At a Glance
- Tasks: Lead the growth strategy for Herbs, Spices and Seasonings across EMEA.
- Company: Join McCormick, a global leader in flavour and innovation.
- Benefits: Competitive salary, career development, and a vibrant team culture.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
- Why this job: Make a real impact on product innovation and consumer insights.
- Qualifications: Experience in FMCG marketing and strong leadership skills required.
The predicted salary is between 60000 - 75000 € per year.
MAIN RESPONSIBILITIES:
- Reporting into the EMEA Growth Platforms Director, you will work as regional lead for the Herbs, Spices and Seasonings strategy across our EMEA business; leading the development and shape of our 3 year strategy for the product pipeline across both renovation and innovation.
- Working closely with the Local Marketing teams you will identify growth opportunities to implement with the cross-functional teams including Commercialisation, Insights, Graphics Design, R&D, Supply Chain and Culinary, as well as external agencies when needed, to deliver scalable, winning plans to drive McCormick Sales, Share & profitability.
Insights & Analytics:
- Leveraging ongoing business analytics to monitor Category & NPD performance across the EMEA region.
- Ongoing consumer trends & research, you will be the consumer insights expert for your dedicated focus areas.
- Working closely with our Insights & Analytics team you will turn datapoints and research into insights and insights into actions, to identify category innovation and renovation opportunities across the EMEA region.
- Support NPD & renovation post evaluations with actionable insights & build learnings into future plans.
- Build and deliver regular business presentations to key stakeholders and senior leaders across local markets, the regional and global teams.
Strategy & Plans:
- Lead the Development of the 3 year strategy for Herbs, Spices and Seasonings, using this to shape the product pipeline & activation plan for your areas & input into the annual EMEA regional brand plans.
- Lead the development & delivery of innovation and renovation through all stage Gates, gaining continued stakeholder alignment as you do so, whilst working with key functions from ideation through to execution & Go to Market.
- Input into the preparation of Quarterly Global Innovation Updates to Senior Leadership teams.
- Support our sustainability roadmap to deliver against our goals.
- Act as key regional lead for your portfolio, liaising with wider global teams where relevant.
Commercial:
- Accountable for the delivery of agreed innovation targets with P&L responsibility.
- Contribute to the product life cycle management, driving efficiencies through simplification.
- Partner closely with category management, sales and omnichannel representatives across markets to define optimum channel strategies.
Team and personal leadership:
- Manage team of two experienced direct reports; empowering them to lead and drive their areas of responsibility and get the best out of them.
- Manage workload and priorities for overall team and balancing resources where/if needed.
- Balance short term priorities with longer term deliverables.
- Demonstrate active listening and collaboration with key stakeholders across the business and ultimately determining the right action plans; influencing teams where needed to bring them on board with the priorities and plans.
CANDIDATE PROFILE
- Proven track record: successful experience working within FMCG Innovation & Brand-Building at the relevant level.
- Strong experience in line management: supporting and empowering your team to grow and develop.
- Curious, data-driven & analytical: you will excel working with the likes of Nielsen, Kantar, Google Trends and Ad hoc research to perform analysis & turn insights into actions.
- Full mix marketing: Ideally someone with experience beyond Innovation and Renovation; meaning they are able to understand the overall picture and influence of the various marketing levers and the role I&R can play within this.
- Consumer-Centric: you will naturally place the consumer at the heart of everything you do & will excel at driving insight from market research & trends data, be comfortable working with a variety of research methodologies and a multitude of agencies.
- Expertise in NPD and renovation: Excellence in NPD development, execution & portfolio management, influencing and collaborating to drive what’s needed to grow against a clear category vision.
- A sense of ownership: you’ll see your area as your own business & love to roll up your sleeves & get stuck into building & leading your platform & brands growth.
- Prioritisation: Strong project leadership experience of managing multiple projects & strong ability to prioritise when and where needed.
- Cross-Functional team player: building strong relationships across departments within EMEA, you’ll naturally take everyone with you & work as one team to deliver against one common goal.
- Positive, can-do spirit: you’ll bring bags of energy & enthusiasm to driving your platform growth.
- Entrepreneurial mindset & ability to challenge the status quo: acting like an owner you will identify new challenges and tackle them in innovative and lateral ways, striving to push boundaries and build transformational thinking on your portfolio.
- Passion for food: ideally someone who is a “foodie” and always looking for their next inspiration.
Marketing Manager Growth Platforms in Aylesbury employer: McCormick & Company
At McCormick, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in Haddenham, UK. Our commitment to employee growth is evident through our supportive management style and opportunities for professional development, ensuring that every team member can thrive while contributing to our innovative approach in the Herbs, Spices, and Seasonings sector. Join us to be part of a passionate team that values insights, sustainability, and a shared love for food, all while driving meaningful impact across the EMEA region.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager Growth Platforms in Aylesbury
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their growth platforms and be ready to discuss how your experience aligns with their goals. Show them you're not just another candidate, but someone who genuinely cares about their brand.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the role. Use specific examples from your past experiences that demonstrate your skills in innovation and brand-building. Confidence is key!
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in keeping you top of mind. Plus, it shows your enthusiasm for the position. And remember, apply through our website for the best chance at landing that dream job!
We think you need these skills to ace Marketing Manager Growth Platforms in Aylesbury
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in FMCG, innovation, and brand-building. We want to see how your skills align with our needs!
Showcase Your Data Skills:Since we’re all about insights and analytics, don’t forget to showcase your experience with tools like Nielsen and Kantar. We love a candidate who can turn data into actionable insights!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about food and how you can contribute to our growth platforms. Let your personality come through!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Don’t miss out!
How to prepare for a job interview at McCormick & Company
✨Know Your Numbers
As a Marketing Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics related to FMCG and be ready to discuss how you've used data from sources like Nielsen or Kantar to drive decisions in previous roles.
✨Showcase Your Leadership Style
You'll be managing a team, so it's crucial to convey your leadership approach. Prepare examples of how you've empowered your team members in the past and how you balance short-term priorities with long-term goals.
✨Understand the Consumer
This role is all about being consumer-centric. Be prepared to discuss how you've placed the consumer at the heart of your strategies and how you've turned insights from market research into actionable plans.
✨Be Ready to Innovate
Innovation is key in this position. Think of specific examples where you've led NPD or renovation projects. Highlight your ability to challenge the status quo and how you've successfully driven growth through innovative thinking.
