At a Glance
- Tasks: Drive B2B sales in luxury wellness, managing client relationships and custom projects.
- Company: Join Sunlighten, a global leader in premium wellness technology.
- Benefits: Competitive salary with uncapped commission and hybrid work model.
- Why this job: Make an impact in the luxury wellness sector while earning great rewards.
- Qualifications: Experience in consultative B2B sales, ideally in luxury or wellness markets.
- Other info: Dynamic role with opportunities to represent a premium brand at industry events.
Specification led sales to hotel groups, spas, gyms, wellness studios, and luxury high-end residential property developers.
Sunlighten is a global leader in premium wellness technology and the world's leading infrared sauna brand. The business works with luxury hotels, destination spas, high-end gyms, wellness clinics, developers, architects, designers, and discerning private clients internationally.
This role is based from the Great Portland Street office and showroom and operates on a hybrid basis. In the UK market, Commercial and Custom sales are treated as one integrated sales cycle rather than separate roles. This is a consultative, relationship-led sales role focused on converting inbound commercial enquiries and progressing higher-value custom projects where required.
Typical customers include hotel groups, spa operators, gym and fitness brands, wellness studios, property developers, architects, interior designers, and high-end residential clients.
This role will suit someone currently selling premium or specification-led products or services into hospitality, leisure, property, wellness, or luxury residential environments, often involving longer sales cycles, multiple stakeholders, and higher-value deal sizes.
Key Responsibilities:- Manage and convert inbound B2B commercial enquiries across hospitality, wellness, leisure, and luxury residential sectors.
- Own the full commercial sales cycle from first enquiry through to pricing agreement and order placement.
- Progress opportunities that develop into bespoke or higher-value Custom solutions as part of the same sales process.
- Conduct high-quality discovery conversations, demonstrating strong active listening and the ability to adapt recommendations based on client priorities.
- Host and manage client meetings and demonstrations within the Great Portland Street showroom.
- Represent Sunlighten at UK and European trade shows, exhibitions, and industry events.
- Prepare commercial quotations using established pricing tools and templates, collaborating with technical and delivery teams once pricing is agreed.
- Maintain accurate CRM records covering pipeline, activity, forecasting, and conversion.
- Balance empathy with urgency in a fast-moving, emotionally driven sales cycle.
- Proven experience closing B2B sales in a consultative, relationship-led environment, ideally with deal values that extend into five-figure and six-figure territory.
- Likely background selling premium, luxury, or specification-led solutions such as: hospitality FF&E, wellness or spa equipment, fitness technology, luxury interiors, architectural or design-led products, specification-led construction products, or high-end residential solutions.
- Experience navigating multi-stakeholder sales involving architects, designers, developers, operators, procurement, and senior commercial decision-makers.
- Comfortable managing longer sales cycles where credibility, listening depth, and follow-through are critical.
- Strong questioning and active listening capability, with the ability to uncover underlying drivers and tailor recommendations accordingly.
- Commercially astute, confident positioning value in premium environments and handling objections without defaulting to discounting.
- Confident representing a premium brand in a showroom-led, client-facing environment and at industry events.
Base salary: 50,000 Uncapped commission Expected OTE: 100,000- 120,000
Commercial B2B & Custom Sales Representative employer: Martin Veasey Talent Solutions
Contact Detail:
Martin Veasey Talent Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial B2B & Custom Sales Representative
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and exhibitions where potential clients hang out. It's all about making those connections and showing off your personality – people buy from those they trust!
✨Tip Number 2
Practice your pitch! You never know when you'll get a chance to showcase your skills. Be ready to explain how you can solve problems for hotel groups or wellness studios in a way that resonates with them.
✨Tip Number 3
Follow up like a champ! After meetings or networking events, drop a quick email to thank them for their time and remind them of your conversation. It keeps you top of mind and shows you're genuinely interested.
✨Tip Number 4
Use our website to apply! We’re always on the lookout for passionate sales reps who can connect with our luxury clients. Your next big opportunity could be just a click away!
We think you need these skills to ace Commercial B2B & Custom Sales Representative
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Commercial B2B & Custom Sales Representative. Highlight your experience in consultative sales and any relevant sectors like hospitality or wellness. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about premium wellness technology and how you can contribute to our team. Be sure to mention specific experiences that showcase your relationship-building skills.
Showcase Your Sales Achievements: When detailing your past roles, focus on quantifiable achievements. Did you close a significant deal or exceed sales targets? We love numbers, so let us know how you’ve made an impact in previous positions!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. Don’t miss out!
How to prepare for a job interview at Martin Veasey Talent Solutions
✨Know Your Product Inside Out
Before the interview, make sure you understand Sunlighten's premium wellness technology and the benefits of infrared saunas. Familiarise yourself with the specific needs of hotel groups, spas, and luxury residential clients. This knowledge will help you demonstrate your expertise and show how you can effectively address client needs.
✨Master the Art of Consultative Selling
Since this role is all about relationship-led sales, practice your consultative selling techniques. Prepare to showcase your ability to conduct high-quality discovery conversations. Think of examples where you've successfully adapted your recommendations based on client priorities, as this will highlight your active listening skills.
✨Prepare for Multi-Stakeholder Scenarios
Given that you'll be dealing with various stakeholders like architects, designers, and senior decision-makers, think through how you would navigate these conversations. Be ready to discuss your experience in managing longer sales cycles and how you’ve built credibility with multiple parties in past roles.
✨Showcase Your Commercial Acumen
Be prepared to discuss how you position value in premium environments. Think of instances where you've handled objections without resorting to discounting. This will demonstrate your commercial savvy and confidence in representing a luxury brand, which is crucial for this role.