At a Glance
- Tasks: Lead product marketing for innovative B2B tech products and drive market strategies.
- Company: Dynamic company with a global reach and a focus on cutting-edge technology.
- Benefits: Competitive contract salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative culture with opportunities to influence senior leadership and cross-functional teams.
- Why this job: Make a real impact by shaping product strategies and driving adoption in a fast-paced environment.
- Qualifications: 5-8 years in B2B product marketing with strong analytical and leadership skills.
The predicted salary is between 51750 - 63250 £ per year.
Our client sells a portfolio of complex B2B technical products to a global customer base through distributors, partners and direct channels. They need an experienced Product Marketing Manager to own the product marketing workstream for an allocated portfolio, including new digital products moving from validation to market. You'll set positioning, value propositions and go-to-market strategy, brief Campaigns, Digital, Channel and agencies to deliver it, and be accountable for adoption and commercial performance across the lifecycle. Delegated authority over product-level decisions and a significant marketing budget, with no line management but plenty of cross-functional leadership.
What you'll be doing:
- Commercially validating products using customer, market and competitor insight
- Building buyer personas and turning them into positioning, messaging and go-to-market plans
- Writing product marketing briefs that direct Campaigns, Digital, Channel and agency delivery
- Owning adoption and growth plans through the lifecycle, including account-level adoption and migration to new products
- Defining distributor and partner enablement: product guides, sales tools, training
- Tracking commercial performance and recommending changes to positioning and investment
- Representing the voice of the customer into Product Management and senior leadership
What we're looking for:
- 5 to 8 years in B2B product marketing in complex, technical or regulated markets
- A track record of taking products to market and growing adoption beyond launch
- Experience enabling indirect routes to market through distributors and partners
- Strong customer insight, commercial judgement and performance measurement
- Ability to lead cross-functional work and influence senior stakeholders without line authority
- Confident with CRM, marketing automation and analytics tools, strong in Excel and PowerPoint
- Marketing or business degree, CIM Level 6, or equivalent experience
Product Marketing Manager (Contract) in Slough employer: Mayfleet Recruitment Limited
As a Senior Developer within this Government organisation, you'll be part of a mission-driven team dedicated to safeguarding public services from cyber threats. The work culture fosters collaboration and knowledge sharing, providing ample opportunities for professional growth while contributing to the greater good. With a focus on innovation and security, this role offers a unique chance to make a meaningful impact in the public sector, all while enjoying a supportive environment that values your expertise.
Contact Details:
Mayfleet Recruitment Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager (Contract) in Slough
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
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We think you need these skills to ace Product Marketing Manager (Contract) in Slough
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Mayfleet Recruitment Limited from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Mayfleet Recruitment Limited specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Mayfleet Recruitment Limited
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Mayfleet Recruitment Limited, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Mayfleet Recruitment Limited you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Mayfleet Recruitment Limited that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Mayfleet Recruitment Limited, so think on your feet and don't hesitate to showcase your creativity!
