At a Glance
- Tasks: Lead market strategy and planning for fuel categories, driving growth and profitability.
- Company: Dynamic FMCG company based in Newcastle upon Tyne.
- Benefits: Competitive salary, career development opportunities, and a collaborative work environment.
- Other info: Join a team that values insights and fosters professional growth.
- Why this job: Make a real impact on commercial strategies and drive innovation in the market.
- Qualifications: Degree in Business or related field with experience in commercial roles.
The predicted salary is between 50000 - 65000 € per year.
Contract: Permanent
Location: Newcastle upon Tyne
We are on the lookout for a Market Strategy & Planning Manager to join our commercial team. This role would be great for someone coming from a commercial facing role or experience in Business Operations.
We will focus on developing the commercial strategy for the Category & Channel you will lead across the organization, providing key strategic insights & integrating these within the organization to drive the commercial category & channel strategy. Within this you will lead the associated pricing and promo policies, net revenue management & regional EPD requirements for your category & channel with the Global team, driving improved revenue growth & profitability.
What will you be doing:
- Identify the key category insights for Fuel: utilise relevant market, consumer, and performance insights to define the regional category strategy.
- Create the Regional Category growth Strategy for your category & ladder to the UK growth strategy & lead the sell in/presentation to your customer/channel: Work with the regional Category Manager to develop compelling stories for our product & category plans.
- Define the annual 5P’s plan by Category & for your Channel: Working with the Global Category teams share regional insights to define regional category strategies on product, price, promotion, place, presentation; provide a clear plan by channel and lead the regional teams (Regional Marketing, Retailer Category Manager and sales teams) on implementation through monthly meeting reviews (DBTs).
- Review regional category & channel P&L: Performance should be tracked monthly using market data, sell out data, and sell in data, P&L review.
- Promotions; Recommend the regional Promotional plan by category by channel/customer to the sales team, managing varying Retailer Promotional strategies & track YOY performance of promotions.
- Pricing: Own the Regional pricing recommendations & net net price recommendations including any CPI recommendations, analysis & tracking of impact of CPI and ASP changes in the market place.
- Manage the regional product portfolio: create and manage the regional assortment plan by channel (ensuring clear channel segmentation & differentiation to drive growth) whilst achieving given commercial and supply chain KPI’s.
- Input insight to the regional NPD plans: Identify Innovation / product gaps in market using data and drive NPD initiatives through the global Category teams for the regional channel requirements & share insight through FUEL process. Ensure Channel differentiation for NPD. Input commercials into NPD business cases where required.
- Competitor Insights; Stay ahead of competition in the market, identifying threats and Must Win Battles, leading war game workshops when necessary, bringing competitor insights to the relevant forums for decision making/information/ABP.
What skills and experiences you’ll need to ace this job:
- Education: Degree in Business, Marketing, Finance, Accounting.
- Experience: Proven experience in commercial, business operations roles and from an FMCG background.
- Strong analytical and commercial acumen with experience in marketing finance and trade spend management.
- Excellent communication and stakeholder management / collaboration skills.
- Knowledge of the market and consumer goods industry.
- Demonstrated knowledge of the brands, products and customers.
- Strong influencing skills for both peers and stakeholders to represent CD needs.
- Proven accountability and able to focus and drive critical topics and empower others.
If this sounds like an exciting opportunity for you, please apply online. Any queries can be directed to Luke at largent@mayborngroup.com or James at jdavison@mayborngroup.com.
Market Strategy & Planning Manager in Newcastle upon Tyne employer: Mayborn Group Limited
Join our dynamic team in Newcastle upon Tyne as a Market Strategy & Planning Manager, where we foster a collaborative and innovative work culture that prioritises employee growth and development. With a focus on strategic insights and commercial success, we offer competitive benefits and opportunities to lead impactful projects within the FMCG sector, ensuring your contributions drive both personal and organisational success.
StudySmarter Expert Advice🤫
We think this is how you could land Market Strategy & Planning Manager in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their market strategy and be ready to discuss how your skills can help them achieve their goals. Show them you mean business!
✨Tip Number 3
Practice your pitch! Be clear about your experience and how it aligns with the role of Market Strategy & Planning Manager. Tailor your stories to highlight your analytical skills and commercial acumen.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Market Strategy & Planning Manager in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Market Strategy & Planning Manager role. Highlight your experience in commercial roles and any relevant skills that match the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your achievements in business operations and how they relate to the responsibilities outlined in the job description.
Showcase Your Analytical Skills:Since this role requires strong analytical acumen, make sure to include examples of how you've used data to drive decisions in previous roles. We love seeing how you can turn insights into action!
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining StudySmarter!
How to prepare for a job interview at Mayborn Group Limited
✨Know Your Market Inside Out
Before the interview, dive deep into the market insights relevant to the role. Familiarise yourself with current trends in the FMCG sector, especially around fuel and consumer goods. This will not only help you answer questions confidently but also show your genuine interest in the industry.
✨Craft Your Category Strategy
Prepare a mock category growth strategy that aligns with the company's goals. Think about how you would approach the 5P's (Product, Price, Promotion, Place, Presentation) for the role. Presenting a well-thought-out strategy during the interview can set you apart from other candidates.
✨Showcase Your Analytical Skills
Be ready to discuss your experience with P&L reviews and how you've used data to drive decisions in previous roles. Bring examples of how you've tracked performance metrics and made recommendations based on your findings. This will demonstrate your strong analytical acumen.
✨Engage with Stakeholders
Highlight your communication and collaboration skills by preparing examples of how you've successfully worked with cross-functional teams. Discuss how you've influenced stakeholders in past projects, as this role requires strong stakeholder management abilities.
