Customer Development Executive

Customer Development Executive – McCurrach (on behalf of The Magnum Ice Cream Company)Location: Reddish & surrounding areas (ideal postcode M18)

Employment type: Permanent, Full-time – 40 hours per week

Salary: £29,000 basic, up to 10% quarterly bonus, lunch allowance & other benefits

OverviewThe role starts in February 2026. As a Customer Development Executive (CDE), you will promote the total Walls portfolio to independent customers and identify and win new, high‐potential accounts. Working to a dynamic, data‐led call plan, you will shape and execute your territory strategy with support from your Regional Manager, focusing on driving growth through increased distribution, availability, visibility, compliance, and execution of our iconic ice cream brands.

What You\’ll Do

Partner with customers by building strong, long‐lasting relationships, understanding their business needs and local consumers, and delivering tailored solutions.

Drive outstanding in‐store execution, ensuring optimal availability, compliance, and visibility through practical activation and influence over wholesaler transfer orders.

Create and deliver a winning territory business plan, using a business‐development approach to grow distribution, sales, and market share.

Use data and insights to track performance, deliver against KPIs, and embed best practice across your territory and wider team.

Manage CAPEX assets such as freezers on loan and premium POS, ensuring outlets meet contractual terms and conditions.

Support the execution of Joint Business Plans (JBPs) within QSR chains at a store level.

Maintain strong administrative standards, ensuring all systems, reporting, and compliance tasks are completed accurately and on time.

ABOUT YOU

You\’re a fun, driven, and target‐orientated team player who loves bringing brands to life and making things happen in‐store.

You\’re commercially focused, resilient, and tenacious, with a strong desire to win and grow your territory.

You have excellent communication and people skills, with the confidence to influence a wide range of stakeholders.

Previous experience in FMCG, Direct Sales, Convenience, or Field Sales is desirable, with a proven ability to develop accounts or territories.

You\’re organised and disciplined, with strong administration, planning, and negotiation skills.

You\’re IT‐literate, comfortable using MS Office and CRM or other sales systems, and keen to use data to drive decisions.

You\’re self‐motivated, adaptable, and able to work both independently and as part of a high‐performing team.

Full valid driving licence, eligibility to work in the UK and live within commute from the location of the role are essential.

What We Offer

A starting salary of £29,000, with the potential to earn up to 10% quarterly bonus.

Tax‐free lunch allowance.

A company vehicle & fuel card.

Please note this role requires a full UK driving licence (with no more than 6 points or previous bans). All offers will be subject to successful completion of a DVLA licence check.

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