At a Glance
- Tasks: Manage and optimise paid media campaigns across various platforms like Google and TikTok.
- Company: Join a fast-growing digital agency in the healthcare sector with a focus on innovation.
- Benefits: Enjoy remote work, great work-life balance, and opportunities for professional growth.
- Other info: Dynamic startup environment with potential for management roles as the company expands.
- Why this job: Kickstart your career in paid media and learn from experienced digital leaders.
- Qualifications: Experience in paid media and knowledge of digital marketing tools like GA4.
The predicted salary is between 30000 - 40000 £ per year.
We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.
You will learn from a very experienced Digital Leader. Boosted by current growth trajectory, there is an opportunity to step into a management position as the company grows. As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum. This can include web and UX, social, paid media, SEO, CRM and email. Employee development is seen as core to their success – so this is a good chance to learn new and brush up on existing skills. Additionally, as a startup they offer great work-life balance including the ability to work remotely.
This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and develop new skills along the way. The Paid Media Executive will play a key role in the delivery of localised media campaigns across both paid search and paid social.
The role of a Paid Media Executive:
- Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
- Stay apprised with new technology and opportunities to further our innovation in the paid media space.
- Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and optimising towards KPIs.
- Feedback on campaign performance, trends, and actionable insights to the team.
- Lead campaign launches for new clients, promotions, and new services - including setup, ad copy, and tracking.
- Implement creative and ad copy refreshes that lead to increased engagement and performance.
- Complete monthly and quarterly audits and execute on key recommendations.
- Troubleshoot technical issues with support teams.
A Paid Media Executive should have:
- Experience working as a Paid Media Executive or Paid Media Associate – setting up, managing and optimising accounts.
- Knowledge of GA4, Google Search Console and Google Tag Manager.
- Experience working with both paid search and paid social channels.
- Experience with creative strategy and landing page structures to enhance campaign performance.
- Exposure to digital marketing channels, especially local campaigns.
Match Digital specialises in connecting talented individuals with businesses in the digital, tech, media and marcomms industries.
Seniority level: Associate
Employment type: Full-time
Job function: Marketing
Industries: Hospitals and Health Care, Health and Human Services, and Retail Health and Personal Care Products
Paid Media Executive in Cardiff employer: Match Digital
Match Digital is an exceptional employer located in Hounslow, offering a dynamic work culture that fosters innovation and collaboration. Employees benefit from opportunities for professional growth within a supportive Agile environment, while also enjoying the unique advantage of working on cutting-edge digital products that impact users across web and mobile platforms. With a focus on teamwork and adherence to high coding standards, Match Digital is committed to creating a rewarding and meaningful workplace for its team members.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Executive in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Match Digital and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Match Digital are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Match Digital on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Match Digital. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Executive in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Match Digital. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Match Digital:Show us that you’ve done your homework! In your application, briefly mention what you admire about Match Digital’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Match Digital
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Match Digital will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Match Digital, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
