At a Glance
- Tasks: Lead the development and implementation of Consumer Products strategy for Mattel brands.
- Company: Join Mattel, a global leader in consumer products with a vibrant culture.
- Benefits: Competitive salary, bonus scheme, generous leave, health insurance, and employee discounts.
- Other info: Dynamic role with opportunities for growth and innovation in a fun environment.
- Why this job: Make an impact in the toy industry while collaborating with creative teams.
- Qualifications: 5-7 years in consumer products or marketing, strong negotiation skills, and a degree in a related field.
The predicted salary is between 57040 - 67735 € per year.
Sitting within the EMEA Consumer Products Organisation, this role provides leadership and direction for the development and implementation of Consumer Products strategy across all Mattel Brands. Based at our Slough office, you will report directly to the UK Consumer Products Lead and manage day‑to‑day licensing business relationships covering Hardlines, FMCG and Promotions partners.
Responsibilities
- Act as the internal point of contact for each licensee, managing all existing licensing deals, including master toy agreements and other Hardlines, FMCG and Promotions licensees.
- Conduct regular partner touchpoints (bi‑weekly 1:1 meetings, quarterly business reviews, bi‑annual top‑to‑top reviews) and continuously track financial performance against forecasts and sales targets.
- Develop detailed Joint Business Plans (JBP) for each partner, including forecasts, budgets, stretch targets, retail and marketing calendars, and product line plans.
- Develop and manage comprehensive joint marketing plans, ensuring licensee investment aligns with Mattel Consumer Products goals and that key items receive strong marketing support.
- Collaborate closely with Product Development, Creative and Quality & Assurance teams to bring first‑class products to market.
- Partner with Retail Development, Digital, PR, Regional Franchise and Local Brand teams to develop joint business plans and implement marketing and promotional strategies.
- Prepare brand pitch materials and marketing presentations across Mattel’s IP portfolio.
- Research, identify and pitch new category opportunities and prospective licensees or promotional partners.
- Secure new licensing deals and negotiate renewals in line with sales targets and strategic objectives.
- Represent Mattel at trade fairs and category‑specific industry events.
- Deliver the Hardlines, FMCG and Promotions country strategy in partnership with the UK Consumer Products Lead.
- Collaborate with the Retail Development Lead on the UK hardlines retail strategy and strengthen retailer relationships to ensure best‑in‑class Consumer Products programs.
- Analyse the market to identify SWOT insights, gaps, opportunities and category priorities.
- Stay up to date with evolving trends, consumer behaviours and competitive activity.
- Explore and recommend innovative approaches to drive business growth.
Qualifications
- 5–7 years of experience in a consumer products, marketing or sales role.
- Strong understanding of the licensing environment, with direct exposure to licensing processes.
- Hardlines knowledge, with toy industry experience preferred.
- Experience developing Joint Business Plans (JBPs).
- Exposure to managing financial plans, including forecasting and performance tracking.
- Degree in Business, Marketing or a related field, or equivalent professional experience.
- Proven sales negotiation skills and a strong commercial mindset.
- Solutions‑oriented, with the ability to think creatively and identify incremental revenue opportunities.
- Strong influencing skills, able to communicate messages persuasively and impactfully.
- Strong commercial acumen, with the competence to build, articulate and present strategic plans.
- Excellent relationship‑building skills, able to navigate internal and external stakeholders with ease.
- Collaborative team player with an ambitious, growth‑focused mindset.
- Exceptional verbal and written communication skills, capable of delivering a compelling narrative.
Compensation & Benefits
- Gross annual salary range: £57,040–£67,735.
- Bonus scheme: Participation in Mattel Incentive Plan (MIP) with target of 10% of base salary; payout determined by company and individual performance.
- Paid time off: 25 vacation days (with option to buy up to 5 extra days), 2 volunteer days per year and a day off on your birthday.
- Car allowance.
- Cycle‑to‑work scheme.
- Employee assistance program: Access to Help@Hand (Unum), Modern Health, Headspace and Maven.
- Contributory pension scheme.
- Private health insurance.
- Dental insurance and service app.
- Life and disability insurance.
- Employee discount program “Be well at Mattel”.
- Mattel products discounts.
- Family benefits program: 24 weeks fully paid off for the first caregiver or 12 weeks for a co‑parent, return‑to‑work program, path to parenthood and family care leave.
Assoc Manager Consumer Product employer: Mattel, Inc.
Mattel is an exceptional employer that fosters a dynamic and collaborative work culture, particularly in our Slough office where the Assoc Manager Consumer Product role thrives. With a strong focus on employee growth, we offer comprehensive benefits including generous paid time off, a robust bonus scheme, and access to wellness programs, ensuring our team members are supported both personally and professionally. Join us to be part of a creative environment that champions innovation and strategic thinking, while working with iconic brands that inspire play and imagination.
StudySmarter Expert Advice🤫
We think this is how you could land Assoc Manager Consumer Product
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Familiarise yourself with Mattel's brands and recent news. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience with licensing deals and Joint Business Plans. Highlight your achievements and how they align with the responsibilities of the Associate Manager role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Mattel. Don’t forget to follow up after applying to express your enthusiasm!
We think you need these skills to ace Assoc Manager Consumer Product
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Assoc Manager Consumer Product role. Highlight your experience in consumer products, licensing, and any relevant marketing strategies that align with what we’re looking for.
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. Use numbers and examples to illustrate how you’ve driven growth or improved processes in the past.
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it’s relevant to the role, and make sure your passion for the industry shines through!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at Mattel, Inc.
✨Know Your Licensing Stuff
Make sure you brush up on your understanding of the licensing environment, especially in the toy industry. Familiarise yourself with key terms and processes, as well as any recent trends or changes in the market that could impact Mattel's strategy.
✨Master the Joint Business Plan
Since developing Joint Business Plans (JBPs) is a big part of this role, be prepared to discuss your experience with JBPs in detail. Think about specific examples where you've successfully created or managed a JBP, and how it contributed to business growth.
✨Show Off Your Relationship Skills
This position requires excellent relationship-building skills. Be ready to share examples of how you've navigated complex stakeholder relationships in the past. Highlight your ability to influence and communicate effectively, as these are crucial for managing licensing deals.
✨Bring Your Creative Solutions
The role calls for a solutions-oriented mindset, so think about times when you've identified innovative approaches to drive business growth. Prepare to discuss how you can apply this creativity to Mattel's Consumer Products strategy and what unique ideas you might bring to the table.