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- Tasks: Lead the Matalan Me Loyalty strategy and enhance customer experiences across retail and online.
- Company: Join Matalan, a forward-thinking retailer with a strong commitment to inclusivity and teamwork.
- Benefits: Enjoy a 20% staff discount, wellbeing support, and career development opportunities.
- Why this job: Make a real impact on customer loyalty and drive innovative strategies in a dynamic environment.
- Qualifications: Proven experience in loyalty programmes and strong commercial acumen required.
- Other info: Be part of a supportive team culture that champions personal growth and creativity.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
About Matalan: From humble beginnings to disruptive innovations in the retail industry, find out about how Matalan is ever-evolving here. We know as a team, we are stronger together - we champion equality for all and make lasting connections that go beyond work. We thrive off our inclusive culture, encouraging our colleagues to bring their true selves to work and contributing to collective creativity, open-mindedness and growth. We want to give every candidate the opportunity to perform at their best throughout the application and interview process and then ultimately in their role. If you require any adjustments during our recruitment process, please don't hesitate to let us know. In the event that a high volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.
About the role: As Loyalty Manager you will be responsible for owning and leading the Matalan Me Loyalty proposition, driving the overall strategy, commercial performance and ongoing data-led enhancements. You will lead your team to ensure a seamless omni-channel customer experience across Retail and Online, managing key MarTech platforms and maximising customer lifetime value through compelling loyalty benefits and initiatives.
Key Responsibilities- Own the delivery of Loyalty KPIs, tracking and reporting on a weekly, monthly and quarterly basis.
- Own the Matalan Me P&L, working with Commercial Finance and Trade Planning & Merchandising to forecast, measure and deliver an always on offer strategy.
- Stay informed on emerging trends in Loyalty and MarTech, proactively identifying and implementing opportunities to drive growth.
- Oversee core loyalty operations of discount functionality, card stock, reward account and their associated budgets.
- Lead and develop a cross‑functional team to embed Matalan Me as an integral part of our team culture and an everyday way of working.
- Manage and oversee the end to end execution of new initiatives from concept to delivery.
- Continuously review loyalty customer journeys, hierarchy of messaging and UX to optimise customer experience and deliver on next best action.
- Build and role model a positive working relationship with third parties to deliver a customer centric, best in industry, free gift, prize draw and partnership strategy.
- Drive a data driven culture, harnessing data and reporting to develop new initiatives and iterate the proposition to deliver against customer and business needs.
- Create an environment for the team where each colleague is clear in their role and the part they play in delivering the overall Loyalty trade strategy and KPIs.
- Everyone can develop their skills and capabilities and see opportunities for personal growth.
- Colleagues are supported and coached based on individual strengths, development needs and aspirations.
- Strong commercial acumen with proven experience building and managing a P&L.
- Experienced in delivering customer lifetime value as part of a Loyalty programme.
- Adept at test and learn methodology, reporting and analysis.
- Able to interpret results and create a simple narrative around performance.
- A customer champion with the ability to develop strategies against different audience objectives.
- Experience delivering joined up frictionless customer journeys with UX in mind.
- Skilled in relationship building and leading cross‑functional teams to deliver against strategic priorities.
- Team management and leadership essential.
- Partnership or retail media experience beneficial.
- B2C Retail experience an advantage.
In addition to competitive salaries, we also offer the below core benefits:
- 20% staff discount, which increases with length of service.
- Thrive Recognition Scheme.
- Wellbeing support provided by the Retail Trust.
- Life Assurance.
- Retail Rewards platform offering discounts for other retailers.
- Pension Scheme.
- Access to a wide range of career development.
- Additional benefits may apply depending on your role and area of the business.
Loyalty Manager in Liverpool employer: Matalan
Contact Detail:
Matalan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty Manager in Liverpool
✨Tip Number 1
Get to know the company! Before your interview, do a bit of digging into Matalan's culture and values. This will help you tailor your answers and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Practice makes perfect! Run through common interview questions with a friend or in front of the mirror. Focus on how your experience aligns with the Loyalty Manager role and be ready to share specific examples.
✨Tip Number 3
Show off your data skills! Since the role involves driving a data-driven culture, be prepared to discuss how you've used data in past roles to make decisions or improve customer experiences.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a quick thank-you email to express your appreciation for the opportunity. It’s a nice touch and keeps you fresh in their minds!
We think you need these skills to ace Loyalty Manager in Liverpool
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how much you care about loyalty programmes and customer experience. Share your ideas on how you can contribute to Matalan's mission.
Tailor Your CV: Make sure your CV is tailored to the Loyalty Manager position. Highlight your relevant experience with P&L management and customer lifetime value. We love seeing how your skills align with our needs, so don’t hold back!
Be Data-Driven: Since this role involves a lot of data analysis, mention any experience you have with data-driven decision-making. We’re keen on candidates who can interpret results and create narratives around performance, so give us the goods!
Apply Early: Don’t wait until the last minute to submit your application! If you’re interested in the role, apply as soon as possible through our website. This way, you won’t miss out if we receive a high volume of applications.
How to prepare for a job interview at Matalan
✨Know Your Numbers
As a Loyalty Manager, you'll be expected to have a strong grasp of KPIs and P&L management. Brush up on your financial metrics and be ready to discuss how you've successfully driven commercial performance in previous roles. Bring specific examples that showcase your ability to forecast and measure success.
✨Showcase Your Customer-Centric Mindset
Matalan values a customer-first approach, so be prepared to share how you've developed strategies that enhance customer lifetime value. Think about times when you’ve implemented loyalty initiatives that improved customer experience and engagement, and be ready to discuss the outcomes.
✨Demonstrate Cross-Functional Leadership
You'll be leading a team and working with various departments, so highlight your experience in managing cross-functional teams. Share examples of how you've fostered collaboration and built positive relationships to achieve strategic goals, especially in a retail or B2C context.
✨Stay Ahead of Trends
Matalan is looking for someone who can identify emerging trends in loyalty and MarTech. Do your homework on current industry trends and be ready to discuss how you would leverage these insights to drive growth. Showing that you're proactive and informed will set you apart from other candidates.
