At a Glance
- Tasks: Lead and manage exciting PPC campaigns for a top adventure travel brand.
- Company: Join a dynamic team at a rapidly growing adventure travel company.
- Benefits: Enjoy flexible remote work options and collaborate with a talented marketing team.
- Why this job: Shape digital strategies and make a real impact in the travel industry.
- Qualifications: Experience in PPC management and a passion for travel is essential.
- Other info: This is a newly created position, perfect for innovative thinkers.
The predicted salary is between 36000 - 60000 £ per year.
Scotland or remote On behalf of our client, we are currently searching for a talented PPC / Paid Media Manager with travel industry experience to join a fantastic adventure travel brand in a newly created position. Working alongside a talented marketing team, the Paid Media Manager will implement and oversee the PPC activity. Working closely with the senior executive team, the Paid Media Manager will help create and shape their digital strategy. We are looking for an experienced PPC professional skilled in producing results across multiple platforms in a high growth travel business. Paid Media Manager responsibilities: Developing and managing all Paid Media campaigns across Google, Bing and other platforms. Identifying new opportunities to grow Paid Media channels across all brands Developing keyword strategies and audience targeting with the marketing team Competitor analysis Making recommendations with a focus on revenue growth and lead generation Collaborating with the broader marketing team and agencies, ensuring campaigns are alligned with brand activity, …
Paid Media Manager - Scotland or remote employer: MBM Travel Executives
Contact Detail:
MBM Travel Executives Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Manager - Scotland or remote
✨Tip Number 1
Familiarize yourself with the latest trends in PPC and digital marketing, especially within the travel industry. This knowledge will help you speak confidently about how you can contribute to the company's growth during interviews.
✨Tip Number 2
Network with professionals in the travel and digital marketing sectors. Attend industry events or join online forums to connect with others who may have insights or connections that could help you land this role.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your results and the strategies you implemented. Being able to showcase your experience with data-driven decision-making will set you apart.
✨Tip Number 4
Research the company’s current digital strategy and think of innovative ideas you could bring to the table. Showing that you’ve done your homework and have a vision for their future will impress the hiring team.
We think you need these skills to ace Paid Media Manager - Scotland or remote
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC and the travel industry. Use specific metrics to showcase your achievements, such as increased ROI or successful campaign launches.
Craft a Compelling Cover Letter: In your cover letter, express your passion for adventure travel and how your skills align with the company's goals. Mention specific campaigns you've managed and the results you've achieved.
Showcase Relevant Skills: Emphasize your expertise in managing Paid Media campaigns across platforms like Google and Bing. Include any relevant certifications or training that demonstrate your proficiency in digital marketing.
Highlight Collaboration Experience: Since the role involves working closely with a marketing team, mention any past experiences where you collaborated with others to achieve campaign goals. This shows you can work well in a team environment.
How to prepare for a job interview at MBM Travel Executives
✨Show Your PPC Expertise
Be prepared to discuss your previous experience with PPC campaigns in detail. Highlight specific platforms you've worked on, such as Google and Bing, and share examples of successful campaigns you've managed.
✨Demonstrate Industry Knowledge
Since the role is within the travel industry, familiarize yourself with current trends and challenges in this sector. Be ready to discuss how you can leverage your knowledge to enhance the company's digital strategy.
✨Prepare for Competitor Analysis Questions
Expect questions about how you would approach competitor analysis. Think about tools you use and metrics you consider important, and be ready to provide insights on how to outperform competitors in the paid media space.
✨Collaborative Mindset
The role involves working closely with the marketing team and other stakeholders. Be prepared to discuss your experience in collaboration and how you ensure alignment between paid media campaigns and overall brand activity.