At a Glance
- Tasks: Shape and execute brand strategy for leading herbs and spices portfolio.
- Company: Join a dynamic UK Marketing Team at Schwartz, a category leader.
- Benefits: Competitive salary, career growth, and a vibrant work culture.
- Other info: Collaborative environment with opportunities to lead innovative projects.
- Why this job: Make a real impact on brand growth and consumer engagement.
- Qualifications: BA in Marketing, FMCG experience, and strong analytical skills.
The predicted salary is between 51750 - 63250 £ per year.
An exciting opportunity has arisen to join our UK Marketing Team following an internal move within the business. Reporting to the Schwartz Marketing Manager, you will play a key role in shaping and executing brand strategy to drive growth across the Schwartz Herbs, Spices and Seasonings portfolio - the UK category leader in herbs and spices.
JOB DESCRIPTION
- Development of Long-Term brand strategy & execution of annual brand plans
- Analyse market data and trends, identifying market opportunities and threats
- Build and deliver business presentations to key stakeholders, retail customers and senior leadership.
Communication:
- Develop & implement an omnichannel integrated approach
- Work closely with EMEA Central team for Media plans, executing with excellence, integrating learnings from Media Mix Modelling (MMM)
- Collaborate with EMEA Central Content Team on the development and execution of creative across all touchpoints (digital, social, PPC etc.)
- Work in close partnership with the EMEA Growth Platforms team to develop a robust UK NPD pipeline.
- Project-manage and lead local NPD development, working cross-functionally with teams across R&D, graphics, legal, market research, production, sales, and finance to ensure a smooth go-to-market process.
- Manage the product life cycle, including SKU rationalization.
Commercial:
- Collaborate with Sales, Category and Shopper teams for optimum Customer plans
- Work with EMEA and local Ecom team to develop and implement customized plans for this channel
- Work with Revenue Management team to develop product & channel pricing and winning promotional strategy & plans
- Full P & L ownership
CANDIDATE PROFILE:
- BA in Marketing or related discipline.
- Proven successful experience working in a UK FMCG environment as Brand Manager
- Consumer-Centric - you will naturally place the consumer at the heart of everything you do & will excel at drawing insights from market research
- Data-driven & analytical, you will excel working with the likes of Nielsen & Kantar to perform analysis & turn insights into actions
- Experience in campaign management and through-the-line communications, with the ability to activate integrated campaigns across channels
- Excellence in NPD development, execution & portfolio management, influencing and collaborating to drive what’s needed to grow against a clear category vision
- Strong Business Ownership - you’ll see your brand as your own business & love to roll up your sleeves & get stuck into building & leading your brand’s growth.
- Strong project leadership experience with ability to manage multiple projects
- Cross-Functional team player - building strong relationships across departments and within EMEA, you’ll naturally take everyone with you & work as one team to deliver
- Positive, can-do spirit – you’ll bring bags of energy & enthusiasm to driving your brand growth
Brand Manager Schwartz in London employer: Mccormick & Company, Inc.
At McCormick, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As a Commercial Finance Manager, you will have the opportunity to partner with commercial teams across the UK, France, and Switzerland, driving profitable growth while benefiting from our commitment to employee development and a diverse workforce. With a focus on continuous improvement and strategic insights, you'll find a rewarding environment that values your contributions and supports your professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager Schwartz in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mccormick & Company, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mccormick & Company, Inc. are looking for.
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✨Attend Industry Events
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We think you need these skills to ace Brand Manager Schwartz in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mccormick & Company, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mccormick & Company, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mccormick & Company, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mccormick & Company, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mccormick & Company, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mccormick & Company, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
