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- Tasks: Design engaging conversations for AI platforms, focusing on user experience and dialogue flow.
- Company: Join McGregor Boyall, a leader in innovative design solutions and user-centric technology.
- Benefits: Enjoy flexible working options, collaborative culture, and opportunities for professional growth.
- Why this job: Shape the future of AI interactions while making a real impact on user experiences.
- Qualifications: 4+ years in conversation design, with strong writing skills and familiarity with AI technologies.
- Other info: Be part of a diverse team that values creativity and inclusivity.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for an experienced AI Conversation Designer to help shape intuitive, human-centric interactions across conversational AI platforms like Genesys. In this role, you'll lead the design of intelligent dialogue systems while supporting broader content and user experience design initiatives. Ideal candidates are T-shaped designers—experts in conversational design with the flexibility to collaborate across disciplines to deliver meaningful user experiences.
Key Responsibilities
- Conversational Design
- Create natural, purposeful dialogue flows across chat, voice, and other channels.
- Apply natural language processing (NLP) and natural language understanding (NLU) techniques such as intent recognition, entity extraction, sentiment analysis, and named entity recognition to inform conversation logic.
- Design effective, brand-aligned prompts and interactions for large language models (LLMs), including GPT-based systems.
- Leverage knowledge of AI and machine learning principles to collaborate confidently with technical teams and refine AI behaviour.
- Maintain a strong focus on clarity, tone, and emotional intelligence in all user-facing language.
- Help Experience
- Lead the design of conversational help journeys that empower users to self-serve and reduce support contact.
- Continuously monitor and analyze user engagement with help content and tools, iterating on designs based on insights.
- Work closely with developers and product teams to integrate conversational AI into multi-channel support experiences.
- Content Design
- Translate complex concepts—particularly in finance and investment—into plain, accessible language.
- Apply content design best practices to ensure inclusivity, readability, and usability.
- Collaborate throughout the content lifecycle, from early ideation to legal and compliance approvals.
- Support user research by contributing to discussion guides, prototypes, and insight synthesis.
- User-Centered Design
- Use personas, behavioral data, and user research to craft intuitive, effective conversational experiences.
- Collaborate with UX designers, researchers, and product managers to ensure all designs are grounded in real user needs.
- Regularly evaluate and improve experiences based on user behaviour and feedback.
- Day-to-Day Responsibilities
- Work across multiple projects in a collaborative, lean design team.
- Adapt to shifting project needs, contributing across conversation, content, and interaction design.
- Lead and participate in design workshops, critiques, and cross-functional planning sessions.
- Use Figma as the primary design tool for documentation and collaboration.
- Take initiative, manage your workload, and support the broader team wherever needed.
What We're Looking For
- Strong expertise in conversational design, including experience with AI, NLP/NLU, and LLMs.
- Exceptional writing and editing skills—able to craft user-focused content that is clear, accessible, and empathetic.
- A T-shaped designer with deep knowledge in one area and the ability to contribute across others.
- Familiarity with Agile methodologies and design frameworks like the Double Diamond.
- Strategic thinker with a user-first mindset and a clear understanding of business goals.
- Comfortable working independently in a multidisciplinary team and collaborating openly with others.
- Curious, proactive, and committed to improving the user experience.
Preferred Experience
- 4+ years of experience in conversation and content design.
- 2+ years working with AI-driven chatbots and conversational platforms.
- Familiarity with financial services or other regulated industries.
- Strong project management and multitasking skills.
- Experience analyzing conversational performance metrics and using insights to optimize design.
Contact Detail:
McGregor Boyall Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land AI Conversation Designer
✨Tip Number 1
Familiarise yourself with the latest trends in conversational AI and design. Follow industry leaders on social media, read relevant blogs, and participate in online forums to stay updated. This knowledge will not only enhance your understanding but also give you talking points during interviews.
✨Tip Number 2
Build a portfolio that showcases your conversational design projects. Include examples of dialogue flows, user research insights, and any metrics that demonstrate the success of your designs. A strong portfolio can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the field of AI and conversational design. Attend meetups, webinars, or conferences where you can connect with others and learn about potential job openings. Personal connections can often lead to job opportunities.
✨Tip Number 4
Prepare for interviews by practising common questions related to conversational design and AI. Be ready to discuss your approach to user-centred design and how you've used data to inform your decisions. This preparation will help you convey your expertise confidently.
We think you need these skills to ace AI Conversation Designer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in conversational design, AI, and NLP/NLU. Use specific examples that demonstrate your expertise and how you've contributed to user-centric projects.
Craft a Compelling Cover Letter: In your cover letter, express your passion for AI conversation design. Mention specific projects or experiences that align with the job description, showcasing your understanding of user needs and your ability to create engaging dialogue flows.
Showcase Your Writing Skills: Since exceptional writing is crucial for this role, include samples of your work that demonstrate your ability to create clear, accessible, and empathetic content. This could be snippets from previous projects or links to online portfolios.
Highlight Collaboration Experience: Emphasise your experience working in multidisciplinary teams. Provide examples of how you've collaborated with UX designers, developers, and product managers to create effective conversational experiences.
How to prepare for a job interview at McGregor Boyall
✨Showcase Your Conversational Design Expertise
Be prepared to discuss your previous experience in conversational design, particularly with AI and NLP/NLU. Highlight specific projects where you successfully created dialogue flows and how you applied techniques like intent recognition and sentiment analysis.
✨Demonstrate Your Writing Skills
Since exceptional writing is crucial for this role, bring examples of user-focused content you've crafted. Be ready to explain your approach to making complex concepts accessible and empathetic, especially in regulated industries like finance.
✨Familiarise Yourself with Agile Methodologies
Understanding Agile methodologies will be beneficial, as the company values adaptability. Brush up on frameworks like the Double Diamond and be ready to discuss how you've applied these in past projects to enhance collaboration and efficiency.
✨Prepare for Collaborative Scenarios
Expect questions about teamwork and collaboration. Think of examples where you've worked with UX designers, researchers, or product managers to create user-centred designs. Emphasise your ability to adapt to shifting project needs and contribute across various design areas.
