At a Glance
- Tasks: Lead social media, PR, and influencer strategies to elevate Matalan's brand presence.
- Company: Join Matalan, a top UK fashion and homeware retailer with a customer-first approach.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team driving innovative brand strategies.
- Why this job: Shape the future of a beloved brand and connect with millions of customers.
- Qualifications: Proven experience in social media, PR, and influencer marketing leadership.
The predicted salary is between 60000 - 80000 £ per year.
About Matalan
Matalan is a leading UK and international omnichannel fashion and homeware retailer, on a mission to be the first choice for outstanding style, quality and value for her and her loved ones. With a large store network in excess of 263 UK and international stores and an integrated e-commerce platform, Matalan is a trusted brand which puts its customer at the heart of its business and delivers unrivalled product choice and exceptional style and quality to over 8 million loyal shoppers every year. Matalan is famously committed to offering a compelling style, value and quality focused fashion and home offering, that continues to help millions of UK household budgets go further.
About the role
You will lead the social media, PR and influencer strategy and execution for the Matalan business, shaping how the brand shows up across every major platform. This is a high-impact leadership role responsible for building a distinctive, emotionally engaging brand presence that reconnects with customers, drives consideration and supports ambitious business growth plans.
Head of Social, PR & Influencer Strategy employer: Matalan
Matalan is an exceptional employer that champions creativity and innovation, providing a dynamic work environment where your ideas can flourish. With a strong commitment to employee development, you will have access to numerous growth opportunities while working alongside a passionate team dedicated to delivering outstanding style and value. Located in the heart of the retail sector, Matalan offers a vibrant culture that celebrates collaboration and inclusivity, making it an ideal place for those looking to make a meaningful impact in the fashion and homeware industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Social, PR & Influencer Strategy
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your previous work in social media, PR, and influencer strategy. This gives you a chance to demonstrate your creativity and expertise, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching Matalan’s brand values and recent campaigns. We want to see how you can align your vision with theirs, so come armed with ideas on how to elevate their social media presence and engage their audience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to go directly through us!
We think you need these skills to ace Head of Social, PR & Influencer Strategy
Some tips for your application 🫡
Show Your Passion:Let us see your enthusiasm for the role! Share why you're excited about leading social media, PR, and influencer strategies at Matalan. A genuine passion can really make your application stand out.
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the job description. Highlight your previous successes in social media and PR, and how they relate to Matalan's mission and values.
Craft a Compelling Cover Letter:Your cover letter is your chance to tell your story. Use it to explain how your background makes you the perfect fit for this high-impact leadership role. Be personal, engaging, and don’t forget to mention your vision for Matalan!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining the Matalan team!
How to prepare for a job interview at Matalan
✨Know Matalan Inside Out
Before your interview, dive deep into Matalan's brand values, recent campaigns, and their target audience. Understanding their mission to provide style, quality, and value will help you align your answers with what they stand for.
✨Showcase Your Strategy Skills
Prepare to discuss specific social media, PR, and influencer strategies you've implemented in the past. Use examples that demonstrate how you've built brand presence and engaged customers emotionally, as this is crucial for the role.
✨Be Ready for Creative Challenges
Expect to face scenario-based questions where you'll need to think on your feet. Practice articulating how you would approach a hypothetical campaign or crisis situation, showcasing your problem-solving skills and creativity.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready about Matalan's future plans or challenges in the industry. This shows your genuine interest in the role and helps you gauge if the company is the right fit for you.
