At a Glance
- Tasks: Lead marketing strategies and campaigns to engage customers at our designer outlet.
- Company: Join McArthurGlen, Europe's top designer outlet manager with 23 locations across 8 countries.
- Benefits: Enjoy a competitive salary, performance bonuses, wellbeing allowance, and exclusive discounts.
- Why this job: Be part of a vibrant team in a values-driven culture that promotes innovation and collaboration.
- Qualifications: Strong marketing knowledge, leadership skills, and proficiency in Microsoft Office required.
- Other info: Flexible working options and a commitment to diversity make this an inclusive workplace.
The predicted salary is between 28800 - 43200 £ per year.
Our Mission: To create the finest retail experiences.
Our Purpose: Making the extraordinary possible.
McArthurGlen Group, Europe's leading owner, developer and manager of designer outlets, was founded in Europe in 1993 and currently manages 23 designer outlets in 8 countries.
Are you a strategic, creative, and results-driven marketing professional? McArthurGlen is seeking a talented Marketing Manager to join our dynamic team on a 12 month maternity cover basis. In this role, you will be responsible for delivering best-in-class marketing strategies, executing impactful campaigns, and driving customer engagement at our centre.
What you'll be doing...
- Marketing Strategy & Execution: Contribute to and execute the centre's marketing strategy, ensuring alignment with McArthurGlen's overall brand objectives. Bring corporate and regional campaigns to life with excellence and creativity. Support local tourism initiatives and drive marketing efforts for centre refurbishments, new openings, and redevelopment projects.
- Retail Marketing Support: Collaborate with Retail Managers to develop and implement the centre's trading calendar and category/brand promotions. Ensure all marketing materials and events adhere to McArthurGlen brand guidelines.
- Budget & Performance Management: Oversee the marketing budget, ensuring cost efficiency and on-budget delivery. Regularly report on marketing performance, including competitor analysis, to the Regional Marketing Manager and Centre Manager. Ensure clear KPIs for all local marketing initiatives.
- Team Leadership & Collaboration: Manage and develop the performance of any direct reports, motivating them to achieve their full potential. Collaborate with other centres, regional teams, and Head Office to share insights, successes, and best practices.
- Centre Management Team Involvement: Be a key member of the centre management team, collaborating closely with retail, facilities, and customer-facing teams to meet commercial goals.
- Local Relationship Building: Foster and maintain relationships with local brand partners, media, the business community, and local government to secure support for the centre's marketing initiatives.
- Centre Duty Management: Participate in the duty management rota to ensure smooth day-to-day operations.
Why McArthurGlen?
- Competitive Salary & Bonus: Enjoy a competitive salary with a performance bonus of up to 25%.
- Wellbeing Allowance: Claim towards yoga, gym equipment, or any activity that promotes your wellbeing.
- Volunteering Days: Benefit from 2 paid volunteering days per year.
- Exclusive Discounts: Access special discounts at our Designer Outlets.
- International Exposure: Work with colleagues across eight countries within a global organization.
- Learning & Development: Access LinkedIn Learning from day one with over 16,000 courses available. Grow through internal moves, cross-country projects, international secondments, and a calendar of core development opportunities.
- Values-Based Culture: Thrive in an inclusive and collaborative environment where we value excellence, innovation, and making a difference.
- Positive Work Environment: Over 89% of our colleagues would recommend us as a great place to work, according to our latest internal engagement survey.
To be successful you'll bring...
- Excellent grasp of marketing channels, both traditional and digital.
- Commercially savvy, numerate and comfortable with financial reporting.
- A strong team leader and team player, able to build relationships with senior and junior stakeholders.
- Advocate of HQ centralisation and local adaptability.
- IT skills: Intermediate level Microsoft Word, Excel, PowerPoint, Outlook.
- Strong communication skills; fluency in English mandatory.
- Ability to manage multiple projects; highly organised and efficient.
What to expect...
- We commit to replying to all applications, feel free to get in touch if you'd like an update.
- You will have a main point of contact within our Talent team.
- We're a collaborative business: it's important for you to meet as many people as you can during the recruitment process.
- We're also aware that your time is precious, so aim to keep to a two-stage process wherever we can.
Be part of something extraordinary... At McArthurGlen, we value diversity and believe that everyone is extraordinary in their own way. We are an inclusive employer and support flexible working wherever possible. 95% of colleagues believe we treat each other with dignity and respect regardless of their personal identities. Even if you are not sure you fit all the requirements for a particular role, we'd still love to hear from you. There may be another opportunity within McArthurGlen that is more suitable for you now or in the future.
Marketing Manager - 12 Month FTC - Cheshire Oaks, United Kingdom employer: McArthurGlen Designer Outlets
Contact Detail:
McArthurGlen Designer Outlets Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - 12 Month FTC - Cheshire Oaks, United Kingdom
✨Tip Number 1
Familiarise yourself with McArthurGlen's brand and values. Understanding their mission to create extraordinary retail experiences will help you align your marketing strategies with their objectives during interviews.
✨Tip Number 2
Network with current or former employees of McArthurGlen on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 3
Prepare specific examples of successful marketing campaigns you've led in the past. Be ready to discuss how you measured their success and how they could relate to the role at McArthurGlen.
✨Tip Number 4
Stay updated on the latest trends in retail marketing, especially in the context of designer outlets. Being knowledgeable about current market dynamics will demonstrate your passion and readiness for the role.
We think you need these skills to ace Marketing Manager - 12 Month FTC - Cheshire Oaks, United Kingdom
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, particularly in strategy execution and campaign management. Use specific examples that demonstrate your ability to drive customer engagement and manage budgets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of McArthurGlen's brand values. Mention how your skills align with the job requirements and provide examples of past successes in similar roles.
Highlight Leadership Skills: Since the role involves team leadership, emphasise your experience in managing teams and collaborating with various stakeholders. Provide examples of how you've motivated teams to achieve their goals.
Showcase Digital Proficiency: Given the importance of both traditional and digital marketing channels, highlight your proficiency in digital marketing tools and platforms. Mention any relevant certifications or courses that demonstrate your commitment to staying updated in the field.
How to prepare for a job interview at McArthurGlen Designer Outlets
✨Understand the Brand
Before your interview, take the time to research McArthurGlen's brand values and mission. Familiarise yourself with their marketing strategies and recent campaigns. This will help you demonstrate your alignment with their goals and show that you're genuinely interested in the role.
✨Showcase Your Creativity
As a Marketing Manager, creativity is key. Prepare examples of past campaigns you've executed that had a significant impact. Be ready to discuss how you can bring innovative ideas to McArthurGlen, especially in relation to local tourism initiatives and centre refurbishments.
✨Prepare for Budget Discussions
Since budget management is a crucial part of the role, brush up on your financial reporting skills. Be prepared to discuss how you've managed budgets in previous roles and how you ensure cost efficiency while delivering successful marketing initiatives.
✨Emphasise Team Leadership Skills
McArthurGlen values strong team leaders. Think of examples where you've successfully led a team or collaborated with others to achieve a common goal. Highlight your ability to motivate and develop team members, as well as your experience in building relationships with stakeholders.