At a Glance
- Tasks: Lead Hampshire Cricket's content strategy and manage digital channels.
- Company: Join Hampshire Cricket, a top-tier club with global ambitions and landmark events ahead.
- Benefits: Enjoy a dynamic work environment at the Utilita Bowl with opportunities for innovation.
- Why this job: Be part of a pivotal role that drives fan engagement and reshapes a cricket club's narrative.
- Qualifications: 4+ years in content or communications leadership, ideally in sport or media.
- Other info: Full-time position with some weekend/event work during the season.
The predicted salary is between 36000 - 60000 ÂŁ per year.
McBride Sport is working exclusively with Hampshire Cricket to find an experienced and creative Content & Communications Manager to lead the Club’s digital output through a major new chapter. With international investment, a growing global profile, and landmark events on the horizon—including hosting an Ashes Test in 2027 and operating Southern Brave from 2026—this is a rare opportunity to help reshape how a top-tier cricket club engages with its audience.
This is a senior, hands-on position based at the Utilita Bowl in Southampton. You’ll take ownership of the Club’s content and communications strategy—leading a small team, managing digital channels, and working across departments to tell the Hampshire Cricket story in a bold and compelling way.
What we’re looking for:
- 4+ years in a content or comms leadership role, ideally in sport or media
- A proven track record of growing audiences and delivering strong digital performance
- Confidence with content creation, team management, and cross-functional collaboration
- A commercial mindset and ability to align content with wider business goals
- Experience working across social, web, video, and paid digital campaigns
Why this role? This is a chance to step into a pivotal role at a club with serious ambition, a global outlook, and the support to innovate. You’ll be at the heart of Hampshire Cricket’s evolution—helping drive fan engagement, raise the Club’s profile, and deliver value to commercial partners.
Location: Utilita Bowl, Southampton
Contract: Full time, including some weekend/event work during the season
If this sounds like the next step in your content career, we’d love to hear from you.
Content and Communications Manager (Southampton) employer: McBride Sport
Contact Detail:
McBride Sport Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content and Communications Manager (Southampton)
✨Tip Number 1
Familiarise yourself with Hampshire Cricket's current digital presence. Engage with their social media channels and website to understand their tone, style, and audience engagement strategies. This knowledge will help you tailor your approach during interviews.
✨Tip Number 2
Network with professionals in the sports and media industry, especially those connected to cricket. Attend relevant events or webinars to meet people who can provide insights into the role and potentially refer you internally.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully grown audiences and improved digital performance in previous roles. Highlight any innovative campaigns you've led that align with the ambitions of Hampshire Cricket.
✨Tip Number 4
Showcase your understanding of the commercial aspects of content creation. Be ready to explain how your strategies can align with business goals and drive value for commercial partners, as this is crucial for the role.
We think you need these skills to ace Content and Communications Manager (Southampton)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content and communications, especially in sports or media. Emphasise your leadership roles and any achievements in growing audiences or digital performance.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for cricket and your understanding of Hampshire Cricket's goals. Discuss how your skills align with the role and provide specific examples of past successes in similar positions.
Showcase Your Digital Skills: Include examples of your work across various digital platforms, such as social media campaigns, web content, and video production. Highlight any metrics that demonstrate your impact on audience growth and engagement.
Research Hampshire Cricket: Familiarise yourself with Hampshire Cricket’s history, recent developments, and future ambitions. This knowledge will help you tailor your application and show your genuine interest in contributing to the club's evolution.
How to prepare for a job interview at McBride Sport
✨Showcase Your Experience
Make sure to highlight your 4+ years of experience in content or communications leadership. Prepare specific examples of how you've grown audiences and delivered strong digital performance, especially in a sports or media context.
✨Demonstrate Your Creativity
Since this role involves leading the Club’s content strategy, be ready to discuss innovative ideas you have for engaging fans. Think about how you can reshape the narrative around Hampshire Cricket and present bold concepts during the interview.
✨Emphasise Team Management Skills
As you'll be managing a small team, it's crucial to convey your leadership style. Share experiences where you've successfully collaborated across departments and led a team to achieve common goals, particularly in high-pressure environments.
✨Align with Business Goals
Understand the commercial aspects of the role and be prepared to discuss how you can align content strategies with wider business objectives. Show that you have a commercial mindset and can deliver value to commercial partners through effective communication.