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- Tasks: Drive sales of iconic beers and soft drinks in your local area.
- Company: Join Carlsberg Britvic, the UK's largest multi-beverage supplier.
- Benefits: Earn £29,750 plus a 20% bonus, company vehicle, and fuel card.
- Why this job: Be part of a fun team and make an impact in the beverage industry.
- Qualifications: Passion for sales, strong communication skills, and a valid UK driving licence.
- Other info: Great opportunity for career growth and development in a dynamic environment.
The predicted salary is between 29750 - 35700 £ per year.
Overview
Applications for this position will close on the 7th November 2025.
Location – Carlisle & surrounding areas (Ideal postcode CA3).
Permanent, full time – 40 hours per week.
Salary £29,750 basic + 20% bonus.
Ready to power up your Sales career? Passionate about the most iconic and popular beers and soft drinks? Carlsberg Britvic is the largest multi‑beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy. With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depots servicing customers up and down the UK. Joining the synergy of historic businesses, our shared goal remains ensuring our people succeed.
In this role as Customer Development Executive, you will help grow Carlsberg Britvic market share within your defined territory. Working as part of a successful team, you will drive sales of our fantastic portfolio of Beers, Ciders and Soft Drinks by maximising brand availability and visibility in Symbol and Independent stores. This is a unique opportunity to join this exciting partnership, where we will equip you with the necessary tools, training, and support to succeed.
What You’ll Do
Working with a Regional Sales Manager, and selling our amazing Soft Drinks and Beers portfolio, you will be responsible for making face‑to‑face contact with Convenience (Symbol & Independent) retailers, establishing and retaining new business opportunities, and delivering a business plan for your territory focused on maximising sales opportunities.
- Partner with our customers by building outstanding relationships in convenience stores, understanding retailer’s needs, local consumers, and executing solutions.
- Adopt a full category based selling approach to growing and developing every outlet you work with for the benefit of both the retail outlet and Carlsberg Britvic.
- Create a winning territory business plan and take a business development approach in your territory to grow sales and market share.
- Use data and evidence‑based retailer successes to drive best practice in your territory, region, and across the team.
- Develop a growth mindset and adaptable approach that demonstrates an ability to offer alternative approaches to tackling challenges and winning over your stores.
About You
- You are a fun, passionate, driven, and target‑orientated team player who can bring brands to life!
- Your entrepreneurial style means that you thrive on being the key contact for customers, driving new business, and maintaining sustainable relationships.
- You are eager to win, advocating our brands and putting consumers at the heart of what we do and sell.
- Strong communication, presentation, and interpersonal skills will be key to your success in this role.
- You may have previous experience in Direct Sales/Convenience or FMCG.
- Good administration, organisational and planning skills, commercially astute with great negotiation techniques.
- Self‑motivated & IT and Social Media literate.
- Strong and resilient with the personal energy and will to act at pace.
- Participating as part of a team in a proactive manner.
- Full valid manual driving licence, eligibility to work in the UK and live within a 60‑minute commute from the location of the role all essential.
What We Offer
- A starting salary of £29,750, smash your targets and earn a 20% quarterly bonus!
- A company vehicle & fuel card.
Please note this role requires a full UK driving licence (with no more than 6 pts or previous bans); all offers will be subject to successful completion of a DVLA licence check.
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Customer Development Executive employer: McCurrach
Contact Detail:
McCurrach Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Development Executive
✨Tip Number 1
Get to know the company inside out! Research Carlsberg Britvic's brands and their market presence. This will help you tailor your conversations and show that you're genuinely interested in their products.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral.
✨Tip Number 3
Prepare for face-to-face interactions by practising your pitch. Highlight your sales experience and how you can drive growth for Carlsberg Britvic. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team.
We think you need these skills to ace Customer Development Executive
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role and the brands shine through. We want to see that you’re not just looking for any job, but that you’re genuinely excited about joining us at Carlsberg Britvic and driving sales of our iconic beverages.
Tailor Your CV: Make sure your CV is tailored to highlight relevant experience in sales or FMCG. We love seeing how your past roles have prepared you for this position, so don’t be shy about showcasing your achievements and skills that align with what we’re looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for the Customer Development Executive role. Use it to share your story, your understanding of the market, and how you plan to make an impact in your territory. Keep it engaging and personal!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at McCurrach
✨Know Your Brands
Before the interview, dive deep into Carlsberg Britvic's portfolio. Familiarise yourself with their iconic beers and soft drinks. Being able to discuss specific products and how they fit into the market will show your passion and understanding of the role.
✨Showcase Your Sales Skills
Prepare examples from your past experiences that highlight your sales achievements. Think about times when you successfully built relationships with retailers or drove sales in a challenging environment. This will demonstrate your ability to thrive in a target-oriented role.
✨Understand the Market
Research the convenience store landscape in your territory. Be ready to discuss trends, challenges, and opportunities you see in the market. This knowledge will help you create a winning territory business plan and show that you're proactive and commercially astute.
✨Be Yourself!
Carlsberg Britvic is looking for a fun, passionate team player. Don’t be afraid to let your personality shine through during the interview. Share your enthusiasm for the brands and your drive to succeed, as this will resonate well with the interviewers.
