Assistant to the Brand Manager (Permanent)

Assistant to the Brand Manager (Permanent)

Full-Time 30000 - 40000 € / year (est.) Home office (partial)
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At a Glance

  • Tasks: Support brand communication plans and strengthen the McCain brand across various channels.
  • Company: Join McCain, a global family-owned company dedicated to quality and sustainability.
  • Benefits: Enjoy flexible holidays, hybrid working, and an excellent pension scheme.
  • Other info: Great opportunities for growth and development in a supportive environment.
  • Why this job: Be part of a dynamic team shaping a beloved brand and making a real impact.
  • Qualifications: Degree-level education and experience in fast-moving consumer goods marketing preferred.

The predicted salary is between 30000 - 40000 € per year.

At McCain, we're feeding the world: from French fries to smiles, we contribute to the important role food plays in people's lives. That's why we're dedicated to ensuring our core values - Family, Authentic, Trusted, and Quality - shine through every day. We believe that we can work together, along with our business and community partners, to bring sustainable growth and positive change today, tomorrow, and for generations to come.

Help bring the McCain brand to life by supporting the development and execution of impactful brand communication plans across both Retail and Foodservice channels. In this role, you'll play a key part in strengthening the McCain brand with consumers and operators, ensuring our messaging is consistent, compelling, and truly resonates.

We're looking for someone with a genuine passion for brand building and storytelling, someone who loves the world of advertising in all its forms. You'll be naturally curious, creatively savvy, and always tuned in to the latest industry trends and ideas that can help keep our brand fresh and relevant. Success in this role requires a strong sense of drive and ownership, with the energy to deliver results in both the short and long term.

You’ll work closely with teams across product, corporate, and the wider commercial organisation, while also building strong partnerships with our agency network to bring campaigns and ideas to life. If you're excited by the challenge of shaping a beloved brand and collaborating with talented teams to make great work happen, this is the role for you.

  • Support communications on Masterbrand activity, to build and strengthen the McCain brand working with the total comms team and agencies to develop and launch new activity.
  • Increase McCain's presence in product placement by securing inclusion in high-quality media content and expanding visibility on growing subscription video platforms.
  • Secure cost-effective media exposure by identifying opportunities for McCain to feature in relevant documentary programmes, such as food manufacturing or air fryer related shows.
  • Support budget management for marketing and shopper activation activity, including tracking spending against budgets, managing purchase orders and invoices, working with finance and media auditing partners, and supporting the wider marketing team with budget queries.
  • Manage digital brand assets for McCain Great Britain, keeping asset libraries updated, overseeing approvals, and supporting the social media and online retail teams in maintaining brand channels such as social media pages, websites, YouTube and product information platforms.

By understanding their needs and leveraging data and consumer insights, we drive mutual success. Through ambition, curiosity, and smart risks, we can accomplish goals, refine processes, and innovate to scale success. Inclusion is about listening first, showing humility, and working together.

Experience working in marketing within the fast-moving consumer goods industry at a similar level.

Strong project management skills and the ability to manage multiple activities at once.

Educated to degree level or equivalent, with completion of a graduate programme within the fast-moving consumer goods industry beneficial.

Good knowledge of the fast-moving consumer goods industry, particularly within food.

Understanding of consumer and retail sales data sources, including point-of-sale data and shopper panel data.

Knowledge of consumer research methods, including qualitative and quantitative research and brand tracking.

Confident using standard computer software, including presentation and spreadsheet tools such as PowerPoint and Excel.

Being in the office every single day is a thing of the past. Here at McCain, we champion hybrid working. This means we don’t have a set expectation of exactly when you need to be in the office - however we do encourage our full-time, office-based people to connect in person with others for around half of their working time as that’s the best way for us to build and maintain our connections.

An excellent pension where we will pay double what you do, up to a maximum of 12% of your pay.

Flexible holidays - where you can buy & sell up to 5 days holiday per year.

Optional health cash plan.

Cycle to work scheme.

'Chips In' Volunteering Day Off - to make a positive impact to the competitiveness, resilience, and long-term development of McCain communities across the globe.

And of course, being part of a Global business there are great opportunities to shine/thrive should you wish to relocate in the future. We have an ambitious 5-year growth plan that presents development & progression opportunities for those who seek it out.

Here, you have the opportunity to learn, grow, and thrive while being yourself. McCain Foods is an equal opportunity employer. As a global family-owned company, we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity, resilience, and success and makes our business stronger. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, veteran status, disability, or any other protected characteristic under applicable law.

If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to find appropriate solutions.

By submitting personal data or information to us, you agree this will be handled in accordance with McCain's Global Privacy Policy and Global Employee Privacy Policy, as applicable.

Assistant to the Brand Manager (Permanent) employer: McCain Foods (GB) Ltd

At McCain, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions hybrid working and prioritises employee well-being. With a strong commitment to personal and professional growth, our team members enjoy flexible holidays, a generous pension scheme, and unique opportunities for community engagement through our 'Chips In' Volunteering Day Off. Located just outside Scarborough, our Customer Experience Centre fosters collaboration and creativity, making it an ideal place for passionate individuals to thrive while contributing to a beloved global brand.

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Contact Detail:

McCain Foods (GB) Ltd Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Assistant to the Brand Manager (Permanent)

Tip Number 1

Get to know the McCain brand inside out! Dive into their values and recent campaigns. This will help you connect your passion for brand building with what they stand for during interviews.

Tip Number 2

Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Assistant Brand Manager role.

Tip Number 3

Prepare for your interview by thinking of creative ideas that could elevate the McCain brand. Show them your innovative side and how you can contribute to their marketing strategies!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the McCain team.

We think you need these skills to ace Assistant to the Brand Manager (Permanent)

Brand Building
Storytelling
Advertising Knowledge
Project Management
Budget Management
Digital Asset Management
Consumer Insights Analysis

Some tips for your application 🫡

Show Your Passion for Brand Building:When you're writing your application, let your enthusiasm for brand building and storytelling shine through. We want to see that you’re genuinely excited about the role and how you can contribute to making the McCain brand even more impactful.

Tailor Your Application:Make sure to customise your application to highlight your relevant experience in marketing, especially within the fast-moving consumer goods industry. We love seeing how your skills align with what we’re looking for, so don’t hold back!

Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. This will help us quickly understand why you’d be a great fit for the team.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!

How to prepare for a job interview at McCain Foods (GB) Ltd

Know the Brand Inside Out

Before your interview, dive deep into McCain's brand values and recent campaigns. Understand their core values of Family, Authenticity, Trust, and Quality, and think about how you can contribute to these in your role as an Assistant to the Brand Manager.

Showcase Your Passion for Brand Storytelling

Be ready to discuss your love for brand building and advertising. Prepare examples of how you've successfully contributed to brand communication in the past, and share your thoughts on current industry trends that could benefit McCain.

Demonstrate Project Management Skills

Since this role involves managing multiple activities, come prepared with examples of how you've effectively juggled projects in the past. Highlight your organisational skills and any tools you use to keep track of tasks and deadlines.

Engage with Data Insights

Familiarise yourself with consumer research methods and data sources relevant to the fast-moving consumer goods industry. Be ready to discuss how you can leverage data to drive brand success and make informed decisions in your role.