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- Tasks: Lead data analysis and transform insights into engaging stories for the savoury snack market.
- Company: Join a dynamic team at McCormick, a leader in flavour solutions.
- Benefits: Enjoy competitive pay, inclusive culture, and opportunities for growth.
- Why this job: Make an impact by driving business strategies with your insights and creativity.
- Qualifications: Experience in market research and a passion for food trends are essential.
- Other info: Collaborative environment with a focus on innovation and customer engagement.
The predicted salary is between 36000 - 60000 £ per year.
Lead data analysis for the Savoury Snack Market Assessment with the aim to guide the business growth strategy for EMEA Flavour Solutions, through the use of published market data, research agency briefs and gathering insights (market assessment value/volume proposition, listing arguments, competitive positioning, social listening, etc).
Able to transform complex data sets into clear, engaging stories that resonate with customers and deliver tailored, insight-driven recommendations aligned to their business needs. Ability to interpret data into actionable insights. Understand and model complex datasets from various resources to tell inspiring stories with compelling insights. Be a centre of excellence in communicating in-depth critical market trend analysis to our commercial and R&D teams.
Proactively research and analyse F&B, Flavours and ingredients trends to drive business direction and in turn growth. Support in the development of our customer innovation pipeline for Flavour Solutions EMEA through actionable Consumer & Category insights to deliver sustainable and iconic NPDs across Savoury Snacks customers.
Lead and present insights section of customer-facing meetings across EMEA. Provide critical market insights to influence customers through an in-depth understanding of customers/consumers/brands. Manage daily activities of assigned projects, identify resource requirements, apply our capabilities with maximum cost-effectiveness and highest return on investment.
Drive the planning and execution of customer meetings through effective project management and cross-functional collaboration, ensuring timely completion of all deliverables. Drive, own and present quarterly market data/insights reviews across the savoury snack area of the business for internal and external customers to strengthen partnerships.
CANDIDATE PROFILE:
- Relevant working experience in savoury snacks/Insights/market research/research agency with frequent contacts with marketing/innovation and NPD including proven experience in all research disciplines: qualitative, quantitative and continuous data interpretation.
- Comprehensive understanding of marketing and NPD with experience in international businesses.
- Deep understanding of Custom Food & Beverage Manufacturers, trends and consumer drivers.
- Knowledge of multiple market data source providers and research agencies.
- Requires creative problem solving in the dynamic environment of multiple customers with different needs and operating models.
- Highly creative and skilled in developing visually compelling presentations, pack shots, and other impactful creative assets.
- Requires high level strategic thinking with ability to influence commercial and NPD.
- Strong communications skills are critical to this role as it involves multiple internal and external presentations.
- Ability to present in an engaging way and able to decipher complex data is vital.
- Must have proven skills to adapt to and to communicate with wide variety of personalities in different business settings.
- Strong customer management skills.
- Strong team player with a proactive, can-do mindset and a commitment to delivering results.
Marketing Insights Manager in Aylesbury employer: Mccormick & Company, Inc.
Contact Detail:
Mccormick & Company, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Insights Manager in Aylesbury
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how valuable personal connections can be in landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a presentation that highlights your insights and data analysis abilities. We want to see how you can turn complex data into engaging stories that resonate with customers.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. We know you can interpret data, but can you present it in a way that captivates your audience? Make sure you can communicate your insights clearly and confidently.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Marketing Insights Manager in Aylesbury
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in savoury snacks and market research. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Data Skills: Since this role involves transforming complex data into engaging stories, include examples of how you've done this in the past. We love seeing candidates who can interpret data into actionable insights, so let us know how you’ve made an impact!
Be Creative in Your Presentation: We’re looking for someone who can develop visually compelling presentations. If you have any creative assets or examples of your work, consider including them in your application to really stand out!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Mccormick & Company, Inc.
✨Know Your Data Inside Out
As a Marketing Insights Manager, you'll be dealing with complex datasets. Make sure you understand the data sources and trends relevant to the savoury snack market. Prepare to discuss how you've transformed data into actionable insights in your previous roles.
✨Craft Compelling Stories
Your ability to turn data into engaging narratives is crucial. Before the interview, practice presenting your insights in a way that resonates with different audiences. Use examples from your past experiences where your storytelling made a significant impact.
✨Showcase Your Presentation Skills
Since this role involves presenting insights to customers and internal teams, be ready to demonstrate your presentation skills. Bring along a portfolio of visually compelling presentations or creative assets you've developed, and be prepared to discuss your approach to making data visually appealing.
✨Understand the Business Landscape
Familiarise yourself with the current trends in the food and beverage industry, especially in savoury snacks. Research McCormick's position in the market and think about how you can contribute to their growth strategy. This will show your proactive mindset and commitment to delivering results.