Business Development Manager - NHS & Public Sector/Government
Business Development Manager - NHS & Public Sector/Government

Business Development Manager - NHS & Public Sector/Government

Full-Time 40000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and build partnerships in the NHS and public sector.
  • Company: Fast-growing, socially responsible organisation with a strong NHS reputation.
  • Benefits: Competitive salary, performance commission, car allowance, and generous benefits.
  • Why this job: Shape critical public services and make a real impact on communities.
  • Qualifications: Proven track record in public sector business development and consultative sales.
  • Other info: Hybrid working with excellent career growth opportunities in a supportive environment.

The predicted salary is between 40000 - 60000 £ per year.

Business Development Manager – NHS & UK Public Sector (Central Government, Local Authorities & Justice)

Drive complex consultative sales to the NHS, central government departments (MoJ, Home Office, Immigration, DWP, DHSC) and local authorities.

Salary £50,000-£70,000 base + uncapped performance commission + excellent benefits.

Hybrid (North West HQ or North/Midlands with UK travel).

Shape the Future of Public Sector Partnerships

Are you a driven, consultative Business Development professional with a proven track record of winning new NHS and UK public sector contracts? Do you thrive on influencing complex buying processes and building long‑term partnerships across healthcare and government?

Martin Veasey Talent Solutions is representing a fast‑growing and socially responsible organization with a strong reputation in the NHS and wider public sector, investing heavily in innovative digital platforms and data‑driven service delivery. Its culture is collaborative, inclusive and ambitious, underpinned by values of being Human, Innovative, Responsive and Expert.

This is an opportunity to help shape how critical services are delivered to NHS providers, central government departments including the Ministry of Justice, Home Office, Immigration Enforcement, Department for Work & Pensions, Department of Health & Social Care, as well as local authorities and other publicly funded bodies.

The Opportunity

New Business Focus – Lead proactive sales and market development across the public sector, driving new frameworks and call‑off contracts.

Key Clients & Channels

  • NHS Trusts: acute, community, mental health, specialist hospitals, ambulance and primary care networks (PCNs), Integrated Care Systems (ICS).
  • Local authorities and social care providers.
  • Central government departments and agencies: Ministry of Justice (courts, prisons, probation), Home Office, Immigration Enforcement & Border Force, HM Prisons & Probation Service, Department for Work & Pensions, Department of Health & Social Care, police forces and blue‑light services.
  • Other publicly funded organisations and arm\’s‑length bodies.

Consultative Solutions & Products Selling

Position a portfolio of services, technology‑enabled solutions and high‑value products/assets (including communication services, IT hardware, specialist equipment or other public sector solutions) to meet diverse and evolving needs.

Framework & Pre‑Tender Influence

Build early engagement and competitive advantage around key frameworks and routes to market, including Crown Commercial Service (CCS), NHS SBS, NOE CPC, NHS LPP, HealthTrust Europe, ESPO and other local authority frameworks.

Complex Solution Design

Shape bespoke propositions, working with internal teams to align operational delivery, technology platforms, and social value/ESG initiatives to client objectives.

Cross‑Functional Collaboration

Work alongside operations, bids, and delivery teams to create compelling, compliant proposals and ensure seamless contract mobilisation.

Thought Leadership & Market Intelligence

Represent the business at public sector events and exhibitions, analyse competitor activity and emerging market trends to refine strategy and identify new routes to revenue.

What You Bring

  • Strong track record of public sector business development, ideally selling into NHS organisations and/or central and local government departments.
  • Experience influencing pre‑tender dialogue and success securing places on or winning business through key frameworks such as Crown Commercial Service (CCS), NOE CPC, NHS SBS, NHS LPP, HealthTrust Europe, ESPO.
  • Proven ability to open doors and secure high‑value, multi‑year contracts across varied NHS sectors (acute, community, mental health, ambulance, primary care) and central government including justice, security and immigration.
  • A consultative, solutions‑driven sales style with commercial astuteness, credibility and a strong understanding of complex B2B and public sector procurement cycles.
  • Exceptional relationship‑building, negotiation and influencing skills with the resilience, drive and hunter mentality to deliver growth.
  • Ability to translate insight into tailored propositions; comfortable with solution architecture and technical detail to address complex organisational needs.
  • Transferable experience selling complex B2B solutions, technology‑enabled services including healthcare tech, digital and SaaS, IT infrastructure and hardware, language or translation or communications solutions, workforce management solutions, consultancy or business services or similar or products/assets such as medical devices and equipment, fleet, asset monitoring solutions or similar, into the NHS or public sector is valuable.

Rewards & Benefits

Competitive salary £50,000-£70,000 base DOE + uncapped performance commission.

Car allowance and hybrid working (ideally commutable to North West HQ but flexible for exceptional talent in the North, Central England and Midlands).

Generous benefits package including enhanced parental leave, health plan, recognition awards, volunteering leave and ESG involvement.

Career growth in a modern, supportive environment where new ideas and entrepreneurial spirit are encouraged.

Apply Now

If you have the drive to open doors and influence public sector buyers at the highest level, we would love to hear from you. Apply confidentially via Martin Veasey Talent Solutions today.

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Business Development Manager - NHS & Public Sector/Government employer: Martin Veasey Talent Solutions

Join a fast-growing and socially responsible organisation that prioritises innovation and collaboration in the public sector. With a competitive salary, generous benefits, and a culture that fosters employee growth and entrepreneurial spirit, this role offers a unique opportunity to shape critical services for the NHS and government departments while enjoying a hybrid working model. Be part of a team that values being Human, Innovative, Responsive, and Expert, making a meaningful impact in the community.
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Contact Detail:

Martin Veasey Talent Solutions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Manager - NHS & Public Sector/Government

✨Tip Number 1

Network like a pro! Get out there and connect with people in the NHS and public sector. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to decision-makers. Building relationships can open doors that applications alone can't.

✨Tip Number 2

Showcase your expertise! When you get the chance to chat with potential employers, share your insights on current trends in the public sector. This not only demonstrates your knowledge but also positions you as a thought leader in the field.

✨Tip Number 3

Prepare for interviews by understanding the specific challenges faced by the NHS and local authorities. Tailor your responses to show how your experience aligns with their needs. We want to see you shine and prove you’re the right fit for the role!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who are proactive and engaged in the process.

We think you need these skills to ace Business Development Manager - NHS & Public Sector/Government

Consultative Sales
Public Sector Business Development
Relationship-Building
Negotiation Skills
Influencing Skills
Complex Solution Design
Market Intelligence
Framework Engagement
B2B Procurement Knowledge
Technical Understanding
Cross-Functional Collaboration
Commercial Acumen
Resilience
Hunter Mentality

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to match the job specs. Highlight your experience with NHS and public sector contracts, as this will show us you understand the role and its requirements.

Showcase Your Achievements: Don’t just list your responsibilities; we want to see your successes! Include specific examples of how you've driven sales or secured contracts in the public sector. Numbers and results speak volumes!

Be Authentic: Let your personality shine through in your application. We value a collaborative and inclusive culture, so showing us who you are can help us see if you’re a good fit for our team.

Apply Through Our Website: For the best chance of getting noticed, make sure to apply directly through our website. This way, your application goes straight to us, and we can review it promptly!

How to prepare for a job interview at Martin Veasey Talent Solutions

✨Know Your Audience

Before the interview, research the specific NHS and public sector organisations you’ll be engaging with. Understand their challenges, priorities, and recent developments. This will help you tailor your responses and demonstrate that you’re not just knowledgeable about the role but also genuinely interested in their mission.

✨Showcase Your Consultative Skills

Prepare to discuss your consultative sales approach in detail. Have examples ready that illustrate how you've successfully influenced complex buying processes and built long-term partnerships. Highlight your ability to understand client needs and design bespoke solutions that align with their objectives.

✨Familiarise Yourself with Frameworks

Since this role involves working with frameworks like CCS and NHS SBS, make sure you understand how these frameworks operate. Be ready to discuss your experience with them and how you’ve leveraged them to secure contracts in the past. This knowledge can set you apart from other candidates.

✨Demonstrate Cross-Functional Collaboration

Be prepared to talk about your experience working with different teams, such as operations and delivery. Share specific examples of how you’ve collaborated to create compelling proposals or ensure seamless contract mobilisation. This shows that you can work effectively within a team to achieve common goals.

Business Development Manager - NHS & Public Sector/Government
Martin Veasey Talent Solutions

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