At a Glance
- Tasks: Lead category growth strategies and drive impactful commercial initiatives in the frozen food sector.
- Company: Join McCain Foods, a global family-owned leader in the food industry.
- Benefits: Enjoy flexible holidays, a generous car allowance, and a strong pension plan.
- Why this job: Make a real impact while developing your leadership skills in a supportive environment.
- Qualifications: 5+ years in Category Management or related fields with strong analytical skills.
- Other info: Embrace hybrid working for a balanced life and career growth.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Senior Category Manager role at McCain Foods.
Why Join the McCain Family
- Your Life – we’re here to help you fulfil your potential, flourish, and thrive in work and life.
- Your Success – work alongside passionate individuals who are committed to supporting your career ambitions, drive, and success.
- Your Impact – we want you to make a meaningful, lasting impact for you, for your colleagues, and for the business.
About The Role
In every role, McCainers are ambitious, curious, and interested in helping each other create good work experiences. We think about the customer and make doing business with McCain easy. Reporting to the Category Growth Director, the Senior Category Manager (Team Leader) plays a pivotal role in shaping and delivering the Category Growth Strategy across the frozen potato and snacking portfolio. This is a high‑impact role, partnering closely with Sales to unlock growth opportunities across all channels and customers. You will use deep market, shopper and customer insights to design and activate commercial strategies that drive sustainable, profitable growth. Working cross‑functionally and with key external partners, you’ll identify emerging opportunities, bring them to life in‑market, and continuously optimise performance to stay ahead of trends and competition. As a trusted category expert, you’ll own the development and execution of tailored, customer‑centric category plans that align to customer strategies, strengthen partnerships, and deliver shared value across multiple channels and formats. Equally important, this is a people‑leadership role. You will lead, coach and inspire a high‑performing team—building capability, curiosity and confidence while modelling best‑in‑class customer partnership and leadership. If you thrive on influence, insight‑led growth and developing talent, this role offers a genuine opportunity to make your mark.
Leadership Principles
- We are customer obsessed. Customers are our starting point. By understanding their needs and leveraging data and consumer insights, we drive mutual success.
- We think big and plan ahead. Through ambition, curiosity, and smart risks, we can accomplish goals, refine processes, and innovate to scale success.
- We bring out the best in our people. We create safe spaces for our people so that trust and empowerment come naturally. Inclusion is about listening first, showing humility, and working together.
- We act like owners. Together, we clear obstacles and do the work that makes us all successful and proud to share McCain.
Accountabilities
- Execute Category Growth Strategy: Drive deployment of Category Growth team strategic priorities for frozen potato and snacking, translating insights into pragmatic initiatives for commercial teams and customers. Support delivery against the commercial 2030 plan and Commercial initiatives.
- Insight Development & Foresight: Curiously assess, synthesise, and communicate market, consumer, customer and operator data to identify growth opportunities and risks. Work closely with Sales, Marketing, and Innovation to ensure commercial plans are future‑focused and leverage broad‑based insights to drive successful outcomes.
- Category Growth Plans: Develop category growth plan for environment or channel. Create & deploy for customers aligned to Customer Growth Plans/JBPs to drive a shared growth agenda with the customer. Deliver customer‑centric activation and growth recommendations across brand & OL to drive customer performance.
- Channel & Format Specific Plans: Create and execute plans by customer format or sales channel which drive mutual growth by leveraging innovation in technology, activation or engagement.
- Marketing & Innovation Effectiveness: Ensure that marketing execution against innovation, core products and communication delivers a 4 way win for McCain, consumer, operator and customer.
- Customer Engagement & Relationship Management: Adopt an active partner approach with key retail and foodservice customers, positioning McCain as the preferred go‑to expert via category reviews, range & menu recommendations, new product presentations, and proactive, tailored thought leadership projects.
- Coach & Develop a Highly Effective Team: Develop a highly effective team through setting clear expectations for performance and personal development, modelling our Leadership Principles, and coaching technical and leadership skills.
Qualifications
- Minimum 5 years’ experience in Category Management, Data Analytics, Market Research, or Commercial Activation within FMCG/CPG sector.
- Proven ability to synthesise complex insights and communicate actionable recommendations.
- Experience in cross‑functional team collaboration and project management.
- Excellent stakeholder relationship management and influencing skills within both internal and external networks.
- Demonstrates growth mindset against development opportunities for business, team and self.
Location
Being in the office every single day is a thing of the past. Here at McCain, we champion hybrid working. This means we don’t have a set expectation of exactly when you need to be in the office – however we do encourage our full‑time, office‑based people to connect in person with others for around half of their working time as that’s the best way for us to build and maintain our connections. Our head office (Customer Experience Centre) is on the outskirts of Scarborough – 1.5 hours away from Leeds City Centre, and about an hour from York. We have lots of colleagues who travel to and from our Experience Centre (even if it is just for a good coffee!) and because hybrid really does mean hybrid at McCain, they get the opportunity to collaborate with their colleagues when they’re in the office, and balance that with working from home to ensure they get a good life‑work balance.
Benefits
- A generous Car Allowance
- An achievable yearly bonus based on personal performance.
- An excellent pension where we will pay double what you do, up to a maximum of 12% of your pay.
- Flexible holidays – where you can buy & sell up to 5 days holiday per year.
- Optional health cash plan
- Cycle to work scheme
- ‘Chips In’ Volunteering Day Off – to make a positive impact to the competitiveness, resilience, and long‑term development of McCain communities across the globe.
Legal Statements
McCain Foods is an equal opportunity employer. As a global family‑owned company, we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity, resilience, and success and makes our business stronger. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, veteran status, disability, or any other protected characteristic under applicable law. McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to find appropriate solutions. Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with McCain’s Global Privacy Policy and Global Employee Privacy Policy.
Senior Category Manager employer: McCain Foods
Contact Detail:
McCain Foods Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Category Manager
✨Tip Number 1
Network like a pro! Reach out to current or former McCain employees on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can seriously boost your chances.
✨Tip Number 2
Prepare for the interview by researching McCain's latest projects and values. Show us that you’re not just another candidate; demonstrate how your experience aligns with their mission and how you can contribute to their growth strategy.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've driven growth in previous roles. We love hearing about your successes and how you’ve tackled challenges head-on.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it shows us that you’re genuinely interested in joining the McCain family.
We think you need these skills to ace Senior Category Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Category Manager role. Highlight your experience in Category Management and how it aligns with McCain's goals. We want to see how you can make an impact!
Showcase Your Insights: Use your application to demonstrate your ability to synthesise complex insights. Share examples of how you've used data to drive growth in previous roles. This is key for us at McCain, as we value insight-led strategies.
Emphasise Team Leadership: Since this role involves leading a high-performing team, don’t forget to highlight your leadership experience. Talk about how you've coached and developed others, and how you foster a collaborative environment.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining the McCain family!
How to prepare for a job interview at McCain Foods
✨Know Your Market Inside Out
Before the interview, dive deep into the frozen potato and snacking market. Familiarise yourself with current trends, key players, and consumer behaviours. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Showcase Your Leadership Skills
As a Senior Category Manager, you'll be leading a team. Prepare examples of how you've successfully coached and developed others in the past. Highlight your ability to inspire and create a high-performing environment, as this aligns with McCain's leadership principles.
✨Prepare Insight-Driven Strategies
Think about how you would approach category growth strategies for McCain. Be ready to discuss specific insights you've gathered in previous roles and how you translated them into actionable plans. This will demonstrate your analytical skills and strategic thinking.
✨Engage with Their Values
McCain values customer obsession and collaboration. During the interview, relate your experiences to these principles. Share stories that reflect your commitment to understanding customer needs and working cross-functionally to achieve shared goals.