Commercial / Customised B2B Sales Executive in City of London, London
Commercial / Customised B2B Sales Executive

Commercial / Customised B2B Sales Executive in City of London, London

City of London +1 Full-Time 36000 - 60000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage and convert bespoke B2B sales opportunities in luxury health and wellness.
  • Company: Join Sunlighten, the leading infrared wellness brand in a dynamic London team.
  • Benefits: Competitive salary with uncapped commission and excellent earning potential.
  • Why this job: Be a trusted advisor in high-value projects and make a real impact.
  • Qualifications: Experience in consultative B2B sales with complex solutions is essential.
  • Other info: Work in a hybrid role with opportunities for growth and industry exposure.

The predicted salary is between 36000 - 60000 Β£ per year.

Sunlighten is the world's leading infrared wellness brand, working with luxury hotels, destination spas, premium gyms, wellness clinics, developers, architects, designers, and high-end residential clients globally. As the UK commercial market continues to grow, Sunlighten is seeking a Commercial / Custom Sales Executive to join its London-based team, operating from the flagship Great Portland Street showroom. This role is positioned with greater emphasis on complex, higher-value, and more bespoke projects. It is well suited to a commercially mature sales professional comfortable managing longer sales cycles and multiple stakeholders.

Commercial and Customised Sales form a single integrated sales cycle. This role focuses on opportunities where solutions require deeper consultation, specification input, and close collaboration with technical and delivery teams.

Key Responsibilities:
  • Manage and convert complex Commercial and Customised B2B opportunities from initial enquiry through to pricing agreement and order placement.
  • Lead higher-value and more bespoke projects, often involving multiple decision-makers and longer sales cycles.
  • Conduct in-depth discovery conversations with architects, designers, developers, operators, and senior commercial stakeholders.
  • Act as a trusted advisor, guiding clients through solution design, specification considerations, and commercial decision-making.
  • Host and lead client meetings and demonstrations within the Great Portland Street showroom.
  • Collaborate closely with internal technical, CAD, and delivery teams once commercial terms are agreed.
  • Represent Sunlighten at UK and European trade shows, exhibitions, and industry events.
  • Maintain detailed and accurate CRM records across pipeline, forecasting, and conversion.
Candidate Profile:
  • Proven experience in consultative B2B sales, ideally managing complex or bespoke solutions.
  • Likely background selling specification-led, premium, or design-led products or services such as hospitality FF&E, wellness or spa solutions, architectural products, luxury interiors, high-end residential solutions, or complex B2B services.
  • Comfortable managing longer sales cycles with multiple stakeholders, including architects, designers, developers, procurement, and senior commercial decision-makers.
  • Strong active listening, questioning, and influencing capability, with confidence navigating ambiguity and bespoke requirements.
  • Commercially astute and credible in premium environments, able to position value rather than price.
Package:
  • Base salary: Β£50,000
  • Uncapped commission
  • Expected OTE: Β£100,000-Β£120,000

Apply today.

Locations

City of London London

Commercial / Customised B2B Sales Executive in City of London, London employer: Martin Veasey Talent Solutions

Sunlighten is an exceptional employer, offering a dynamic work environment in the heart of London that fosters collaboration and innovation. With a focus on employee growth, we provide extensive training and development opportunities, alongside an attractive uncapped commission structure that rewards high performance. Our culture prioritises wellness and luxury, making it an inspiring place for sales professionals to thrive while working with prestigious clients in the health and wellness sector.
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Contact Detail:

Martin Veasey Talent Solutions Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Commercial / Customised B2B Sales Executive in City of London, London

✨Tip Number 1

Network like a pro! Attend industry events, trade shows, and exhibitions where you can meet potential clients and decision-makers. Don’t be shy; introduce yourself and chat about how your skills can help them.

✨Tip Number 2

Practice your pitch! You’ll want to be ready for those in-depth discovery conversations. Tailor your approach to highlight how you can provide bespoke solutions that meet their unique needs.

✨Tip Number 3

Follow up after meetings! A quick email or call can keep you top of mind. Show them you’re genuinely interested in helping them find the right solution, and don’t forget to ask if they have any questions.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our team at Sunlighten.

We think you need these skills to ace Commercial / Customised B2B Sales Executive in City of London, London

Consultative B2B Sales
Complex Sales Management
Stakeholder Engagement
Active Listening
Questioning Skills
Influencing Skills
Commercial Acumen
CRM Management
Project Management
Solution Design
Specification Input
Client Relationship Management
Presentation Skills
Collaboration with Technical Teams

Some tips for your application 🫑

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Commercial / Customised B2B Sales Executive role. Highlight your consultative sales experience and any work with high-end clients to catch our eye!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about wellness and how your background makes you the perfect fit for managing bespoke projects. Be genuine and let your personality come through.

Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to manage complex sales cycles and collaborate with multiple stakeholders. Numbers speak volumes, so don’t shy away from sharing your successes!

Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!

How to prepare for a job interview at Martin Veasey Talent Solutions

✨Know Your Product Inside Out

Before the interview, make sure you understand Sunlighten's infrared wellness products and how they fit into the luxury health and wellness market. Familiarise yourself with the unique selling points and be ready to discuss how these products can benefit high-end clients.

✨Prepare for Complex Conversations

Given the role's emphasis on managing bespoke projects, practice articulating your experience in consultative B2B sales. Be prepared to share specific examples of how you've navigated longer sales cycles and engaged multiple stakeholders in previous roles.

✨Showcase Your Listening Skills

During the interview, demonstrate your active listening abilities. Engage with the interviewer by asking insightful questions about their needs and challenges. This will show that you can act as a trusted advisor, which is crucial for this position.

✨Familiarise Yourself with the Showroom Experience

Since you'll be hosting client meetings and demonstrations at the Great Portland Street showroom, think about how you would present the products. Consider what aspects of the showroom experience could enhance client engagement and be ready to discuss your ideas.

Commercial / Customised B2B Sales Executive in City of London, London
Martin Veasey Talent Solutions
Location: City of London
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  • Commercial / Customised B2B Sales Executive in City of London, London

    City of London +1
    Full-Time
    36000 - 60000 Β£ / year (est.)
  • M

    Martin Veasey Talent Solutions

    50-100
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