one of our bonus schemes which rewards high-performing employees.
- Perkbox You will have access to our benefit platform called “Perkbox.” This will provide you with a range of discounts and benefits across various retailers, including savings on food, drinks, tech, travel, and more.
- Health Cash Plan After passing probation, employees are enrolled into our private health membership with Bupa.
You can claim money back on dental, doctors, and prescriptions amongst many other health services
- Modern City Centre Office Located next to Piccadilly Gardens, our office is a 10 minute walk from both Manchester Piccadilly and Manchester Oxford Road train stations.
There are also tram stops outside of the building.
- Cyclescheme Save between 25-39% on a bike and accessories.
- Techscheme Save up to 10% on tax when purchasing tech equipment from places such as Ikea and Currys.
- Diversity, Equality, and Inclusion
At MDPI, we believe in fostering an inclusive work environment that respects and values individual differences and prioritises growth through continued learning, support, and feedback.
We are always seeking new initiatives to advance diversity and inclusion across all our offices to create a more equal workforce.
Initiatives
At MDPI, We Develop And Maintain Various Platforms In Order To Better Serve The Scientific Community, Which You Can Find Below
- MDPI homepage: https://www. mdpi. com/
- Sciprofiles: https://sciprofiles. com/
- Sciforum: https://sciforum. net/
- Scilit: https://www. scilit. net/
- Preprints: https://www. preprints. org/
- Encyclopedia: https://encyclopedia. pub/
- Preprints: https://preprints. org/
- #J-18808-Ljbffr
PPC - Digital Marketing Specialist in Manchester employer: MDPI Romania
MDPI Romania is an excellent employer, offering a dynamic work environment in the heart of Manchester, just steps away from Piccadilly Gardens. With a focus on employee well-being, we provide flexible working arrangements, a health cash plan, and bonus incentives, fostering a vibrant office culture that encourages collaboration and innovation. Our commitment to professional growth ensures that you will have ample opportunities to develop your skills and advance your career in scientific communication.
StudySmarter Expert Advice🤫
We think this is how you could land PPC - Digital Marketing Specialist in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for MDPI Romania and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like MDPI Romania are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with MDPI Romania on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at MDPI Romania. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace PPC - Digital Marketing Specialist in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit MDPI Romania. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of MDPI Romania:Show us that you’ve done your homework! In your application, briefly mention what you admire about MDPI Romania’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at MDPI Romania
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at MDPI Romania will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At MDPI Romania, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
