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For Companies At a Glance
- Tasks: Create engaging social media content and capture real moments at the farm.
- Company: Join Mason's Meats, a movement for real food with no additives.
- Benefits: Enjoy a competitive salary, performance bonuses, and international travel opportunities.
- Why this job: Be part of a creative team and grow with a brand that values authenticity.
- Qualifications: Experience in managing social media and strong video editing skills required.
- Other info: Hybrid role with exciting team trips and a chance to work closely with the co-founder.
The predicted salary is between 30000 - 42000 £ per year.
About Mason's Meats
At our core, we’re more than just a meat snack. We’re not a product, we’re a movement - a return to real food in a world full of chemicals, fillers and artifice. We make premium beef jerky and meat snacks using just two ingredients: premium British and Irish grass-fed beef and sea salt. No additives. No sugar. No nonsense.
We’re looking for a UK-based Social Media Manager to join our fast-growing team, who understands our culture, storytelling, and possibility to do international travels.
The Role
This is a hands-on, fast-paced, creative role for a self-starter who thrives working autonomously and lives and breathes social media. You’ll be responsible for capturing, editing and publishing content for Mason’s Meats and Mason Survival (Michael Mason’s personal channel) across Instagram and TikTok. You’ll spend 1 day per week shadowing Michael, our co-founder, at the farm in Crowborough and in production, filming real moments, behind-the-scenes processes, conversations, and ideas as they happen. This is not a desk-only role. You’ll be close to the product, the people, and the story. You’ll be UK based, reporting into the Director of Marketing (London based).
Requirements
- Content Creation
- Film short-form video content (Reels, TikToks, Stories)
- Edit content in-app or using tools like CapCut / Adobe / Final Cut
- Capture behind-the-scenes footage at the farm, during production, events, and tastings
- Shadow Mike, capturing content of him at the farm in Crowborough. He is based in Brighton
- Create visually strong, on-brand content that feels natural, not overproduced
- Work in tandem with the marketing/growth teams to ensure organic socials are cohesive with paid ads
- Channel Management
- Plan, schedule, and publish content across Instagram, TikTok, Facebook and LinkedIn
- Write captions in Mason's Meats' tone of voice
- Engage with the community via comments and DMs where appropriate
- Support campaign launches (product drops, limited editions, Christmas etc)
- Grow Mason's Meats and Mason Survival audiences and engagement
- Launch our TikTok, exploring avenues like TikTok Shop
- Trend & Culture Spotting
- Stay on top of social trends, formats, sounds, and memes
- Identify which trends fit Mason's (and which don’t)
- Quickly turn relevant trends into brand-appropriate content
- Creator Management
- Help source and brief UGC creators
- Help run the affiliate / ambassador program - led by marketing team
- Reporting
- Track and report on KPIs
- Share simple weekly performance summaries with the whole team and in-depth quarterly reports
- Identify which content formats, hooks and themes are performing best
- Feed insights back into content creation and campaign planning
What we’re looking for
- Proven experience managing and growing a brand on Instagram and TikTok
- Demonstrable filming and editing skills (especially short-form video)
- Excellent storytelling skills
- Someone that is comfortable being on-site and filming people in real environments
- Confident, proactive and culturally aware
- Organised, reliable, excellent written communicator and able to work independently
- Passion for food, health, fitness is a big plus
Benefits
- Hybrid Role with on-site days in Crowborough/Brighton
- Competitive Salary and Performance Related Bonus
- Occasional international travel (Europe and USA)
- Incredible opportunity to grow with Mason's Meats as we scale
- At least one team away trip per annum
Social Media Manager in Crowborough employer: Mason's Meats - Proper Food
Contact Detail:
Mason's Meats - Proper Food Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager in Crowborough
✨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own profiles are looking sharp. Show off your creativity and storytelling skills through engaging content that reflects the vibe of Mason's Meats.
✨Tip Number 2
Network like a pro! Connect with people in the industry, especially those who are already working in social media roles. Attend events or join online communities where you can share ideas and learn from others. You never know who might help you land that dream job!
✨Tip Number 3
Show us your passion for food and health! When you get the chance to chat with potential employers, let your enthusiasm shine through. Share your thoughts on trends in the food industry and how you can bring that knowledge to Mason's Meats.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to tailor your application to highlight your relevant experience and skills, especially in content creation and community engagement. Let's see what you've got!
We think you need these skills to ace Social Media Manager in Crowborough
Some tips for your application 🫡
Show Your Passion for Real Food: When you're writing your application, let your love for real food shine through! We want to see how you connect with our mission at Mason's Meats. Share any personal experiences or stories that highlight your passion for quality ingredients and healthy living.
Be Creative with Your Content: Since this role is all about social media, don’t hold back on showcasing your creativity in your application. Include links to your previous work, especially if it involves short-form video content. Show us how you can capture the essence of a brand through engaging visuals!
Speak Our Language: Make sure your application reflects the tone of voice we use at Mason's Meats. Use a conversational style that feels authentic and aligns with our brand. This will help us see how well you can communicate with our audience and fit into our culture.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Mason's Meats - Proper Food
✨Know Your Stuff
Before the interview, dive deep into Mason's Meats. Understand their mission of real food and how they differentiate themselves in the market. Be ready to discuss how your social media strategies can amplify their storytelling and connect with their audience.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best short-form video content. Include examples that align with Mason's brand voice and aesthetic. Think about how you can capture authentic moments and behind-the-scenes footage that resonate with their audience.
✨Be Trend-Savvy
Stay updated on the latest social media trends, especially on platforms like Instagram and TikTok. During the interview, share specific trends you've successfully leveraged in past roles and how you would apply them to Mason's Meats to keep their content fresh and engaging.
✨Engage and Ask Questions
Interviews are a two-way street! Prepare thoughtful questions about the role, the team, and Mason's future plans. This shows your genuine interest and helps you gauge if the company culture aligns with your values and work style.
