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- Tasks: Lead media strategies for top European brands across digital and traditional channels.
- Company: Join McCormick, a global leader in flavour with a rich history and vibrant culture.
- Benefits: Enjoy a collaborative environment, growth opportunities, and a commitment to doing what's right.
- Why this job: Make an impact by driving innovative media strategies and storytelling for beloved brands.
- Qualifications: Experience in media strategy, strong communication skills, and a passion for digital marketing.
- Other info: Be part of a diverse team that values respect, inclusion, and ethical practices.
The predicted salary is between 30000 - 50000 ÂŁ per year.
Media Manager
The following information provides an overview of the skills, qualities, and qualifications needed for this role.
Haddenham, UK
Position Summary:
Reporting to the Senior Manager, Global Media (G.63) you will lead the development and execution of integrated media strategies across some of McCormick’s core European brands. This role is pivotal in driving media excellence across both traditional and digital channels, with a strong focus on Paid Search, Programmatic, and Social Media (paid, earned, and owned). You will act as a strategic partner to regional and local marketing teams, ensuring media investments are insight-led, performance-driven, and aligned with brand objectives.
Key Responsibilities:
Media Strategy and Leadership
* Develop and operationalize holistic media strategies across EMEA, spanning TV, Connected TV/OTT, DOOH, Search, Display, Programmatic, and Social. Championing a media-neutral, consumer-centric approach to planning and execution.
* Partner with local marketing teams, finance, procurement, and creative teams to deliver integrated campaigns that reflect the full consumer journey and brand values.
* Provide strategic oversight and guidance across paid, earned, and owned social media. Ensure cohesive brand storytelling and performance across platforms, working closely with content and community teams
Performance and Analytics
* Create and deliver EOC insights across all paid activations with a focus on storytelling and actionability
* Utilize all available ad platforms to QA campaigns in real time and identify optimization opportunities
* Improve delivery of media buys through real time insights and in-flight optimization across PPC, programmatic, and social
* Deliver data driven creative insights and best practices to creative partners ahead of asset production
Paid Search Ownership
* Lead the Paid Search strategy across responsible markets, including performance evaluation, budget optimization, and alignment with broader digital marketing goals.
* Collaborate with agencies and internal teams to drive continuous improvement and innovation.
Agency and Partner Management
* Collaborate with media agencies to guide planning, execution, and optimization
* Provide input into budgeting processes and ensure adherence to media best practices and benchmarks.
* Proactively build strong working relationships with platform partners and attend regular business reviews
Media Innovation and Trends:
* Identify and scale innovative media opportunities that deliver measurable impact.
* Stay ahead of industry trends and provide thought leadership to internal stakeholders.
* Cultivate subject matter expertise on media-driven media landscape including proven ability to manage multiple projects effectively and diplomatically
Qualifications:
* BA/BSc in Marketing, Economics, Business, or related field
* Proven experience in media strategy and execution across traditional and digital channels.
* Strong understanding of digital media, biddable analytics, CPG/FMCG industry, and competitive landscape
* Knowledge of media ecosystem and platforms (Google Suite, Meta, DSPs)
* Experience leading projects and cross functional teams, including proven ability to manage multiple projects effectively and diplomatically
* Strong intellectual curiosity and ability to navigate complex / new situations
* Ability to work cooperatively with internal and external partners – including outside media agencies, creative, delivery teams, business analytics team, and platform teams
* Strong oral and written communication skills
* Technical expertise including excellent knowledge of MS Office programs (Power Point, Excel, Word)
* Strong working knowledge of ad platforms
Preferred Qualifications:
* MSc/BA/BSc in Marketing, Economics, Business, or related field
* Strong working knowledge of Google Ads manager, Meta Ads manager, TikTok Ads manager, DSPs (DV360, The Trade Desk etc.) and GA4
* CPG/FMCG background preferred
* Advanced experience leading multiple projects effectively and diplomatically.
* Ability to translate quantitative data into actionable insights through storytelling.
Company:
At McCormick, we bring our passion for flavor to work each day. We encourage growth, respect everyone\’s contributions and do what\’s right for our business, our people, our communities and our planet. Join us on our quest to make every meal and moment better.
Founded in Baltimore, MD in 1889 in a room and a cellar by 25-year-old Willoughby McCormick with three employees, McCormick is a global leader in flavour. With over 14,000 employees around the world and more than $6 Billion in annual sales, the Company manufactures, markets and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers.
While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 50 locations in 27 countries and 135 markets in Asia-Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands including Schwartz.
At McCormick, we have over a 100-year legacy based on our “Power of People” principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.
Agencies: McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies
Media Manager employer: McCormick UK Limited
Contact Detail:
McCormick UK Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the media industry, attend events, and engage on social platforms. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best work in media strategy and execution. Use real examples of campaigns you've led, especially those that drove results. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its media strategies. Be ready to discuss how you can contribute to their goals, especially in areas like Paid Search and Programmatic. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. So, get your application in and let’s make some flavourful media magic together!
We think you need these skills to ace Media Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Media Manager role. Highlight your experience in media strategy and execution, especially across digital channels, to show us you’re the right fit!
Showcase Your Skills: Don’t just list your qualifications; demonstrate how your skills align with our needs. Use specific examples of past projects where you’ve led media strategies or collaborated with teams to achieve results.
Be Insightful: We love data-driven insights! When discussing your experience, include how you've used analytics to optimise campaigns or improve performance. This will show us your analytical mindset and strategic thinking.
Apply Through Our Website: For the best chance of success, apply directly through our website. It’s the easiest way for us to see your application and get you into the process. We can’t wait to hear from you!
How to prepare for a job interview at McCormick UK Limited
✨Know Your Media Landscape
Before the interview, dive deep into the media landscape relevant to McCormick. Familiarise yourself with their core European brands and understand how they utilise traditional and digital channels. This knowledge will help you speak confidently about integrated media strategies and demonstrate your expertise.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive media performance in past roles. Bring examples of how you've optimised campaigns using real-time insights and analytics. This will show that you can deliver actionable insights and improve media buys effectively.
✨Collaborate Like a Pro
Highlight your experience working with cross-functional teams, including marketing, finance, and creative. Share specific examples of how you've built strong relationships with agencies and partners to deliver successful campaigns. This will illustrate your ability to work cooperatively and diplomatically.
✨Stay Ahead of Trends
Research current trends in media innovation and be ready to discuss how you can apply these insights at McCormick. Showing that you're proactive about staying informed will demonstrate your intellectual curiosity and commitment to driving media excellence.
