At a Glance
- Tasks: Lead digital product development and optimise user experiences for McLaren's platforms.
- Company: Join the iconic McLaren Racing team, where innovation meets high performance.
- Benefits: Enjoy hybrid working, private healthcare, and a vibrant workplace at the McLaren Technology Centre.
- Other info: Flexible hours required, especially during race weekends, in a fast-paced, dynamic setting.
- Why this job: Be part of a thrilling environment that shapes the future of motorsport and fan engagement.
- Qualifications: Experience in digital product roles and a passion for motorsport are essential.
The predicted salary is between 48000 - 72000 £ per year.
At McLaren Racing, we’re not just here to try to take the chequered flag. We’re here to excite our fans, inspire our people and deliver for our partners. And we’re also committed to evolving our sport, our industry, and our technology, too.
Purpose of the role: The Senior Executive, Product plays a pivotal role in delivering world-class digital experiences across our owned platforms - the McLaren Racing website and mobile app. Working across Formula 1, IndyCar, WEC, Gaming and wider business areas, this role ensures our digital ecosystem delivers against the business’s four strategic pillars: Growth, Engagement, Monetisation and Retention.
You will own the day-to-day product roadmap and performance optimisation of our platforms, working closely with internal stakeholders and external agency partners to ensure a stable, scalable and high-performing digital experience. This role also forms a key part of the race weekend publishing team, working closely with content teams to deliver real-time coverage to millions of global fans. You will be joining a high-performing, fast-paced environment where digital platforms sit at the core of fan experience and commercial delivery.
Role Dimensions: This role will entail unsocial working hours, including evenings and weekends.
Principal Accountabilities:
- Digital platform development & optimisation
- Own and manage the short-term digital product roadmap across McLaren.com/Racing and the McLaren App.
- Prioritise and deliver incremental platform improvements aligned to Growth, Engagement, Monetisation and Retention objectives.
- Act as the primary day-to-day contact for digital agencies and platform suppliers.
- Oversee the performance and optimisation of our CMS, video player, fan engagement tools, SSO, API-powered feeds, and internal asset libraries.
- Analyse user behaviour, platform performance and conversion data to identify opportunities for UX and content improvements.
- Translate insights into actionable platform enhancements.
- Ensure analytics tracking, tagging and reporting frameworks are accurate and aligned to business KPIs.
- Support integration of partner requirements and commercial functionality across digital products.
Cross-functional collaboration:
- Work closely with the wider Digital team to ensure product capabilities support content strategy and McLaren Racing Club membership growth.
- Proactively contribute to ideation across the Digital team, including improving fan experience and the creation and execution of content.
- Collaborate closely with our external agency and McLaren IT to ensure robust infrastructure, integrations and performance.
- Liaise with Commercial teams to ensure contractual partner integrations are delivered within platform capabilities.
- Maintain clear documentation of workflows, processes and product updates.
Race weekend delivery:
- Deliver a selection of remote real-time race weekend coverage across all series including management of live commentary, session updates, schedule information, imagery, video and results.
- Operate within fast-moving, high-pressure environments, maintaining exceptional accuracy and attention to detail.
- Work flexible hours including evenings, weekends and holidays, in line with the global motorsport calendar.
Job requirements Knowledge, Skills and Experience:
- Experience working within digital product, platform operations or digital optimisation roles.
- Strong experience managing or working with a modern CMS (Contentful or similar preferred).
- Demonstrable knowledge of website and mobile app ecosystems.
- Experience working with digital agencies, developers and external suppliers.
- Proven ability to interpret analytics and translate data into product improvements.
- Strong understanding of UX principles, conversion optimisation and digital performance metrics.
- Strong writing, editing and proofreading skills.
- Knowledge of API integrations, video platforms and engagement tools is desirable.
- Demonstrable interest and knowledge of Formula 1 and motorsport.
- Ability to work in high-pressure, deadline-driven environments.
Personal Attributes:
- Strategic & commercially aware – Understands how digital platforms drive growth, engagement and revenue.
- Analytical – Data-driven decision maker with strong problem-solving skills.
- Resilient – Thrives in high-pressure race weekend environments.
- Ownership mindset – Takes accountability for platform performance and continuous improvement.
- Collaborative – Builds strong relationships across content, marketing, IT and commercial teams.
- High-performance orientation – Operates with precision, urgency and attention to detail consistent with elite sport.
What can McLaren offer? We constantly strive to be better tomorrow than we are today. Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport. We show up every day with energy and enthusiasm, ready to play our part.
We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working with 3 days a week based in the MTC. Our state of the art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break-out areas, as well as direct access to park and common land. The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30 minute train ride.
We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
Senior Executive, Digital Product in Woking employer: McLaren Racing
Contact Detail:
McLaren Racing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Executive, Digital Product in Woking
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to McLaren Racing. Attend events, join online forums, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for motorsport! When you get the chance to chat with potential employers, make sure to highlight your love for Formula 1 and how it drives your work ethic. It’s all about connecting your personal interests with the role.
✨Tip Number 3
Prepare for the unexpected! Given the fast-paced nature of the role, practice answering questions on the spot. Think about how you’d handle real-time challenges during race weekends and be ready to share your thoughts on optimising digital experiences.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for joining the McLaren team. Plus, it’s the best way to ensure your application gets the attention it deserves!
We think you need these skills to ace Senior Executive, Digital Product in Woking
Some tips for your application 🫡
Show Your Passion for Digital: When you're writing your application, let your enthusiasm for digital products shine through! Talk about your experience with digital platforms and how you've contributed to their growth and engagement. We love seeing candidates who are genuinely excited about the digital landscape.
Tailor Your Application: Make sure to customise your application to highlight how your skills align with the role. Mention specific experiences that relate to managing product roadmaps or optimising user experiences. We want to see how you can contribute to our mission at McLaren Racing!
Be Data-Driven: Since this role involves a lot of analytics, don’t shy away from showcasing your data interpretation skills. Share examples of how you've used data to drive product improvements in the past. We appreciate candidates who can turn numbers into actionable insights!
Keep It Professional Yet Personal: While we want you to be professional, don't forget to let your personality shine through! A bit of your unique voice can make your application stand out. Remember, we’re looking for someone who fits into our high-performance culture, so show us who you are!
How to prepare for a job interview at McLaren Racing
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital product management and optimisation. Familiarise yourself with the latest trends in CMS platforms, especially if you've worked with Contentful or similar systems. Being able to discuss your experience with digital agencies and how you've improved user experiences will definitely impress.
✨Show Your Analytical Side
Prepare to talk about how you've used data to drive decisions in your previous roles. Be ready to share specific examples of how you've interpreted analytics to enhance platform performance. This role is all about making data-driven improvements, so showcasing your analytical skills will be key.
✨Demonstrate Your Passion for Motorsport
Since this role is with McLaren Racing, showing a genuine interest in Formula 1 and motorsport can set you apart. Share any relevant experiences or insights you have about the industry, and how that passion can translate into enhancing fan engagement through digital platforms.
✨Be Ready for High-Pressure Scenarios
Given the fast-paced environment of race weekends, think of examples from your past where you've thrived under pressure. Discuss how you maintain accuracy and attention to detail while managing multiple tasks. This will show that you're not just capable but also resilient in high-stakes situations.