Sales & Marketing Director

Our client is a premier sports and events venue in Scotland, renowned for its world-class facilities and dynamic event offerings. With a strong reputation for delivering exceptional experiences across both B2B and B2C markets, the venue is at an exciting stage of growth and innovation. To further accelerate its commercial success, we are seeking an ambitious and strategic Sales Director to drive revenue and business development to new heights. As Sales Director, you will be responsible for shaping and executing a cutting-edge sales strategy that maximises revenue opportunities across multiple channels. You will develop a high-performing sales team, cultivate key partnerships, and leverage data-driven insights to drive both corporate and consumer engagement. Your expertise in B2B and B2C sales will be pivotal in expanding market share, increasing profitability, and enhancing the overall customer experience. Key responsibilities include:

• Develop and implement a forward-thinking sales strategy focused on revenue growth, market expansion, and customer engagement.
• Identify and secure new business opportunities across corporate partnerships, sponsorships, hospitality, and ticketing.
• Lead, mentor, and inspire the sales and marketing team to achieve and exceed ambitious targets.
• Collaborate with marketing, operations, and innovation teams to create compelling sales propositions.
• Establish strong relationships with key stakeholders, sponsors, and commercial partners.
• Utilise data analytics and market intelligence to inform strategic decisions and drive performance.
• Monitor industry trends to ensure the venue remains at the forefront of commercial innovation.

The ideal candidate will be a commercially astute sales leader with a proven track record of delivering significant revenue growth in a dynamic, customer-focused environment. You will possess a deep understanding of both B2B and B2C sales, with experience in the sports, events, hospitality, or entertainment sectors being highly desirable. This will be coupled with:

• Demonstrable track record of success in a senior sales leadership role.
• Strong experience in B2B and B2C revenue generation, ideally within sports, events, or hospitality.
• Exceptional leadership and team development skills.
• Strategic thinking with the ability to drive innovation and commercial success.
• Excellent negotiation, communication, and stakeholder management abilities.
• Data-driven approach to sales and business growth.
• Passionate about delivering world-class experiences and customer engagement.

This is a rare opportunity to shape the commercial trajectory of a leading venue, with the full backing of a forward-thinking leadership team. If you are an ambitious sales leader ready to take on a high-profile role in the sports and events industry, we want to hear from you.