Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Design and deliver data-driven campaigns while mentoring junior analysts.
- Company: Join a leading Financial Services client focused on customer-first strategies.
- Benefits: Enjoy flexible hybrid working, strong pension contributions, and private medical insurance.
- Why this job: Be part of a dynamic team that values insight-led marketing and personal development.
- Qualifications: Experience in CRM roles, strong SAS knowledge, and familiarity with CRM tools required.
- Other info: This is a 12-month fixed-term contract based in Edinburgh.
The predicted salary is between 32000 - 44000 £ per year.
MBN Solutions are supporting a Financial Services client in the search for a Senior Campaign Analyst to join their CRM team. As part of a strategic CRM team, you’ll design and deliver data-driven campaigns, applying segmentation and personalisation to optimise impact across channels like email, SMS, and direct mail. You’ll also support the development of more junior analysts and play a key role in embedding a customer-first, insight-led mindset across the wider marketing and communications team.
Roles & Responsibilities:
- Take ownership of campaign briefs, turning them into accurate, targeted audience selections.
- Apply segmentation logic, inclusion/exclusion rules, and personalisation strategies.
- Provide clear, actionable performance insights to improve future campaigns.
- Collaborate with teams across Data, Technology, Product and third-party CRM partners.
- Mentor and support a junior analyst within the team.
What we’re looking for:
- Experience in CRM or campaign management roles with a customer communications focus.
- Strong working knowledge of SAS for data selection or analysis.
- Familiarity with CRM tools (e.g., Optimove, Salesforce, Dynamics, or similar platforms).
- Ability to interpret and present data to both technical and non-technical audiences.
- Previous experience in B2C environments.
What’s in it for you?
- Flexible hybrid working model
- Strong pension contributions
- Private medical insurance and more lifestyle benefits!
Please apply directly or reach out for more information!
Senior Campaign Analyst employer: MBN Solutions
Contact Detail:
MBN Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Campaign Analyst
✨Tip Number 1
Familiarise yourself with the specific CRM tools mentioned in the job description, such as Optimove, Salesforce, or Dynamics. Having hands-on experience or even completing online tutorials can give you a significant edge during interviews.
✨Tip Number 2
Prepare to discuss your previous campaign management experiences in detail. Be ready to share specific examples of how you've applied segmentation and personalisation strategies to improve campaign performance.
✨Tip Number 3
Brush up on your SAS skills, as this is crucial for data selection and analysis in this role. Consider working on sample projects or datasets to demonstrate your proficiency during discussions.
✨Tip Number 4
Showcase your mentoring abilities by preparing examples of how you've supported junior team members in the past. This will highlight your leadership potential and align with the company's focus on developing talent within the team.
We think you need these skills to ace Senior Campaign Analyst
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills. Highlight your relevant experience in CRM and campaign management, ensuring you align your application with what MBN Solutions is looking for.
Tailor Your CV: Customise your CV to reflect your experience with data-driven campaigns and your familiarity with tools like SAS and CRM platforms. Use specific examples that demonstrate your ability to apply segmentation and personalisation strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for customer communications and your analytical skills. Mention how you can contribute to the team and support junior analysts, as this is a key aspect of the role.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors or typos. A polished application reflects your attention to detail, which is crucial for a Senior Campaign Analyst.
How to prepare for a job interview at MBN Solutions
✨Showcase Your CRM Expertise
Make sure to highlight your experience in CRM or campaign management roles. Be prepared to discuss specific campaigns you've worked on, the tools you used, and the results achieved. This will demonstrate your capability to handle the responsibilities of the Senior Campaign Analyst position.
✨Demonstrate Data Proficiency
Since the role requires strong knowledge of SAS for data selection or analysis, be ready to talk about your experience with this software. You might even want to prepare a few examples of how you've used data to drive campaign success, as this will show your analytical skills.
✨Prepare for Collaboration Questions
Collaboration is key in this role, so expect questions about how you've worked with cross-functional teams in the past. Think of examples where you successfully partnered with data, technology, or product teams to achieve campaign goals, and be ready to share those stories.
✨Mentorship Experience Matters
As you'll be mentoring a junior analyst, it's important to convey your leadership skills. Prepare to discuss any previous mentoring or training experiences, focusing on how you supported others' growth and contributed to a positive team environment.
