Senior Marketing Executive in Newtownabbey
Senior Marketing Executive

Senior Marketing Executive in Newtownabbey

Newtownabbey Full-Time 80000 - 80000 £ / year (est.) No home office possible
MCS Group

At a Glance

  • Tasks: Drive demand generation and marketing operations for a high-growth cybersecurity company.
  • Company: Join a leading cybersecurity firm focused on innovation and growth.
  • Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
  • Other info: Dynamic work environment with a focus on collaboration and career advancement.
  • Why this job: Make a real impact in the fast-paced world of cybersecurity marketing.
  • Qualifications: Experience in B2B tech marketing and strong analytical skills required.

The predicted salary is between 80000 - 80000 £ per year.

MCS are delighted to partner with a cybersecurity company who are seeking a commercially driven Senior Marketing Executive to play a critical role in shaping and executing demand generation and marketing operations for a high-growth cybersecurity business. This is a pivotal hire that will strengthen pipeline creation, improve marketing performance, and elevate how the business positions its cyber products to enterprise and technical buyers.

This role is not traditional marketing execution; it is focused on pipeline impact, marketing effectiveness, and go-to-market performance, working closely with sales, product, and partner teams.

The Role

  • You will take ownership of key areas of demand generation and marketing operations, building on existing foundations to drive measurable pipeline growth and commercial impact.
  • You will be responsible for turning marketing activity into qualified opportunities and ensuring strong alignment between marketing, sales, and partner channels.
  • You will also play a key role in translating complex cybersecurity solutions into clear, compelling messaging that resonates with CISOs, security leaders, and technical buyers.

Key Responsibilities

  • Develop and execute demand generation campaigns with a clear focus on pipeline creation and conversion.
  • Own marketing operations across CRM (Salesforce), ensuring data quality, campaign tracking, attribution, and performance visibility.
  • Analyse campaign performance and optimise activity to improve ROI, conversion rates, and pipeline contribution.
  • Translate technical cybersecurity products into clear, commercial, customer-facing messaging.
  • Support the development and execution of integrated campaigns across email, digital, events, and partner marketing.
  • Build and refine reporting dashboards to track campaign effectiveness, funnel performance, and revenue impact.
  • Identify opportunities to improve marketing processes, automation, and overall efficiency.
  • Collaborate with product and technical teams to ensure accurate and compelling positioning in market.

Essential Criteria:

  • Proven experience in cybersecurity or B2B tech marketing, ideally with exposure to enterprise or technical buyers (e.g. CISOs).
  • Strong background in demand generation and pipeline-focused marketing.
  • Hands-on experience with CRM systems (Salesforce preferred) and marketing operations.
  • Understanding of attribution, funnel metrics, and campaign performance analysis.
  • Experience working within partner-led or channel-led go-to-market environments.
  • Ability to simplify complex technical products into clear, commercial messaging.
  • Strong analytical mindset with a focus on optimisation and measurable outcomes.
  • Confident working in fast-paced and high accountability environments.

To Apply

To speak in absolute confidence about this opportunity please send an up to date CV via the link provided or contact Zara Waring, Specialist Consultant at MCS Group.

MCS Group is committed to Equality, Diversity, and Inclusion for all, being the first recruitment agency in NI to achieve Bronze Diversity Mark accreditation. If you have a disability which means you require a reasonable adjustment to be considered at any stage of the recruitment process, please contact us and we will endeavour to facilitate the request.

Senior Marketing Executive in Newtownabbey employer: MCS Group

As a leading cybersecurity firm based in Belfast, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and development. Our commitment to innovation and excellence is matched by our dedication to providing competitive salaries, comprehensive benefits, and opportunities for professional advancement, making us an exceptional employer for those looking to make a meaningful impact in the tech industry.
MCS Group

Contact Detail:

MCS Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Marketing Executive in Newtownabbey

✨Tip Number 1

Network like a pro! Reach out to people in the cybersecurity field, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and successes. This is a great way to demonstrate your expertise and make a memorable impression on potential employers.

✨Tip Number 3

Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. This shows you're genuinely interested and ready to contribute.

✨Tip Number 4

Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace Senior Marketing Executive in Newtownabbey

Demand Generation
Marketing Operations
CRM (Salesforce)
Campaign Performance Analysis
Attribution
Funnel Metrics
B2B Tech Marketing
Cybersecurity Knowledge
Commercial Messaging
Data Quality Management
Optimisation Skills
Integrated Campaign Development
Collaboration with Technical Teams
Analytical Mindset
Fast-Paced Environment Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Executive. Highlight your experience in demand generation and pipeline-focused marketing, especially in cybersecurity or B2B tech. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can contribute to our marketing operations. Don’t forget to mention your experience with CRM systems like Salesforce and your analytical mindset.

Showcase Your Achievements: When detailing your past roles, focus on measurable outcomes. Share specific examples of how you've driven pipeline growth or improved marketing performance. We love numbers and results, so make them pop!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it shows you're keen on joining our team at StudySmarter!

How to prepare for a job interview at MCS Group

✨Know Your Cybersecurity Stuff

Make sure you brush up on the latest trends and challenges in cybersecurity. Understand the products the company offers and be ready to discuss how they can solve problems for enterprise buyers like CISOs. This will show that you're not just a marketer, but someone who truly understands the industry.

✨Showcase Your Demand Generation Skills

Prepare specific examples of successful demand generation campaigns you've executed in the past. Be ready to discuss how you measured their success and what impact they had on pipeline growth. This will demonstrate your ability to drive results and align marketing efforts with sales goals.

✨Familiarise Yourself with CRM Systems

Since the role involves working with Salesforce, it’s crucial to have a solid understanding of CRM systems. Be prepared to talk about how you've used CRM tools to track campaign performance and improve data quality. This will highlight your hands-on experience and technical skills.

✨Communicate Clearly and Confidently

Practice translating complex technical concepts into simple, compelling messaging. During the interview, aim to communicate your ideas clearly and confidently, as this is key to resonating with both technical and non-technical stakeholders. It’s all about making those connections!

Senior Marketing Executive in Newtownabbey
MCS Group
Location: Newtownabbey

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