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For Companies At a Glance
- Tasks: Drive sales of iconic beers and soft drinks in your local area.
- Company: Join Carlsberg Britvic, the UK's largest multi-beverage supplier.
- Benefits: Earn a competitive salary plus a 20% bonus and enjoy a company vehicle.
- Why this job: Be part of a dynamic team and make a real impact in the beverage industry.
- Qualifications: Passion for sales, strong communication skills, and a valid UK driving licence required.
- Other info: Great opportunity for career growth in a fun and energetic environment.
The predicted salary is between 29750 - 35700 £ per year.
Overview
Applications for this position will close on the 7th November 2025.
Customer Development Executive – McCurrach on behalf of Carlsberg Britvic
Location – Cannock, Walsall & Surrounding areas (Ideal postcode WS11)
Permanent, Full time – 40 hours per week
Salary £29,750 basic + 20% Bonus
Ready to power up your Sales career? Passionate about the most iconic and popular beers and soft drinks?
Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.
With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depots servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.
In this role as Customer Development Executive, you will help grow Carlsberg Britvic market share within your defined territory. Working as part of a successful team, you will drive sales of our fantastic portfolio of Beers, Ciders and Soft Drinks by maximising brand availability and visibility in Symbol and Independent stores.
This is a unique opportunity to join this exciting partnership, where we will equip you with the necessary tools, training, and support to succeed.
What You’ll Do
Working with a Regional Sales Manager, and selling our amazing Soft Drinks and Beers portfolio, you will be responsible for making face-to-face contact with Convenience (Symbol & Independent) retailers, establishing and retaining new business opportunities, and delivering a business plan for your territory focused on maximising sales opportunities.
If you bring the energy and passion, we will support and develop you to:
- Partner with our customers by building outstanding relationships in convenience stores, understanding retailer’s needs, their local consumers, and executing solutions.
- Adopt a full category based selling approach to growing and developing every outlet you work with for the benefit of both the retail outlet and Carlsberg Britvic.
- Create a winning territory business plan and take a business development approach in your territory to grow sales and market share.
- Use data and evidence-based retailer successes to drive best practice in your territory, region, and across the team.
- Develop a growth mindset and adaptable approach that demonstrates an ability to offer alternative approaches to tackling challenges and winning over your stores.
About You
- You are a fun, passionate, driven, and target-orientated team player who can bring brands to life!
- Your entrepreneurial style means that you thrive on being the key contact for customers, driving new business, and maintaining sustainable relationships.
- You are eager to win, advocating our brands and putting consumers at the heart of what we do and sell.
- Strong communication, presentation, and interpersonal skills will be key to your success in this role.
- You may have previous experience in Direct Sales/Convenience or FMCG.
- Good administration, organisational and planning skills, commercially astute with great negotiation techniques.
- Self-motivated & IT and Social Media literate.
- Strong and resilient with the personal energy and will to act at pace.
- Participating as part of a team in a proactive manner.
- Full valid manual driving licence, eligibility to work in the UK and live within a 60-minute commute from the location of the role are all essential.
What We Offer
- A starting salary of £29,750, smash your targets and earn a 20% quarterly bonus!
- A company vehicle & fuel card.
Please note this role requires a full UK driving licence (with no more than 6 pts or previous bans), all offers will be subject to successful completion of a DVLA licence check
Seniority level
- Entry level
Employment type
- Full-time
Job function
- Business Development and Sales
Industries
- Retail
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Customer Development Executive employer: McCurrach
Contact Detail:
McCurrach Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Development Executive
✨Tip Number 1
Get to know the company inside out! Research Carlsberg Britvic's products and values so you can chat confidently about how you can contribute to their success. This shows you're genuinely interested and ready to hit the ground running.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions and role-playing with a friend. Focus on showcasing your sales skills and how you can drive growth in the territory. Confidence is key!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it shows you’re proactive and keen to join the team!
We think you need these skills to ace Customer Development Executive
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role and the brands shine through. We want to see that you’re genuinely excited about working with Carlsberg Britvic and how you can contribute to their success.
Tailor Your CV: Make sure your CV is tailored to highlight relevant experience in sales or customer development. We love seeing how your past roles have prepared you for this position, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that are easy to read. Use bullet points where necessary to make your skills and experiences stand out.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at McCurrach
✨Know Your Brands
Before the interview, make sure you’re familiar with Carlsberg Britvic’s portfolio. Understand the key features and benefits of their beers and soft drinks. This knowledge will help you demonstrate your passion for the products and show that you’re ready to advocate for them.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you successfully drove sales or built relationships with customers. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it easy for the interviewer to see your impact.
✨Understand the Market
Research the convenience store landscape in your area. Be ready to discuss how you would approach retailers and what strategies you might use to increase brand visibility and availability. This shows you’re proactive and have a solid understanding of the role.
✨Demonstrate Your Team Spirit
As a Customer Development Executive, teamwork is crucial. Be prepared to talk about how you’ve collaborated with others in the past. Highlight your ability to work as part of a team while also being self-motivated and driven to achieve individual targets.
