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- Tasks: Lead paid search, SEO, and ASO strategies for a dynamic entertainment company.
- Company: Join a multi-national entertainment company making a positive impact through funding good causes.
- Benefits: Receive top-notch training and work in a cutting-edge digital environment.
- Why this job: Be part of an exciting growth phase and contribute to meaningful projects.
- Qualifications: Must have experience in brand and direct response campaigns with a growth mindset.
- Other info: Work closely with the Media Channels Lead and external agencies.
The predicted salary is between 33000 - 77000 £ per year.
Paid Media Executive
£25,000 – £30,000 + bonus + benefits
London
Our client
We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.
You will learn from a very experienced Digital Leader. Boosted by current growth trajectory, there is an opportunity to step into a management position as the company grows.
As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum. This can include web and UX, social, paid media, SEO, CRM and email.
Employee development is seen as core to their success – so this is a good chance to learn new and brush up on existing skills. Additionally, as a startup they offer great work-life balance including the ability to work remotely.
The role
This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and develop new skills along the way.
The Paid Media Executive will play a key role in the delivery of localised media campaigns across both paid search and paid social.
The role of a Paid Media Executive:
- Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
- Stay apprised with new technology and opportunities to further our innovation in the paid media space.
- Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and optimising towards KPIs.
- Feedbackon campaign performance, trends, and actionable insights to the team.
- Lead campaign launches for new clients, promotions, and new services – including setup, ad copy, and tracking.
- Implement creative and ad copy refreshes that lead to increased engagement and performance.
- Complete monthly and quarterly audits and execute on key recommendations.
- Troubleshoot technical issues with support teams.
A Paid Media Executive should have:
- Experience working as a Paid Media Executive or Paid Media Associate – setting up, managing and optimising accounts.
- Knowledge of GA4, Google Search Console and Google Tag Manager
- Experience working with both paid search and paid social channels.
- Experience with creative strategy and landing page structures to enhance campaign performance.
- Exposure to digital marketing channels, especially local campaigns.
The perks
- 25 days holiday + bank holidays + your birthday off.
- Flexible working over Christmas / New Year in addition to holiday allowance.
- Bonus scheme.
- A budget for tailored learning plan, including industry events.
- Company laptop.
- Pension contributions.
- WeWork membership.
- Anywhere August – work anywhere in the world, every August.
- One Friday off per month (paid).
Match Digital specialises in connecting talented individuals with businesses in the digital, tech, media and marcomms industries.
Search Marketing Specialist employer: Match Digital
Contact Detail:
Match Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Marketing Specialist
✨Tip Number 1
Familiarize yourself with the latest trends in paid search, SEO, and ASO. Being knowledgeable about current strategies and tools will not only help you in interviews but also show that you're proactive and passionate about the field.
✨Tip Number 2
Network with professionals in the entertainment and digital marketing sectors. Attend industry events or join online forums to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that demonstrate your ability to develop and implement search strategies. Highlight your experience with both brand and direct response campaigns to align with the company's needs.
✨Tip Number 4
Showcase your growth mindset by discussing how you've adapted to changes in the digital landscape. Be ready to share examples of how you've learned from past experiences and applied those lessons to achieve better results.
We think you need these skills to ace Search Marketing Specialist
Some tips for your application 🫡
Understand the Company: Research the multi-national company in the entertainment space. Familiarize yourself with their mission, values, and recent projects to tailor your application accordingly.
Highlight Relevant Experience: Emphasize your experience in paid search, SEO, and ASO. Provide specific examples of campaigns you've worked on, showcasing your growth mindset and ability to handle both brand and direct response focused campaigns.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the entertainment industry and your understanding of digital marketing. Mention how your skills align with the company's goals and how you can contribute to their growth.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors. A polished application demonstrates attention to detail and professionalism, which are crucial in the marketing field.
How to prepare for a job interview at Match Digital
✨Show Your Passion for Entertainment
Make sure to express your enthusiasm for the entertainment industry during the interview. Share any relevant experiences or projects that highlight your interest and knowledge in this field.
✨Demonstrate Your SEO and Paid Search Expertise
Prepare to discuss specific strategies you've implemented in past roles related to SEO and paid search. Be ready to provide examples of successful campaigns and the results they achieved.
✨Highlight Your Growth Mindset
Since the company values a growth mindset, be prepared to talk about how you've embraced challenges and learned from failures in your previous roles. Share instances where you adapted your strategies based on performance data.
✨Understand Their Digital Footprint
Research the company's current digital presence and be ready to discuss how you can contribute to enhancing it. Bring ideas on how to improve their search strategy and overall online visibility.
