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For Companies At a Glance
- Tasks: Lead marketing, digital, content, and PR to drive growth and engagement.
- Company: Join a dynamic sports organisation in a transformative leadership role.
- Benefits: Enjoy a competitive salary, performance bonuses, and a vibrant work environment.
- Why this job: Make a significant impact while leading a high-performing team in a fast-paced industry.
- Qualifications: Proven track record in marketing, digital innovation, and team leadership required.
- Other info: This is a newly created position offering a chance to shape the future.
The predicted salary is between 43200 - 72000 £ per year.
Our client, a sports organisation, is seeking a dynamic and results-driven Head of Marketing to join their senior team. Due to a period of growth and expansion, this is a transformative opportunity for an experienced and visionary Head of Marketing & Digital. The opportunity will play a pivotal role in leading the Brand, Digital, Content, and PR functions through a step change that will define the next chapter and direction of the business.
We are looking for an ambitious leader with a track record of delivering commercial growth through best-in-class marketing operations. You will have deep expertise in brand building, audience development, content strategy, and digital innovation, paired with the ability to lead and inspire a high-performing team across multiple disciplines. You will also play a key leadership role within our commercial structure, supporting the executive team in driving the organisation's long-term strategy.
This role will require an individual with a proven track record of delivering commercial success with key responsibilities including:
- Drive a commercially focused and best in class approach to Marketing, Digital, Content, and PR with experience working in a sports, entertainment, or venue setting.
- Lead from the front, to create a data driven, modern and high performing team and department.
- Oversee a full digital transformation across all verticals, embedding a digital and audience growth mindset and operational model throughout the team and department.
- Serve as the strategic lead for Marketing, Digital, and Content—developing and executing data-driven strategies to grow audience engagement and revenue, both domestically and in key international markets.
- Lead the creation of innovative and engaging content that drives audience growth and deepens connection across all channels.
- Develop and implement strategies to ensure consistent growth in digital audiences and engagement, underpinned by insight-led platform strategies.
- Work closely with the senior leadership team on organisation-wide strategic initiatives, providing subject matter expertise and acting as a senior thought leader.
This newly created position represents an ideal opportunity to put your stamp on the role and offers a competitive salary, performance-based bonus, and a vibrant and inspiring work environment.
Head of Marketing & Digital employer: McBride Sport
Contact Detail:
McBride Sport Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing & Digital
✨Tip Number 1
Network with professionals in the sports and entertainment industry. Attend relevant events, webinars, or conferences where you can meet key players and learn about the latest trends in marketing and digital strategies.
✨Tip Number 2
Showcase your expertise in digital transformation by sharing case studies or examples of successful projects you've led. This will demonstrate your ability to drive change and innovation within a team.
✨Tip Number 3
Engage with the organisation's current marketing efforts on social media. Comment on their posts, share insights, and show your enthusiasm for their brand. This can help you stand out as a proactive candidate.
✨Tip Number 4
Prepare to discuss your vision for the role during interviews. Think about how you would approach audience development and content strategy, and be ready to articulate your ideas clearly and confidently.
We think you need these skills to ace Head of Marketing & Digital
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in marketing, digital strategy, and team leadership. Use specific examples of how you've driven commercial growth and led successful marketing campaigns, especially in sports or entertainment.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the organisation. Discuss your vision for the marketing department and how you plan to lead the team through digital transformation. Be sure to mention any relevant achievements that demonstrate your capability.
Showcase Your Leadership Skills: Emphasise your ability to inspire and lead high-performing teams. Provide examples of how you've developed talent and fostered a collaborative environment in previous roles, particularly in fast-paced settings.
Highlight Data-Driven Success: Since the role requires a data-driven approach, include metrics and results from past marketing initiatives. Show how your strategies have led to audience growth and increased revenue, and be prepared to discuss these in detail during interviews.
How to prepare for a job interview at McBride Sport
✨Showcase Your Vision
As a Head of Marketing & Digital, it's crucial to demonstrate your vision for the brand and how you plan to drive growth. Prepare to discuss innovative strategies you've implemented in the past and how they can be adapted to this new role.
✨Highlight Data-Driven Success
This role requires a strong focus on data. Be ready to share specific examples of how you've used data analytics to inform marketing decisions and drive audience engagement. Discuss the tools and metrics you rely on to measure success.
✨Emphasise Leadership Skills
You'll need to lead a high-performing team, so highlight your leadership style and experience. Share stories that illustrate how you've inspired teams, fostered collaboration, and achieved results through effective management.
✨Prepare for Strategic Discussions
Expect to engage in conversations about long-term strategy and commercial growth. Familiarise yourself with the organisation's current position in the market and come prepared with ideas on how to enhance their marketing operations and digital presence.
