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For Companies At a Glance
- Tasks: Transform data into insights that enhance customer experiences and drive business success.
- Company: Join Matalan, a dynamic retail innovator with a strong commitment to inclusivity.
- Benefits: Enjoy a 20% staff discount, wellbeing support, and career development opportunities.
- Why this job: Be a key player in shaping customer engagement through data-driven strategies.
- Qualifications: Expertise in SQL, customer analytics, and strong stakeholder management skills.
- Other info: Fast-paced environment with opportunities for mentorship and professional growth.
The predicted salary is between 45000 - 55000 £ per year.
About Matalan
From humble beginnings to disruptive innovations in the retail industry, find out about how Matalan is ever-evolving here. We know as a team, we are stronger together; we champion equality for all and make lasting connections that go beyond work. We thrive off our inclusive culture, encouraging our colleagues to bring their true selves to work and contributing to collective creativity, open-mindedness and growth. We want to give every candidate the opportunity to perform at their best throughout the application and interview process and then ultimately in their role. If you require any adjustments during our recruitment process, please don't hesitate to let us know. In the event that a high volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.
About the role
You’ll be a key member of our Customer Analytics team, using rich data from both digital and physical touchpoints to shape how we engage, retain and reward our customers. This is a highly visible role where you’ll act as a confident voice in the business - translating complex data into clear, commercial insight that drives real impact. You’ll work closely with CRM, Marketing and Customer teams, helping to deliver more personalised and profitable customer experiences. You’ll also take on a leadership element, guiding analytical direction, influencing stakeholders at all levels, and supporting the development of more junior analysts.
What you’ll be doing:
- Turning business challenges into analytical solutions, delivering insight that shapes strategy
- Building and automating dashboards and pipelines (Power BI), working closely with Data Engineering
- Using advanced analytics (e.g. causal inference, test & learn) to measure marketing and customer impact
- Driving customer segmentation in collaboration with Data Science and Customer Insight teams
- Leading analytical projects end-to-end, from scoping through to delivery and storytelling
- Building strong stakeholder relationships - confidently challenging and influencing to ensure focus on high-impact work
- Mentoring and supporting junior analysts, sharing best practice and developing capability across the team
- Producing clear, well-structured documentation to support reuse and scalability
About You
You’re not just technically strong; you’re confident, credible and comfortable working with stakeholders at all levels. You know how to bring data to life, influence decisions, and challenge constructively when needed. You enjoy working in a fast-paced, commercial environment and are passionate about using data to improve customer experience and drive business performance.
You’ll bring:
- Strong stakeholder skills - confident presenting, influencing and building relationships across the business
- Expert SQL skills, with the ability to write and optimise complex queries
- Experience in customer analytics within B2C retail or e-commerce
- Advanced analytical capability, including causal analysis and test & learn approaches
- Experience with Python (or similar) for more advanced analysis and automation
- Strong data visualisation skills - able to tell clear, compelling stories (Power BI preferred)
- Familiarity with web analytics tools (e.g. Google Analytics, Amplitude)
- Commercial awareness - able to link data directly to revenue and business outcomes
- A collaborative mindset, with a passion for mentoring and developing others
- A genuine interest in customer behaviour and using insight to drive better decisions
Benefits
In addition to competitive salaries, we also offer the below core benefits:
- 20% staff discount, which increases with length of service
- Thrive Recognition Scheme
- Wellbeing support provided by the Retail Trust
- Life Assurance
- Retail Rewards platform offering discounts for other retailers
- Pension Scheme
- Access to a wide range of career development
- Additional benefits may apply depending on your role and area of the business
Senior Customer Data Analyst in Liverpool employer: Matalan
Contact Detail:
Matalan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Customer Data Analyst in Liverpool
✨Tip Number 1
Network like a pro! Reach out to current employees at Matalan on LinkedIn or through mutual connections. A friendly chat can give you insider info and might just get your application noticed.
✨Tip Number 2
Prepare for the interview by practising your storytelling skills. You’ll need to translate complex data into clear insights, so think of examples where you've done this before and be ready to share them.
✨Tip Number 3
Show off your analytical prowess! Be prepared to discuss specific tools and techniques you’ve used, like SQL or Power BI, and how they’ve helped you drive customer engagement in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Matalan team.
We think you need these skills to ace Senior Customer Data Analyst in Liverpool
Some tips for your application 🫡
Show Your Data Passion: When you're writing your application, let your enthusiasm for data shine through! Share specific examples of how you've used data to drive decisions or improve customer experiences. We love seeing candidates who are genuinely excited about the impact of their work.
Tailor Your Application: Make sure to customise your application to highlight your relevant skills and experiences that match the job description. Use keywords from the role to show us you understand what we're looking for. This helps us see how you fit into our team!
Be Clear and Concise: We appreciate well-structured applications that get straight to the point. Avoid jargon and keep your language clear. Remember, you're telling a story about your professional journey, so make it easy for us to follow along!
Apply Early!: Don't wait until the last minute to submit your application. If you're interested, apply as soon as possible! We might close the post early if we receive a lot of suitable applications, and we want to make sure you don't miss out on this opportunity.
How to prepare for a job interview at Matalan
✨Know Your Data
Make sure you brush up on your SQL skills and be ready to discuss how you've used data to drive business decisions in the past. Be prepared to share specific examples of how you've turned complex data into actionable insights, especially in a retail or e-commerce context.
✨Showcase Your Stakeholder Skills
Since this role involves influencing stakeholders at all levels, think about times when you've successfully built relationships and communicated your findings. Practice articulating how you can challenge constructively and ensure focus on high-impact work.
✨Demonstrate Your Analytical Approach
Be ready to talk about your experience with advanced analytics techniques like causal inference and test & learn. Prepare to discuss how you've applied these methods to measure marketing impact or improve customer experiences.
✨Bring Your Storytelling Skills
Data visualisation is key in this role, so practice presenting your findings in a clear and compelling way. Use Power BI or similar tools to create a mock dashboard that tells a story about customer behaviour and its impact on business outcomes.