At a Glance
- Tasks: Manage licensing relationships and drive innovative product strategies for iconic brands.
- Company: Join Mattel, a leader in creativity and play, fostering an inclusive culture.
- Benefits: Enjoy competitive salary, bonus schemes, generous leave, and family-friendly policies.
- Other info: Dynamic work environment with opportunities for growth and development.
- Why this job: Be part of a team that inspires creativity and impacts children's lives through play.
- Qualifications: 5-7 years in consumer products or marketing, with strong negotiation and relationship-building skills.
The predicted salary is between 57040 - 67735 € per year.
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Team: Sitting within the EMEA Consumer Products Organisation, we are responsible for providing leadership and direction for the development and implementation of Consumer Products strategy across all Mattel Brands. This team is responsible for steering and achieving key brand, category and fiscal objectives by identifying and collaborating with Global, Regional, Multi Territory and Local licensees. We work in partnership across the business with the Global Consumer Products, Regional Franchise, Local Brand, Regional Marketing, and Regional Product Development teams, as well as with the Audit, Finance and Legal Divisions.
The Opportunity: You’ll be joining the Consumer Products team in a UK-focused role, based at our Slough office and reporting directly to the UK Consumer Products Lead. In this position, you will manage day-to-day licensing business relationships across the UK, covering all Hardlines, FMCG, and Promotions partners, while delivering all aspects of partner management. You will be responsible for identifying, pitching, and negotiating new business opportunities, as well as coordinating daily communication with internal and external stakeholders. You will also work in close partnership with the Retail Development Lead to support the UK hardlines retail strategy, building relationships and developing programs with leading retailers.
What Your Impact Will Be:
- Licensee Management
- Act as the internal point of contact for each licensee.
- Manage all existing licensing deals, including master toy agreements and other Hardlines, FMCG, and Promotions licensees.
- Conduct regular partner touchpoints, including bi-weekly 1:1 meetings, quarterly business reviews, bi-annual top-to-tops, and ongoing tracking of financial performance against forecasts and ambitious sales targets.
- Develop detailed Joint Business Plans (JBP) for each partner, including forecasts, budgets, stretch targets, retail and marketing calendars, and product line plans.
- Develop and manage comprehensive joint marketing plans per partner, ensuring licensee investment aligns with Mattel Consumer Products goals and that top items receive strong marketing support.
- Collaborate closely with Product Development, Creative, and Quality & Assurance teams to bring first-class products to market.
- Partner with Retail Development, Digital, PR, Regional Franchise, and Local Brand teams to develop joint business plans.
- Implement marketing and promotional strategies in collaboration with internal and external stakeholders.
- New Business
- Prepare brand pitch materials and marketing presentations across Mattel’s IP portfolio.
- Research, identify, and pitch new category opportunities and prospective licensees or promotional partners.
- Secure new licensing deals and negotiate renewals in line with sales targets and strategic objectives.
- Represent Mattel at trade fairs and category-specific industry events.
- Strategy
- Deliver the Hardlines, FMCG, and Promotions country strategy in partnership with the UK Consumer Products Lead.
- Collaborate with the Retail Development Lead on the UK hardlines retail strategy and strengthen retailer relationships to ensure best-in-class Consumer Products programs.
- Analyse the market to identify SWOT insights, gaps, opportunities, and category priorities.
- Stay up to date with evolving trends, consumer behaviours, and competitive activity.
- Explore and recommend innovative approaches to drive business growth.
What We’re Looking For:
- Experience
- 5-7 years of experience in a consumer products, marketing, or sales role.
- Strong understanding of the licensing environment, with direct exposure to licensing processes.
- Hardlines knowledge, with experience in the toy industry preferred.
- Experience developing Joint Business Plans (JBPs).
- Exposure to managing financial plans, including forecasting and performance tracking.
- Skills & Education
- Degree in Business, Marketing, or a related field, or equivalent professional experience.
- Proven sales negotiation skills and a strong commercial mindset.
- Solutions-oriented, with the ability to think creatively and identify incremental revenue opportunities.
- Strong influencing skills, with the ability to communicate messages persuasively and impactfully.
- Strong commercial acumen, with the competence to build, articulate, and present strategic plans.
- Excellent relationship-building skills, able to navigate internal and external stakeholders with ease.
- Collaborative team player with an ambitious, growth-focused mindset.
- Exceptional verbal and written communication skills, capable of delivering a compelling narrative.
What We Offer:
- Gross annual salary range of [GBP 57,040- GBP 67,735]
- Bonus scheme: Participation in Mattel Incentive Plan (MIP) with the target of 10% of base salary, payout is determined by company and individual performance results
- Paid time off: 25 vacation days (with option to buy up to 5 extra days) + 2 volunteer days/year + a day off on your birthday!
- Car allowance
- Cycle to work scheme
- Employee assistance program: Access to Help@Hand (Unum), Modern Health, Headspace, and Maven
- Contributory pension scheme
- Private health insurance
- Dental insurance & dental service app
- Life & disability insurance
- Employee discount program 'Be well at Mattel'
- Mattel products discounts
- Family benefits program: 24 weeks off (for 1st caregiver) or 12 weeks off (for co-parent) fully paid on the arrival of new child, return to work program, path to parenthood, and family care leave
Mattel’s total compensation package is based on objective, gender-neutral criteria such as job grade, work location, relevant skills, and experience. This information is provided to enable informed and transparent consideration and negotiation of employment terms. If your profile is retained and we schedule an interview, we will share further details on Mattel UK Limited’s total rewards package. Please note that (some of) the benefits above may change over time, due to changes in the company policy or in legislation. We will not ask about your previous salary history. Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment.
Assoc Manager Consumer Product employer: Mattel
At Mattel, we pride ourselves on fostering a vibrant and inclusive work culture where creativity thrives and every voice is valued. Based in Slough, our UK office offers a dynamic environment with ample opportunities for professional growth, competitive benefits including generous paid time off, and a commitment to employee well-being. Join us to be part of a team that not only creates innovative products but also supports your personal and career development in the exciting world of consumer products.
StudySmarter Expert Advice🤫
We think this is how you could land Assoc Manager Consumer Product
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their values and how they align with your own. This will help you show that you're not just a fit for the role, but also for the company culture.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it relates to the role. Highlight your creativity and problem-solving skills, especially since Mattel values innovation and collaboration.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the team at Mattel.
We think you need these skills to ace Assoc Manager Consumer Product
Some tips for your application 🫡
Show Your Creativity:Since creativity is our superpower, make sure your application reflects that! Use engaging language and showcase your innovative ideas in your cover letter. We want to see how you think outside the box!
Tailor Your Application:Don’t just send a generic CV. Tailor it to highlight your experience in consumer products, licensing, and any relevant achievements. We love seeing how your background aligns with what we do at Mattel!
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured documents that are easy to read. Make sure to highlight your key skills and experiences without rambling on!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Mattel
✨Know Your Stuff
Before the interview, dive deep into Mattel's product lines and recent innovations. Familiarise yourself with their licensing processes and the toy industry landscape. This will not only show your enthusiasm but also help you speak confidently about how your experience aligns with their needs.
✨Showcase Your Creativity
Since creativity is a core value at Mattel, come prepared with examples of how you've used creative thinking in past roles. Think of specific instances where your innovative ideas led to successful outcomes, especially in consumer products or marketing.
✨Build Relationships
Highlight your relationship-building skills during the interview. Discuss how you've successfully managed partnerships in the past, particularly in licensing or retail. Be ready to share strategies you've used to maintain strong communication and collaboration with stakeholders.
✨Prepare for Negotiation Scenarios
Given the importance of negotiation in this role, prepare for potential scenarios you might face. Think about how you would approach pitching new business opportunities or renewing licensing deals. Practising these conversations can help you articulate your strategies clearly during the interview.
