MMM Analytics Lead: Strategic Insights & Planning

MMM Analytics Lead: Strategic Insights & Planning

Full-Time 63000 - 77000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead the Marketing Mix Modeling program and deliver actionable insights for strategic planning.
  • Company: MathCo, a forward-thinking analytics firm based in London.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Join a dynamic team focused on innovation and impactful decision-making.
  • Why this job: Shape strategic decisions with data-driven insights and collaborate with global teams.
  • Qualifications: Strong analytical skills and experience in marketing analytics.

The predicted salary is between 63000 - 77000 £ per year.

Math Co in London, UK seeks a leader to own and continuously improve our Marketing Mix Modeling program.

You will translate business questions into analytical and technical requirements, interpret model outputs, and deliver actionable insights for planning and investment across media channels.

You will partner with global teams on methodology, alignment and validation, develop scenarios and simulations, and lead executive communications to embed MMM into strategic decision making.

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MMM Analytics Lead: Strategic Insights & Planning employer: MathCo

At MathCo, we pride ourselves on being an exceptional employer, particularly for our Data Science - Analytics Manager role based in London. Our vibrant work culture fosters ownership, collaboration, and curiosity, while offering ample opportunities for professional growth and development. With a strong commitment to diversity, equity, and inclusion, we ensure that every employee feels valued and empowered to contribute to meaningful projects that drive analytical excellence and business relevance.

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Contact Details:

MathCo Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land MMM Analytics Lead: Strategic Insights & Planning

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for MathCo and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like MathCo are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with MathCo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at MathCo. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace MMM Analytics Lead: Strategic Insights & Planning

Marketing Mix Modeling
Analytical Skills
Technical Requirements Translation
Model Output Interpretation
Actionable Insights Delivery
Media Channel Planning
Methodology Development

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit MathCo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of MathCo:Show us that you’ve done your homework! In your application, briefly mention what you admire about MathCo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at MathCo

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at MathCo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At MathCo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.