At a Glance
- Tasks: Lead creative marketing strategies and impactful campaigns to shape communities across the UK.
- Company: Join Project Centre, a leading consultancy in design and engineering.
- Benefits: Competitive salary, career development, healthcare cash plan, and discounts on various activities.
- Other info: Opportunity for career progression and professional development within a supportive team.
- Why this job: Make a real impact while developing your marketing skills in a dynamic environment.
- Qualifications: CIM Level 4 or equivalent in marketing, strong communication, and social media management skills.
The predicted salary is between 35000 - 45000 £ per year.
Location: London, Hybrid– min of 2 days per week in the office
Salary: Competitive
About Project Centre Ltd
Project Centre Ltd (PCL), part of the Marston Holdings Group, is a leading design, engineering and landscape architecture consultancy delivering innovative solutions across the transport, infrastructure and built environment sectors.
About The Role
We are looking for a creative and driven Marketing Executive to help raise our profile, generate leads and showcase the exciting projects that shape communities across the UK. This is a fantastic opportunity for an experienced middleweight, all-rounder marketing professional, particularly someone with experience in highways and structures, urban design, transport and parking policy, active travel and road safety, to work on impactful campaigns, collaborate with industry experts and play a key role in supporting the continued growth of our business.
What You Will Be Doing
- Lead the development and implementation of Project Centre’s marketing strategy, driving lead generation, positioning within the industry and brand awareness within budget and in line with internal revenue and growth targets.
- Coordinate and deliver marketing activities assigned by key stakeholders within PCL, leading discussions and meetings with internal stakeholders where required.
- Plan and execute integrated marketing campaigns across digital channels, including social media, email marketing and website content.
- Support the production of key industry events and conferences including leading on presence, profile in the industry, thought leadership in terms of speaking positions and articles.
- Oversee the end-to-end event planning process in partnership with suppliers and team members.
- Develop and maintain a proactive social media strategy, creating engaging content tailored to target audiences.
- Produce marketing materials including website content, social media posts, video scripts, presentations, printed brochures and other collateral.
- Monitor, analyse and report on marketing performance, providing data-driven insights and recommendations to senior management.
- Conduct market research to identify industry trends, competitor activity, target audiences and new marketing opportunities.
- Manage and maintain online directories, company profiles, reviews and reputation management platforms.
- Support the development of junior marketing team members, including apprentices or assistants where applicable.
- Maintain and build relationships with key suppliers ensuring production best practice, cost efficiency, timeline management and value for money.
- Assist with marketing administration, including raising purchase orders, supplier coordination and event logistics.
- Support the design and delivery of internal communication initiatives across the business.
- Ensure all marketing activities align with Project Centre and Marston Holdings brand guidelines and best practice across durable and reusable templates and collateral.
What You Will Bring
- Must hold a CIM Level 4 qualification, or a recognised qualification in Digital Marketing, Social Media, Communications, Marketing, Journalism, or equivalent relevant experience.
- Excellent written and verbal communication skills with the ability to adapt messaging for different audiences and channels.
- Excellent internal networking building and stakeholder relationship building skills with ability to adapt within a fast-paced environment.
- Ability to manage supplier relationships and ensure best value for money in products and services procured.
- Strong proofreading, editing and attention to detail skills.
- Demonstrable experience managing social media platforms, particularly LinkedIn, to engage target audiences.
- Experience updating and managing website content, ideally using WordPress.
- Proven ability to plan, deliver, monitor and evaluate marketing, communications or digital campaigns.
- Strong organisational and project management skills, with the ability to manage multiple priorities simultaneously.
- Experience analysing digital marketing metrics and producing meaningful performance reports.
- Good understanding of SEO principles and PPC advertising campaigns.
- Creative thinker with a proactive and innovative approach to marketing challenges.
- Proficiency in CANVA, LinkedIn marketing, Microsoft suite, Wordpress, Google Analytics and CRM desired.
What’s In It for You?
- Competitive Salary
- Career Development incl LinkedIn Learning
- Healthcare cash plan
- Discounts on retail, travel, and social activities
- Cycle-to-work scheme
- Enhanced Maternity & Paternity Package (subject to eligibility)
Why Join Us?
At Project Centre, you'll be part of a forward-thinking consultancy within the wider Marston Holdings Group, offering opportunities for professional development, career progression and the chance to contribute to meaningful projects that shape communities and infrastructure across the UK. Project Centre Ltd is an equal opportunities employer and welcomes applications from all suitably qualified candidates.
Marketing Executive employer: Marston (Holdings)
At Project Centre Ltd, part of the Marston Holdings Group, we pride ourselves on being an excellent employer that fosters a collaborative and innovative work culture. Our London-based team enjoys competitive salaries, comprehensive career development opportunities, and a supportive environment that encourages personal growth while working on impactful projects that shape communities across the UK. With benefits like a healthcare cash plan, discounts on various services, and a cycle-to-work scheme, we are committed to the well-being and professional advancement of our employees.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marston (Holdings) and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marston (Holdings) are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marston (Holdings) on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marston (Holdings). Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marston (Holdings). Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Marston (Holdings):Show us that you’ve done your homework! In your application, briefly mention what you admire about Marston (Holdings)’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Marston (Holdings)
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marston (Holdings) will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Marston (Holdings), they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.