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- Tasks: Drive sales growth by building relationships and managing client accounts in the Utility and Construction sectors.
- Company: Join McCrae Training Ltd, a multi-award-winning training and consultancy business.
- Benefits: Enjoy a competitive salary, monthly bonuses, and increased annual leave with service.
- Why this job: Be part of a dynamic team making a real impact in the training industry.
- Qualifications: 3 years of B2B sales experience and strong communication skills required.
- Other info: Full-time role with opportunities for career growth and professional development.
The predicted salary is between 26750 - 29250 £ per year.
McCrae Training Ltd is a UK and Irish multi-award-winning Utility Sector / Construction Sector training and consultancy business and very proud to be a real living wage employer since 2018. Now in our 15th year of trading, with quality running at the core of everything we do as an organisation, we are delighted to be expanding our team. As a result of securing new contracts, McCrae Training is looking for a Sales Executive to join our expanding team.
Main Purpose of Role
We’re looking for a commercially driven Sales Executive to join our sales team, to work closely with the Business Development Manager, driving commercial profitability and growth across our extensive portfolio of Utility and Construction Sector training programmes and client-specific courses. This is a very hands-on sales role for someone who enjoys meeting clients on a frequent face-to-face basis creating and maintaining lasting relationships, building a comprehensive sales pipeline, prospecting new business leads, key account managing current client business, whilst taking full ownership to meet and exceed targets and KPIs.
The Role
The ideal candidate is required to generate and convert sales opportunities, maximise profitability, and grow revenue across new and existing clients while operating against structured and measurable KPIs. Accountable for their pipeline from first contact through to confirmed booking, ensuring an excellent client experience whilst maintaining an accurate CRM system.
Key Responsibilities
- Key account manages multiple client accounts via highly effective client service management; meeting client contacts face to face and via MS Teams on a structured and frequent basis.
- Actively manage and build the sales pipeline to deliver monthly profit, revenue, occupancy, and conversion targets (lead to sale).
- Generate new business through outbound prospecting, cold calling, and re-engaging dormant accounts as part of a Win Back Strategy.
- Convert inbound enquiries and leads into profitable confirmed bookings.
- Manage allocated client accounts, identifying repeat business and upsell opportunities across the training portfolio.
- Own the end-to-end sales process: from enquiry → quote → close the lead → to booking → invoiced → joining instructions issued.
- Work closely with the Business Development Manager to prioritise high-value opportunities and strategic accounts.
- Maintain accurate CRM records, ensuring pipeline stages, forecasts, and client data are continually kept up to date.
- Track and report sales activity and performance against agreed KPIs (profit, occupancy, conversion, run rate).
- Collaborate with wider sales and operations teams to ensure training programmes always run profitably and commercially viable.
- Proactively manage client communication, including handling changes, delays, or issues professionally.
Sales KPIs You’ll Be Measured Against
- Monthly profit achieved
- Monthly revenue met / exceeded
- Course occupancy on target
- Outbound activity and sales pipeline generation
- Time bound conversion rate achieved from enquiry (lead) to booking and (secured sale)
- Accurate CRM database and current sales pipeline
Requirements
- 3 years’ B2B sales experience (inside sales, account management, or sales executive role)
- Proven ability to generate business through outbound calling
- Experience using CRM systems to manage pipeline and forecast sales
- Commercial mindset with a focus on closing sales (conversion), not just quoting
- Strong organisational and time management skills
- Confident communicator with excellent written and verbal skills
- Ability to work independently while contributing to a wider sales team
- Proficient in Microsoft Office 365
What We Offer
- Competitive basic salary
- Monthly commission / bonus structure linked to KPIs
- Mileage allowance for attending client meetings
- Annual salary review
- Sick pay (post-qualifying period)
- Increased annual leave with service
- Full-time, Permanent
- Pay: £26,750.00 - £29,250.00 per year
- Additional pay: Monthly Bonus scheme - Based on meeting / exceeding targets.
- Company events
- Company pension
- Free parking
- On-site parking
Schedule: 8-hour shift (8am to 4.30pm) Monday to Friday
Work Location: Office Based / Combined with attending client sites.
Sales Executive in East Kilbride employer: McCrae Training Limited
Contact Detail:
McCrae Training Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Executive in East Kilbride
✨Tip Number 1
Get to know the company inside out! Research McCrae Training Ltd, their values, and their training programmes. This will help you tailor your conversations and show genuine interest when you meet them.
✨Tip Number 2
Network like a pro! Attend industry events or webinars where you can meet potential clients and other sales professionals. Building relationships is key in sales, so don’t be shy about introducing yourself!
✨Tip Number 3
Practice your pitch! Whether it’s face-to-face or over the phone, having a clear and engaging sales pitch ready will help you convert leads into bookings. Role-play with friends or colleagues to refine your approach.
✨Tip Number 4
Don’t forget to follow up! After meetings or calls, send a quick email thanking them for their time and reiterating your key points. This keeps you fresh in their minds and shows your commitment to building that relationship.
We think you need these skills to ace Sales Executive in East Kilbride
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Executive role. Highlight your B2B sales experience and any specific achievements that align with the job description. We want to see how you can drive commercial profitability and growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team at McCrae Training. Share your passion for sales and how you plan to build lasting client relationships.
Showcase Your CRM Skills: Since managing an accurate CRM system is key, mention your experience with CRM tools in your application. We’re keen to know how you’ve used them to track sales activity and manage pipelines effectively.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at McCrae Training Limited
✨Know Your Stuff
Before the interview, make sure you thoroughly understand McCrae Training's services and the Utility and Construction sectors. Familiarise yourself with their training programmes and think about how your sales experience can directly contribute to their growth.
✨Showcase Your Sales Skills
Prepare specific examples from your past roles that demonstrate your ability to generate leads, manage accounts, and exceed sales targets. Be ready to discuss your approach to building client relationships and how you've successfully converted leads into bookings.
✨Be Ready for Role-Play
Since this is a hands-on sales role, expect some role-play scenarios during the interview. Practice your pitch and be prepared to handle objections or questions as if you were speaking to a potential client. This will show your confidence and adaptability.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready about the company's sales strategies, team dynamics, or future goals. This not only shows your interest in the role but also helps you gauge if the company is the right fit for you.
