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- Tasks: Drive trade marketing activities across digital and physical retail channels.
- Company: Join a leading player in the consumer goods industry with a dynamic team.
- Benefits: Enjoy autonomy, impact, and growth opportunities in a collaborative environment.
- Why this job: Make a real impact with your creativity while advancing your marketing career.
- Qualifications: 1-3 years of marketing experience, strong communication skills, and proficiency in PowerPoint and Excel.
- Other info: This role involves 20% domestic travel and occasional international trips.
The predicted salary is between 28800 - 48000 £ per year.
Location: Luton (with 20% domestic travel, occasional international)
Salary: Competitive + Bonus
Our client, a leading player in the consumer goods industry, is seeking an ambitious and skilled Trade Marketing Specialist to join their team. This is a fantastic opportunity for a marketing professional to bring their creativity and strategic thinking to a dynamic role that will make a real impact.
As a Trade Marketing Specialist, you will be responsible for driving trade marketing activities across both digital and physical retail channels. Working closely with sales teams, you will ensure that all trade marketing initiatives are perfectly aligned with business objectives, delivering campaigns that are innovative, effective, and engaging.
What’s in it for you?
- Autonomy and Impact: You’ll have the opportunity to lead trade marketing efforts that directly influence the brand’s success. Your creative ideas will help shape how the brand engages with its retail partners.
- Collaborative Environment: You’ll work closely with cross-functional teams, from sales to training, ensuring that marketing activations are fully integrated and aligned with commercial goals.
- Growth Opportunities: This role is ideal for someone with 1-3 years of marketing experience looking to advance their career with a forward-thinking company in a fast-paced environment.
Key Responsibilities of the Trade Marketing Specialist:
- Develop and execute trade marketing plans that drive brand visibility and engagement across both digital and in-store retail channels.
- Act as the key point of contact for retailers, ensuring strong, collaborative relationships.
- Manage trade events, promotions, and incentives, delivering to a high standard and maximising return on investment.
- Work with cross-functional teams to ensure marketing assets are on-brand, aligned with commercial priorities, and tailored to local market needs.
- Monitor and report on campaign performance, making data-driven adjustments to enhance effectiveness.
What We’re Looking For:
- 1-3 years of experience in trade or digital marketing, preferably within the consumer goods industry.
- Strong knowledge of UK retail and trade marketing strategies.
- Ability to manage multiple projects simultaneously, with a keen eye for detail.
- Excellent communication skills and the ability to build lasting relationships with key stakeholders.
- Proficiency in PowerPoint, Excel, and Power BI.
- Further education qualifications, including Maths and English, or equivalent.
- Fluent in business English.
If you are an innovative and results-driven marketing professional, this is a unique opportunity to take on a key role as a Trade Marketing Specialist. Apply now to take the next step in your career!
Trade Marketing Specialist employer: McCarthy Recruitment
Contact Detail:
McCarthy Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in trade marketing, especially within the consumer goods sector. Understanding current strategies and successful campaigns can help you speak confidently about how you can contribute to our team.
✨Tip Number 2
Network with professionals in the industry, particularly those who work in trade marketing or retail. Engaging with others can provide insights into the role and may even lead to valuable connections that could support your application.
✨Tip Number 3
Prepare to discuss specific examples of past marketing projects you've managed. Highlighting your ability to drive results and collaborate with cross-functional teams will demonstrate your fit for the Trade Marketing Specialist position.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you would monitor and report on campaign performance. Being data-driven is crucial in this role, so having a clear understanding of metrics and KPIs will set you apart.
We think you need these skills to ace Trade Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in trade or digital marketing, especially within the consumer goods industry. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and strategic thinking. Mention specific examples of past marketing campaigns you've worked on and how they align with the responsibilities of the Trade Marketing Specialist role.
Highlight Key Skills: Emphasise your proficiency in tools like PowerPoint, Excel, and Power BI. Also, mention your ability to manage multiple projects and build relationships with stakeholders, as these are crucial for the position.
Showcase Your Results: Include quantifiable achievements in your application. For instance, if you have improved campaign performance or increased brand visibility in previous roles, make sure to highlight these successes to demonstrate your impact.
How to prepare for a job interview at McCarthy Recruitment
✨Showcase Your Marketing Experience
Be prepared to discuss your previous marketing roles, especially any experience in trade or digital marketing. Highlight specific campaigns you've worked on and the impact they had on brand visibility and engagement.
✨Understand the Retail Landscape
Familiarise yourself with the UK retail market and current trade marketing strategies. Being able to discuss recent trends or successful campaigns from competitors can demonstrate your industry knowledge and strategic thinking.
✨Emphasise Collaboration Skills
Since the role involves working closely with cross-functional teams, be ready to share examples of how you've successfully collaborated with others in past roles. This could include working with sales teams or managing events.
✨Prepare for Data-Driven Discussions
As monitoring campaign performance is key, be prepared to talk about how you've used data to inform your marketing decisions. Discuss any tools you’ve used, like Power BI or Excel, to analyse results and make adjustments.
