Customer Development Executive in Stoke-on-Trent
Customer Development Executive

Customer Development Executive in Stoke-on-Trent

Stoke-on-Trent Full-Time 29000 - 32000 £ / year (est.) No home office possible
M

At a Glance

  • Tasks: Build relationships with customers and drive sales for iconic ice cream brands.
  • Company: Join the world’s largest ice cream company, known for its fun and innovative culture.
  • Benefits: Enjoy a competitive salary, bonus potential, tax-free lunch allowance, and a company vehicle.
  • Why this job: Shape the future of ice cream while growing your career in a dynamic environment.
  • Qualifications: Target-driven, organised, and IT-literate; previous sales experience is a plus but not essential.
  • Other info: Full-time role with excellent growth opportunities and support to succeed.

The predicted salary is between 29000 - 32000 £ per year.

The Magnum Ice Cream Company is recruiting for a Customer Development Executive role at McCurrach.

Location: Stoke-on-Trent and surrounding areas (ideal postcode ST4). Permanent, full-time – 40 hours per week. Salary: £29,000 basic, with a 10% bonus, lunch allowance and other benefits.

Ready to build your career with the world’s most loved ice cream brands? Passionate about creating moments of pure pleasure enjoyed by millions every day? The Magnum Ice Cream Company is the world’s largest ice cream business and an industry leader, with 19,000 colleagues and iconic brands such as Wall’s, Cornetto, and Ben & Jerry’s.

Today, we’re on a mission to become the ultimate snacking company, where growth, innovation, ownership mentality, and high performance are encouraged and rewarded.

As a Customer Development Executive (CDE), you will promote the total Walls portfolio to independent customers and identify and win new high-potential accounts. You will work to a dynamic, data-led call plan and shape your territory strategy with support from your Regional Manager. Your focus will be on growing distribution, availability, visibility, compliance, and execution of our brands. This is a unique opportunity to join a leading Ice Cream company with the right tools, training, and support to succeed. If you want to grow with us and shape the future of ice cream, this is the place for you.

What You’ll Do

  • Partner with customers by building strong, long-lasting relationships, understanding their business needs and local consumers, and delivering tailored solutions.
  • Drive outstanding in-store execution, ensuring optimal availability, compliance, and visibility through practical activation and management of wholesaler transfer orders.
  • Create and deliver a winning territory business plan to grow distribution, sales, and market share.
  • Use data and insights to track performance, deliver against KPIs, and embed best practice across your territory and wider team.
  • Manage CAPEX assets such as freezers on loan and premium POS, ensuring outlets meet contractual terms and conditions.
  • Support the execution of Joint Business Plans (JBPs) within QSR chains at a store level.
  • Maintain strong administrative standards, ensuring all systems, reporting, and compliance tasks are completed accurately and on time.

About You

  • You’re a fun, driven, and target-orientated team player who loves bringing brands to life and making things happen in-store.
  • You’re commercially focused, resilient, and tenacious, with a strong desire to win and grow your territory.
  • You may have previous experience in FMCG, Direct Sales, Convenience, or Field Sales, with a proven ability to develop accounts or territories. Not essential but desirable.
  • You’re organised and disciplined, with strong administration, planning, and negotiation skills.
  • You’re IT-literate, comfortable using MS Office and CRM or other sales systems, and keen to use data to drive decisions.
  • You’re self-motivated, adaptable, and able to work both independently and as part of a high-performing team.
  • Full valid driving licence, eligibility to work in the UK, and live within commuting distance from the role are essential.

What We Offer

  • A starting salary of £29,000, with the potential to earn up to 10% quarterly bonus.
  • Tax-free Lunch Allowance.
  • A company vehicle and fuel card.

Please note: This role requires a full UK driving licence (no more than 6 points or any bans). All offers are subject to successful completion of a DVLA licence check.

Employment details: Seniority level: Entry level, Employment type: Full-time, Job function: Business Development and Sales, Industries: Retail.

Customer Development Executive in Stoke-on-Trent employer: McCurrach

The Magnum Ice Cream Company is an exceptional employer, offering a vibrant work culture that fosters growth and innovation. As a Customer Development Executive in Stoke-on-Trent, you will benefit from a competitive salary, a generous bonus structure, and a supportive environment that encourages personal development and career progression. Join a team that values your contributions and empowers you to create delightful experiences for customers with some of the world's most beloved ice cream brands.
M

Contact Detail:

McCurrach Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Development Executive in Stoke-on-Trent

✨Tip Number 1

Get to know the company inside out! Research Magnum Ice Cream and its brands like Wall’s and Ben & Jerry’s. This will help you tailor your conversations and show that you're genuinely interested in their mission.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for the interview by practising common questions related to sales and customer development. Think about how you can demonstrate your ability to grow territories and build strong customer relationships.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Magnum Ice Cream.

We think you need these skills to ace Customer Development Executive in Stoke-on-Trent

Relationship Building
Territory Management
Data Analysis
Sales Strategy Development
In-Store Execution
Compliance Management
Performance Tracking
Administrative Skills
Negotiation Skills
IT Literacy
MS Office Proficiency
CRM System Usage
Adaptability
Self-Motivation

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for ice cream and the Magnum brand shine through. We want to see that you’re excited about creating those moments of pure pleasure for customers!

Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in FMCG or sales. We love seeing how your skills can help us grow our territory and build strong customer relationships.

Be Data-Driven: Since this role involves using data to track performance, mention any experience you have with data analysis or using insights to drive decisions. Show us how you can leverage data to make a real impact!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get you started on your journey with the world’s most loved ice cream brands.

How to prepare for a job interview at McCurrach

✨Know Your Ice Cream

Before the interview, brush up on Magnum's product range and their unique selling points. Being able to discuss specific brands like Wall’s or Ben & Jerry’s will show your passion for the company and its products.

✨Showcase Your Relationship-Building Skills

As a Customer Development Executive, building strong relationships is key. Prepare examples from your past experiences where you successfully developed customer relationships or drove sales through collaboration.

✨Data-Driven Mindset

Familiarise yourself with how data can influence sales strategies. Be ready to discuss how you've used data in previous roles to track performance or make decisions, as this aligns with the role's focus on data-led planning.

✨Demonstrate Your Organisational Skills

The role requires strong administrative skills. Bring examples of how you've managed multiple tasks or projects effectively in the past. Highlight any tools or systems you’ve used to stay organised and compliant.

Customer Development Executive in Stoke-on-Trent
McCurrach
Location: Stoke-on-Trent

Land your dream job quicker with Premium

You’re marked as a top applicant with our partner companies
Individual CV and cover letter feedback including tailoring to specific job roles
Be among the first applications for new jobs with our AI application
1:1 support and career advice from our career coaches
Go Premium

Money-back if you don't land a job in 6-months

M
Similar positions in other companies
UK’s top job board for Gen Z
discover-jobs-cta
Discover now
>