At a Glance
- Tasks: Lead the digital experience for McLaren Racing's website and app, enhancing fan engagement.
- Company: Join the iconic McLaren Racing team, known for innovation and excellence.
- Benefits: Enjoy hybrid working, private healthcare, and a vibrant workplace with top-notch facilities.
- Other info: Work in a fast-paced environment with opportunities for personal and professional growth.
- Why this job: Be part of a pioneering team shaping the future of motorsport digital experiences.
- Qualifications: Experience in digital product management and strong analytical skills required.
The predicted salary is between 50000 - 65000 £ per year.
Purpose of the Role
This role plays a pivotal part in delivering world‑class digital experiences across Mc Laren Racing’s website and mobile app, supporting fans around the globe.
Working across Formula 1, Indy Car, WEC, Gaming and wider business areas, you will help shape a digital ecosystem that drives growth, engagement, monetisation and retention.
You'll take ownership of the product roadmap and performance optimisation, ensuring platforms are stable, scalable and consistently high‑performing.
- What You’ll Do
- Own and manage the short‑term digital product roadmap across the Mc Laren Racing website and app
- Deliver continuous platform improvements aligned to growth, engagement, monetisation and retention objectives
- Act as the day‑to‑day contact for digital agencies and platform suppliers
- Oversee performance and optimisation of CMS, video platforms, fan engagement tools, SSO, APIs and asset libraries
- Analyse user behaviour, performance metrics and conversion data to identify optimisation opportunities
- Translate data insights into actionable improvements across UX, content and functionality
- Ensure accurate analytics tracking, tagging and reporting aligned to business KPIs
- Support integration of partner requirements and commercial functionality across digital platforms
- Collaborate with digital, content, IT and commercial teams to deliver integrated solutions
- Contribute ideas to enhance fan experience and support content strategy and membership growth
- Maintain clear documentation of workflows, processes and product updates
- Deliver real‑time race weekend coverage, including live updates, commentary and content across global series
- Operate effectively in fast‑paced, high‑pressure environments with a focus on accuracy and detail
- Job Requirements
- What You’ll Bring
- Experience within digital product, platform operations or optimisation roles
- Strong experience working with a modern CMS such as Contentful
- Good understanding of website and mobile app ecosystems
- Experience working with digital agencies, developers and external suppliers
- Ability to interpret analytics and translate data into meaningful product improvements, including use of GA4
- Solid understanding of user experience principles, conversion optimisation and digital performance metrics
- Strong writing, editing and proofreading skills
- Knowledge of API integrations, video platforms and engagement tools is desirable
- Interest in and understanding of Formula 1 or motorsport
- Personal Attributes
- Strategic and commercially aware, with an understanding of how digital platforms drive performance
- Analytical and data‑driven, with strong problem‑solving capabilities
- Resilient and comfortable working in high‑pressure environments
- Takes ownership and accountability for delivery and continuous improvement
- Collaborative, with the ability to build strong relationships across teams and partners
- Detail‑oriented, with a focus on precision and high standards consistent with elite sport
What can Mc Laren offer?
We constantly strive to be better tomorrow than we are today.
Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport.
We show up every day with energy and enthusiasm, ready to play our part.
We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
Mc Laren Racing is based at the iconic Mc Laren Technology Centre (MTC) near Woking. Here at Mc Laren, we offer hybrid working with 3 days a week based in the MTC.
Our state‑of‑the‑art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break‑out areas, as well as direct access to park and common land.
The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30‑minute train ride.
We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
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Website & App, Senior Executive in Woking employer: McLaren Group
At McLaren, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and teamwork. Our Composite Laminating Shift Lead role not only provides competitive benefits and opportunities for professional growth but also allows you to be part of a prestigious brand known for its commitment to high-performance and safety. Located in a state-of-the-art facility, you'll collaborate with talented professionals dedicated to excellence, making every day at McLaren a rewarding experience.
