At a Glance
- Tasks: Craft and execute automated email campaigns using Salesforce Marketing Cloud.
- Company: Join a leading organisation that values and invests in its marketing team.
- Benefits: Gain hands-on experience and collaborate with a dynamic team in a growing centre of excellence.
- Why this job: Make a significant impact while enhancing your skills in a supportive environment.
- Qualifications: Experience with Salesforce Marketing Cloud and executing automated CRM campaigns is essential.
- Other info: This is a 12-month fixed-term contract with opportunities for growth.
The predicted salary is between 28800 - 43200 £ per year.
Join a leading organisation in their industry as a Marketing Automation Specialist! This role involves crafting and executing automated CRM email marketing campaigns using Salesforce Marketing Cloud. Collaborate closely with a Marketing Automation Manager to enhance campaign performance and build digital assets such as landing pages and forms.
Key Responsibilities:
- Develop and execute automated email campaigns within a B2C framework using platforms like Salesforce Marketing Cloud
- Working with CRM and Digital teams across Regions and countries
- Build and optimise digital assets such as landing pages, forms, and email templates.
- Utilise Salesforce to support campaign tracking and data management.
Key Skills & Experience:
- Proven experience using Salesforce Marketing Cloud within a professional setting.
- Strong proficiency in executing automated CRM campaigns
- Hands-on experience with tracking/analysing campaign performance data in Salesforce
- Skilled in creating and managing digital marketing assets.
About the Company:
This organisation is a leader in its field, known for valuing and investing in its marketing team. With the recent addition of a Marketing Automation Manager, this is an exciting time to join their journey and make a significant impact as part of their growing centre of excellence.
How to Apply:
If this opportunity aligns with your skills and career aspirations, we’d love to hear from you! Submit your CV today or reach out via email or phone to learn more about this role.
Marketing Automation Specialist employer: Mason Frank
Contact Detail:
Mason Frank Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Automation Specialist
✨Tip Number 1
Familiarise yourself with Salesforce Marketing Cloud if you haven't already. Consider taking a short online course or watching tutorials to brush up on your skills, as this will show your commitment and readiness to hit the ground running.
✨Tip Number 2
Network with professionals in the marketing automation field, especially those who have experience with Salesforce. Engaging with them on platforms like LinkedIn can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful automated campaigns you've executed in the past. Highlighting your hands-on experience with tracking and analysing campaign performance data will demonstrate your expertise.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and CRM strategies. Being knowledgeable about current best practices will not only help you in interviews but also show that you're proactive and passionate about the industry.
We think you need these skills to ace Marketing Automation Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Salesforce Marketing Cloud and any relevant automated CRM campaigns. Use specific examples that demonstrate your skills in executing email marketing strategies.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your background aligns with their needs, particularly your experience in building digital assets and optimising campaign performance.
Showcase Relevant Skills: Emphasise your proficiency in tracking and analysing campaign performance data. Include any metrics or results from past campaigns to illustrate your impact and effectiveness in previous roles.
Follow Application Instructions: Ensure you submit your application as specified in the job description. If they request a CV and cover letter, make sure both are included and formatted correctly before sending them through our website.
How to prepare for a job interview at Mason Frank
✨Know Your Salesforce Marketing Cloud
Make sure you have a solid understanding of Salesforce Marketing Cloud. Be prepared to discuss your previous experiences using the platform, including specific campaigns you've executed and the results achieved.
✨Showcase Your Campaign Performance Analysis Skills
Be ready to talk about how you've tracked and analysed campaign performance data in the past. Highlight any tools or methods you used to optimise campaigns and improve results.
✨Demonstrate Collaboration Experience
Since this role involves working closely with various teams, share examples of how you've successfully collaborated with others in previous roles. Emphasise your ability to work across different regions and departments.
✨Prepare Questions About Digital Assets
Think of insightful questions regarding the digital assets you'll be creating, such as landing pages and email templates. This shows your interest in the role and helps you understand their expectations better.