As the Head of Commercial - UK & Europe, you will be responsible for driving all aspects of sales planning and performance across the European region, steering the retailer network to achieve new car and certified pre-owned sales, contribution margin and revenue targets and adhere to the McLaren brand standards and business objectives. Reporting to the Regional Director - UK & Europe, you will oversee all commercial sales functions of the regional business including Sales Operations, Volume Planning, Financial Services and manage a team of Regional managers responsible for driving retailer sales funnel focus, pipeline planning and new and used car sales performance. But also the key support to the Regional Director.
What You'll Do
- Lead and develop the UK & Europe sales team to ensure a focused, cohesive approach across the region and deliver a healthy long term order-bank for all McLaren models.
- Oversee and manage all sales planning, forecasting and performance reporting for the UK & Europe region including production allocation, order intake, wholesale, retail, contribution margin, options and MSO.
- Manage the regions sales tactical budget to develop strategic programs that are tailored to each sub region and aligned with the commercial targets of the company.
- Manage the variable bonus assessment and reporting processes to ensure dealer compliance with required standards, guidelines, and target achievement every quarter.
- Ensure the execution of aligned retailer marketing, communications and customer engagement initiatives through consistent sales funnel focus with the regional managers.
- Work in close collaboration with the regional marketing team to align sales initiatives with key regional activities, customer engagement strategies and campaigns.
- Ensure MSO is a key focus for both Retailers and the regional sales team and develop initiatives that promote and deliver incremental business.
- Foster a data driven culture within the sales team, ensuring consistent reporting and accurate forecasting including quantitative and qualitative analysis of retailer sales funnel, market share performance and development opportunities in the region.
- Ensure every retailer visit is documented and contact reports are consistently completed by RMs.
- Collaborate with the Regional Director to set annual objectives for the retailer network and lead the Annual Dealer Business Planning process.
- Ensure retailer staff training requirements are up to date and customer facing staff are equipped to deliver an exceptional McLaren customer experience.
- Drive cross functional collaboration within both regional and central Commercial operations, Marketing, Aftersales, PR, MSO and Finance departments.
- Support the UK & Europe leadership team with market analysis, dealer performance analysis and competitive information as required.
- Partner with CA bank to develop a long term financial services strategy for the region to strengthen the McLaren Financial Services product offering and ensure relevant market coverage.
- Build strong commercial relationships with Retailer investors, senior management and staff to ensure alignment with the McLaren business strategy.
- Act as the key conduit between the region and the Global operations team, representing the UK & Europe team at relevant meetings.
- Support Regional manager focus of key requests from regional leadership team.
- Support and represent McLaren at key customer facing events across the region.
Qualifications
- Educated to Degree Level
- Proven experience in project management and influencing key stakeholders
- Detailed knowledge of Automotive Dealer/Retailer operations and an understanding of Bodyshop Programmes would be advantageous
- Strong written and verbal communication skills
- Experience of working within dynamic and change-oriented teams
- An understanding of the high net worth market and sensitivity to customer needs
- Proactive mind-set that devises creative solutions to strategic and tactical business challenges
- Ability to influence and engage at all levels in order to maximise Aftersales share of voice
- Proficiency in Microsoft Operating System & programs
No restraints. No limitations. We don't simply push boundaries. McLaren Automotive exists to create breath-taking performance road cars.
It takes a community to do what we do. A diverse group of people with many areas of expertise, united by their passion to deliver visionary products and set new benchmarks. McLaren Automotive commits to equal opportunity for all. Diversity, Equality and Inclusion is at the heart of our impact, it drives our innovation and enables us to truly create something special. Join us on our journey.
What We'll Do for You
We offer a wide-ranging benefits package, which includes:
- Structured career development framework
- 25 days' holiday, plus bank holiday. Annual buy & sell up to five days
- Enhanced company pension scheme
- Discretionary annual bonus award
- Private medical insurance and health cash plan
- Life assurance benefit
- Ability to apply for a sabbatical of up to one year after only two years' service
- Benefits you can adapt to your lifestyle, such as discounted shopping
- Generous parental leave policies
- A range of wellbeing initiatives, such as employee assistance programme and free financial & mortgage advice
Head of Commercial - UK & Europe employer: McLaren Racing
McLaren Racing is an exceptional employer that fosters a dynamic and inclusive work culture, where every team member is empowered to contribute to high-performance outcomes. With a strong focus on employee development and growth, the company offers numerous opportunities for professional advancement while ensuring a supportive environment that values diverse perspectives. Located in a vibrant setting, McLaren Racing not only champions innovation in racing but also prioritises the well-being of its employees through various initiatives, making it a truly rewarding place to build a career.
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We think this is how you could land Head of Commercial - UK & Europe
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