McDonalds UK & Ireland is seeking a Senior Brand Manager - CRM to lead the CRM programme and drive personalised customer experiences across email, push and in-app channels. You will shape the calendar, manage campaigns from concept to delivery and partner with cross-functional teams to maximise lifetime value.
The role requires strong strategic thinking, commercial acumen and experience leading data-driven campaigns.
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CRM Lead: Personalisation & Customer Growth in London employer: McDonald's Corporation
McDonald's is an exceptional employer, offering a vibrant work culture that prioritises inclusivity and community engagement. With a commitment to employee growth and development, the Equipment & Service team provides opportunities for continuous improvement and data-driven decision-making, all while supporting the operational efficiency of over 1500 restaurants across the UK and Ireland. Join us to be part of a diverse team that values integrity and collaboration, ensuring that every employee can thrive in their role and contribute to our mission of being the best-loved restaurant company.
