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- Tasks: Lead strategic communications and manage brand messaging for McLaren Racing.
- Company: Join the iconic McLaren Racing team at the cutting-edge McLaren Technology Centre.
- Benefits: Enjoy hybrid working, private healthcare, and a vibrant workplace with great facilities.
- Why this job: Be part of a high-performance team that inspires fans and evolves the sport.
- Qualifications: Extensive communications experience and strong storytelling skills required.
- Other info: Collaborate with top-tier media and influencers in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Senior Corporate Communications Manager – 12 Month FTC
At McLaren Racing, we’re not just here to try to take the chequered flag. We’re here to excite our fans, inspire our people and deliver for our partners. And we’re also committed to evolving our sport, our industry, and our technology, too.
Purpose of the role: The McLaren Racing Corporate Communications Team works across all racing series and oversees all partner, licensing, brand and sustainability comms as well as influencer engagement and our executive speaking programme. This role will lead the delivery of strategic communications objectives and ensure consistent representation of the McLaren Racing business and brand externally. Reporting to the Director of Corporate Communications, this role will manage the creation of key comms materials and delivery of media and influencer programmes for major announcements, activations and priorities in line with the team’s priorities, with a focus on proactive brand communications, Sustainability and Licensing.
Role Details
Based at our McLaren Technology Centre in Woking for a minimum of 3 days a week with the option of working from home for the remaining 2 days. The role reports into the Corporate Communications Director but will need to build strong relationships with the whole communications team and key stakeholders across the business to effectively execute the role.
Principal Accountabilities
- Manage brand communications delivery across non-motorsport media in line with agreed priorities and objectives
- Manage licensing communications and media engagement programmes around key activations and product launches
- Deliver a comms roadmap for priority licensing partners to maximise brand comms opportunities
- Responsible for the comms delivery around key brand campaigns
- Lead the sports collaboration working group to ensure strategic alignment and delivery of agreed objectives
- Manage driver media profiles and driver media engagement in non-motorsport media. Manage driver briefings and media handling on the day
- Manage sustainability communications around key milestones, announcements, reports, calendar moments and speaking opportunities. Support the team on sustainability messaging for partners where required
- Manage our influencer programme to drive brand awareness and support key commercial priorities/objectives
- Day to day approvals on brand, sustainability and licensing messaging, content, appearances
- Support the Corporate Communications Director on the Executive speaking programme for non-partner events and conferences
- Deliver the roll-out of media training and messaging toolkits, working closely with the Corporate Communications Director
- Support the delivery of the LinkedIn strategy around thought-leadership and non-partner events
- Travel as and when required to support brand, licensing & sustainability activations
Knowledge, Skills and Experience
- Extensive experience in communications
- Proven experience working with top tier media, influencers and talent, with existing relationships in the lifestyle, entertainment and news space
- Strong storytelling skills
- Experience managing key spokespeople, including messaging and briefing management
- Ability to work well under pressure
- Excellent verbal and interpersonal skills
- Strong copywriting skills and a keen eye for detail
- Great organisational skills, very confident managing multiple workstreams
Personal Attributes
- A team player, able to collaborate and build relationships with internal and external stakeholders effectively and professionally
- Proactive approach to work with a passion for playing a role in a high-performance team on and off the track
- A creative, solutions-orientated thinker
- Able to multi-task and thrive in a fast-paced environment
- A passion for sport and the McLaren Racing brand
What can McLaren offer?
We constantly strive to be better tomorrow than we are today. Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport. We show up every day with energy and enthusiasm, ready to play our part.
We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working with 3 days a week based in the MTC.
Our state of the art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break-out areas, as well as direct access to park and common land. The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30 minute train ride.
We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
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Senior Corporate Communications Manager - 12 Month FTC employer: McLaren Racing
Contact Detail:
McLaren Racing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Corporate Communications Manager - 12 Month FTC
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who might have ties to McLaren Racing. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching McLaren’s recent projects and initiatives. Show us you’re not just passionate about racing but also about how you can contribute to their brand communications and sustainability goals.
✨Tip Number 3
Practice your storytelling skills! You’ll need to convey your experiences in a way that aligns with McLaren’s values. Think of examples where you’ve successfully managed communications or engaged with influencers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the McLaren team and contributing to their exciting journey.
We think you need these skills to ace Senior Corporate Communications Manager - 12 Month FTC
Some tips for your application 🫡
Show Your Passion for Communication: When writing your application, let your enthusiasm for corporate communications shine through. We want to see how your experience aligns with our mission at McLaren Racing and how you can contribute to our exciting journey.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight your relevant experience in managing brand communications and working with media, as well as any specific achievements that demonstrate your storytelling skills.
Be Clear and Concise: In your written application, clarity is key! Use straightforward language and keep your points concise. We appreciate a well-structured application that gets straight to the point while showcasing your skills and experience.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at McLaren Racing.
How to prepare for a job interview at McLaren Racing
✨Know Your Audience
Before the interview, research McLaren Racing and their recent communications initiatives. Understand their brand values and how they engage with fans and partners. This will help you tailor your responses to align with their goals and demonstrate your genuine interest in the role.
✨Showcase Your Storytelling Skills
As a Senior Corporate Communications Manager, storytelling is key. Prepare examples of how you've crafted compelling narratives in previous roles. Be ready to discuss specific campaigns you've led and the impact they had on brand perception or engagement.
✨Demonstrate Relationship Building
Highlight your experience in managing relationships with media, influencers, and stakeholders. Share specific instances where you've successfully collaborated with others to achieve communication objectives, especially in high-pressure situations.
✨Prepare for Scenario Questions
Expect questions that assess your ability to handle real-world challenges. Think about potential scenarios related to brand communications, sustainability messaging, or influencer engagement. Prepare structured responses that showcase your problem-solving skills and proactive approach.
