At a Glance
- Tasks: Lead regional marketing strategies and create impactful campaigns across five regions.
- Company: Join Mazars UK LLP, a global leader in professional services.
- Benefits: Full-time role with opportunities for growth and skill development.
- Why this job: Make a real impact by translating national strategies into local success.
- Qualifications: Experience in marketing and strong stakeholder management skills required.
- Other info: Diverse and inclusive workplace focused on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Regional Marketing Manager role at Mazars UK LLP. Mazars is a leading global professional services network providing audit & assurance, tax, and advisory services. In the UK, the firm spans 14 offices and employs over 3,400 professionals, with 190 partners. We are committed to shaping a better future and supporting a collaborative, inclusive team where you can grow your skills, explore new opportunities, and contribute from day one.
Job Purpose
The Regional Marketing Manager plays a pivotal role in translating the national marketing strategy into local action across five regions and 14 offices. This position ensures that firm-wide priorities become impactful campaigns that resonate with local markets, drive client engagement, and strengthen our brand presence.
Strategic Planning
- Develop and implement regional marketing activation plans aligned with national growth objectives.
- Shape the regional marketing agenda by bringing local market insights into national planning.
- Collaborate with the Business Development Director to develop and support regional intermediary strategies.
Campaign & Content Leadership
- Localise and lead the rollout of flagship national campaigns across five regions, ensuring alignment across channels.
- Adapt national content (communications, events, digital assets) to connect with local clients and communities.
- Identify, evaluate, and activate high-profile sponsorships and events that raise the firm's profile.
- Review regional event activity, advising on best practice and maximising ROI.
Communications & Digital
- Ensure regional office web pages and digital content are current, optimised, and engaging, working closely with the Digital team.
- Manage the production of high-quality marketing collateral, from e-brochures and web content to client emails, invitations, and video scripts.
- Proofread and edit content to ensure accuracy, consistency, and brand alignment.
- Support regional social media presence, working with the national team to amplify campaigns.
Stakeholder Engagement
- Collaborate with Office Managing Partners, sector leads, and the Clients & Markets team to deliver marketing activities that drive growth.
- Act as a trusted marketing advisor to senior stakeholders, providing insight, challenge, and guidance.
- Ensure strong internal communication and visibility of marketing activity across regions.
Performance & Reporting
- Monitor KPIs and ROI, ensuring activity is measured, reported, and refined for greater impact.
- Present regular updates at regional leadership meetings, covering lead generation, client engagement, media coverage, and brand awareness.
- Ensure brand consistency and compliance with regulatory standards across all outputs.
What We're Looking For
- A confident marketer with experience translating national campaigns into local impact.
- Strong stakeholder management skills – able to influence, advise, and build trust with senior leaders.
- Creative and commercial mindset – able to spot opportunities and bring fresh ideas that resonate locally.
- Organised and resilient – comfortable managing multiple projects and priorities across regions.
- A collaborator – enjoys working as part of a national team while building strong local connections.
Why this role?
- Variety – working across five regions and multiple service lines.
- Influence – direct access to Office Managing Partners and senior stakeholders.
- Impact – the chance to see tangible results of campaigns in local markets.
- Growth – a platform to develop strategic marketing, stakeholder, and leadership skills within a dynamic national team.
Diversity, Equity & Inclusion
At Forvis Mazars, diversity, equity and inclusion are central to our values. We value our people's unique backgrounds, perspectives and experience, and recognise that this diversity creates better outcomes for our clients. We seek to attract, develop and retain the best talent, inclusive of sex, ethnicity, disability, socio-economic background, sexual orientation, gender identity, nationality and faith. We select candidates based on skills, knowledge, qualifications and experience and aim to support all our team members to reach their potential.
Job Details
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Accounting
Regional Marketing Manager in Manchester employer: Mazars UK LLP - formerly CompetitionRx Ltd
Contact Detail:
Mazars UK LLP - formerly CompetitionRx Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Manager in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your answers. Focus on articulating your experience and how it relates to the role of Regional Marketing Manager at Mazars UK LLP.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Good luck!
We think you need these skills to ace Regional Marketing Manager in Manchester
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Regional Marketing Manager role. Highlight your experience in translating national campaigns into local impact, as this is key for us at Mazars.
Showcase Your Stakeholder Skills: We want to see how you’ve influenced and built trust with senior leaders in your previous roles. Share specific examples that demonstrate your strong stakeholder management skills.
Be Creative and Commercial: Don’t shy away from showcasing your creative ideas! We love fresh perspectives that resonate locally, so include any innovative marketing strategies you've implemented in the past.
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and get back to you quicker!
How to prepare for a job interview at Mazars UK LLP - formerly CompetitionRx Ltd
✨Know the Company Inside Out
Before your interview, make sure you research Mazars UK LLP thoroughly. Understand their values, recent campaigns, and how they position themselves in the market. This will not only help you answer questions more effectively but also show your genuine interest in the role.
✨Showcase Your Local Insights
As a Regional Marketing Manager, you'll need to translate national strategies into local actions. Prepare examples of how you've successfully adapted marketing campaigns to fit local markets in the past. This will demonstrate your ability to connect with diverse audiences and drive engagement.
✨Prepare for Stakeholder Engagement Scenarios
Expect questions about your experience working with senior stakeholders. Think of specific instances where you've influenced decision-making or provided valuable insights. Highlight your communication skills and how you build trust with leaders, as this is crucial for the role.
✨Be Ready to Discuss Metrics and ROI
The job involves monitoring KPIs and reporting on campaign success. Be prepared to discuss how you've measured the impact of your marketing activities in previous roles. Use concrete examples to illustrate your analytical skills and your understanding of what drives successful marketing outcomes.