Influencer Strategy Lead – Fashion & Brand PR in Liverpool

Influencer Strategy Lead – Fashion & Brand PR in Liverpool

Liverpool Full-Time 50000 - 65000 £ / year (est.) No working from home possible
Matalan

At a Glance

  • Tasks: Lead influencer engagement strategies and inspire your team to elevate our brand's reputation.
  • Company: Join Matalan, a leading fashion brand with a focus on style and quality.
  • Benefits: Enjoy staff discounts, wellbeing support, and a pension scheme.
  • Other info: Work in a creative environment with opportunities for personal growth.
  • Why this job: Shape impactful relationships and strategies in the exciting world of fashion PR.
  • Qualifications: Experience in influencer marketing and strong leadership skills.

The predicted salary is between 50000 - 65000 £ per year.

Matalan is seeking a leader to shape influencer engagement strategies from our Liverpool or London office. You will inspire your team to elevate our brand's reputation as a style destination among media and influencers.

As part of your role, you'll create impactful relationships and strategies that resonate with our core values of style, quality, and value, while managing budgets and fostering team creativity.

Benefits include a staff discount that increases with service, wellbeing support, and a pension scheme.

Influencer Strategy Lead – Fashion & Brand PR in Liverpool employer: Matalan

Matalan is an excellent employer that fosters a vibrant work culture where creativity and collaboration thrive, particularly in our dynamic Liverpool and London offices. With a strong focus on employee wellbeing, we offer generous benefits such as increasing staff discounts, comprehensive support for mental health, and a robust pension scheme, all while providing ample opportunities for professional growth and development in the fast-paced fashion and PR industry.

Matalan

Contact Details:

Matalan Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Influencer Strategy Lead – Fashion & Brand PR in Liverpool

Tip Number 1

Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. Building relationships can open doors that a CV just can't.

Tip Number 2

Show your passion for the brand! When you get an interview, make sure to express why Matalan's values of style, quality, and value resonate with you. Authenticity goes a long way!

Tip Number 3

Prepare some killer questions for your interview. Ask about their current influencer strategies or how they measure success in PR. This shows you're genuinely interested and ready to contribute.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!

We think you need these skills to ace Influencer Strategy Lead – Fashion & Brand PR in Liverpool

Influencer Engagement
Brand Strategy
Relationship Building
Budget Management
Team Leadership
Creative Thinking
Public Relations

Some tips for your application 🫡

Show Your Passion for Fashion:When writing your application, let your love for fashion and brand PR shine through. We want to see how you connect with our core values of style, quality, and value, so don’t hold back!

Tailor Your Experience:Make sure to highlight your relevant experience in influencer engagement strategies. We’re looking for someone who can inspire a team, so share examples of how you've done this in the past.

Be Creative and Authentic:Your application is your first chance to show us your creativity. Use a tone that reflects your personality and aligns with our brand. Authenticity goes a long way in making a memorable impression!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Matalan

Know Your Influencers

Before the interview, research Matalan's current influencer partnerships and campaigns. Understand who their key influencers are and how they align with the brand's values of style, quality, and value. This will show your genuine interest and help you discuss how you can elevate these relationships.

Showcase Your Creativity

Prepare to share examples of past campaigns you've led or contributed to that demonstrate your ability to think outside the box. Bring ideas for potential influencer strategies that could work for Matalan, showcasing your creativity and understanding of the fashion landscape.

Budget Savvy

Since managing budgets is part of the role, be ready to discuss how you've successfully managed budgets in previous positions. Have specific examples of how you maximised ROI on influencer campaigns, as this will highlight your strategic thinking and financial acumen.

Team Leadership Insights

Matalan is looking for someone to inspire their team, so be prepared to talk about your leadership style. Share experiences where you've fostered creativity and collaboration within a team, and how you plan to motivate your team to achieve their best work in influencer engagement.