At a Glance
- Tasks: Create engaging medical content and mentor junior writers while ensuring regulatory compliance.
- Company: Join McCann Health London, a top healthcare communications agency known for creativity and excellence.
- Benefits: Enjoy a diverse workplace with a focus on accessibility and opportunities for growth.
- Why this job: Be part of an award-winning team that makes a real impact on health and wellness.
- Qualifications: Proven experience in medical copywriting and ability to guide junior team members required.
- Other info: We are committed to disability inclusion and improving accessibility in our recruitment process.
The predicted salary is between 28800 - 48000 £ per year.
About McCann Health London
Part of the IPG Health network, McCann Health London is one of the most awarded healthcare communications agencies. We are guided by our founding philosophy, Truth Well Told, and united by one vision: to help our clients’ brands and businesses play a meaningful role in people’s health. We combine science, creativity and strategy to deliver best-in-class services to some of the world’s top, as well as emerging, health and wellness brands. We do this by challenging convention and bringing to life smart, creative ideas that push boundaries and leave the world a healthier place than we found it.
In recent years McCann Health London has been named European Health Agency of the Year at the London International Awards, won Grand Prixes and Golds at Cannes Lions and featured in AdWeek’s Top 25 global campaigns.
McCann Health London is seeking a talented Midweight Medical Copywriter to create compelling, scientifically accurate promotional content across a range of healthcare accounts. You’ll take ownership of brand messaging, ensure regulatory compliance, and maintain scientific integrity and attention to detail in all outputs. You’ll also mentor junior writers, contribute to new business pitches, and be a trusted voice on scientific communication and exceptional copywriting.
What we’re looking for:
- Knowledge & Expertise: Proven excellence in medical copywriting; Ability to mentor and guide junior team members
- Strategic & Client Skills: Experience developing communication strategies and multi-channel content; Confident presenting to clients and addressing MLR queries
- Business Development: Active contributor to new business pitches and organic growth opportunities
Key Responsibilities:
- Develop high-quality promotional copy aligned with client briefs
- Ensure content meets ABPI and regulatory standards
- Translate complex scientific information into clear, engaging messages
- Work across formats – from sales aids and websites to videos and patient materials
- Confidently present and defend work in client meetings
- Review and support work from junior writers
- Proficient with Veeva, FUSE, and Proof
Disability Confident
As an employer committed to accessibility and disability inclusion, we strive to develop a diverse workforce that provides us with a wider range of skills and experience. We are continuously improving our recruitment process to support individuals with physical or learning disabilities. The goal is to improve accessibility across all aspects of IPG Health, home to McCann Health London and FCB Health Europe to hopefully encourage potential job applicants to join us. If you have a disability, a learning difficulty such as dyslexia, a medical condition or an individual need – which you believe may affect your performance in selection, we’ll be happy to make adjustments to our processes to enable you to perform at your best.
Mid-weight Medical Copywriter employer: McCann Health London | An IPG Health Company
Contact Detail:
McCann Health London | An IPG Health Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mid-weight Medical Copywriter
✨Tip Number 1
Familiarise yourself with the latest trends in medical copywriting and healthcare communications. Understanding the nuances of the industry will help you speak confidently about your expertise during interviews.
✨Tip Number 2
Network with professionals in the healthcare communications field. Attend industry events or join relevant online forums to connect with others who can provide insights or even refer you to opportunities at McCann Health London.
✨Tip Number 3
Prepare to discuss your experience with regulatory compliance and ABPI standards. Being able to articulate how you've navigated these areas in past roles will demonstrate your readiness for the responsibilities of this position.
✨Tip Number 4
Showcase your ability to mentor junior writers by sharing specific examples of how you've supported their development in previous roles. This will highlight your leadership skills, which are crucial for the Mid-weight Medical Copywriter role.
We think you need these skills to ace Mid-weight Medical Copywriter
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of a Mid-weight Medical Copywriter at McCann Health London. Tailor your application to highlight relevant experience in medical copywriting and mentoring.
Showcase Your Skills: In your CV and cover letter, emphasise your proven excellence in medical copywriting. Include specific examples of how you've developed communication strategies and created multi-channel content that meets regulatory standards.
Highlight Relevant Experience: Mention any experience you have with Veeva, FUSE, or Proof, as well as your ability to present confidently to clients. This will demonstrate your readiness for the role and your understanding of the tools used in the industry.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also reflects your passion for healthcare communications. Discuss how you can contribute to McCann Health's mission of making a meaningful impact on people's health.
How to prepare for a job interview at McCann Health London | An IPG Health Company
✨Showcase Your Medical Copywriting Skills
Prepare examples of your previous work that highlight your ability to create compelling and scientifically accurate content. Be ready to discuss the strategies you used to translate complex information into engaging messages.
✨Demonstrate Your Mentorship Experience
Since the role involves mentoring junior writers, think of specific instances where you've guided or supported others. Share how you helped them improve their skills and the impact it had on the team.
✨Familiarise Yourself with Regulatory Standards
Understand the ABPI and other relevant regulatory standards. Be prepared to discuss how you ensure compliance in your writing and how you handle MLR queries during client presentations.
✨Prepare for Client Presentations
Practice presenting your ideas confidently. Think about how you would defend your work in a client meeting, and be ready to answer questions about your creative choices and the science behind your copy.