Marketing and Communications Specialist in Cambridge

We're looking for a creative and commercially-minded Marketing Communications Executive to help establish our global marketing and communications function. This role is central to shaping and amplifying our marketing communications across multiple channels. You'll take complex technologies and services and turn them into clear, compelling messages across a variety of channels, including digital, PR, events, video, and social media.

You will manage external partners, foster strong internal collaborations, and support business development by raising awareness and enhancing our brand reputation. This is an exciting opportunity for an ambitious individual who thrives on challenge and seeing projects through from inception to delivery. You have a chance to make a real impact in helping us achieve our vision of becoming a global leader in deployable, resilient defence infrastructure and integrated platform solutions that support mission-critical operations anytime, anywhere.

Accountability Responsibilities:

• Champion and protect the brand across all channels, ensuring a consistent tone of voice, messaging, and visual identity.
• Collaborate with internal teams and partners to deliver clear, compelling, and on-brand communications that support commercial goals.
• Support the planning and delivery of integrated marketing campaigns and activities across digital, print, PR, and events.
• Build brand awareness and credibility through social media, blogs, forums, and relevant online platforms.
• Monitor performance and translate insight into clear recommendations.
• Develop compelling materials such as press releases, articles, case studies, videos, and presentations.
• Develop a central library of imagery and video assets to enable fast, consistent, and on-brand content creation across all marketing channels.
• Support clear and engaging internal communications.
• Evolve brand messaging and establish clear tone-of-voice guidelines.
• Manage day-to-day social media activity, including content planning, scheduling, and performance tracking.
• Oversee website updates and performance in partnership with the digital agency.
• Build strong relationships with internal teams, partners, and suppliers.
• Brief and manage suppliers such as designers and videographers to ensure timely, on-brand delivery.
• Ensure all activity complies with customer regulations and national security requirements.

Tasks:

• Plan and manage the production of a new showreel and a core video/image library to support social and campaign content.
• Support the development of a new customer experience suite at our UK HQ, bringing the brand to life in a physical space.
• Partner with the business development team to define and deliver a core suite of marketing collateral, including dual-branded data sheets and programme case studies.
• Define the brief and deliver an engaging VR experience that showcases our capabilities and value.
• Plan and manage LinkedIn and YouTube channels, growing followers and amplifying our voice and expertise.
• Develop and deliver campaigns that maximise impact at key tradeshows, as well as supporting the successful execution of these events.
• Maintain a rolling marketing calendar, featuring channel activities such as events, social media, thought leadership, campaigns etc.

Experience:

• Proven experience in a marketing communications or similar role.
• Strong storytelling, copywriting, and editing skills.
• Experience working across multiple marketing channels.
• Good understanding of digital marketing and social media platforms.
• Strong organisational skills with the ability to manage multiple projects.
• Ability to design social media graphics using software such as Canva or InDesign.
• Ability to capture and edit video content for social media/website using software such as Canva, Capcut, or Premier Pro.

Desirable:

• Basic understanding of SEO and analytics (e.g. Google Analytics).
• Experience in B2B and/or Defence/Engineering or Manufacturing environment, navigating a highly regulated environment.

Personal Attributes:

• Creative, proactive, and detail-oriented.
• Ability to build positive relationships at all levels.
• Comfortable working on projects from inception to delivery.
• Comfortable working independently.
• Confident communicator with strong interpersonal skills.
• Commercially-aware and results-focused.

The benefits we will offer you include:

• 27 days holiday increasing with service up to 30 days (option to buy/sell).
• Pension contributions up to 9%.
• Private medical insurance.
• Extensive flexible benefit program including Cycle to Work.
• Life assurance at 4x basic salary.
• Enhanced parental leave and pay.
• Paid volunteering leave.
• Access to industry-leading wellbeing resources and tools.

Introduction to Marshall Land Systems:

Marshall Land Systems is a Canadian-owned global company with an unrivalled pedigree of British engineering excellence. From its origins in Cambridge, UK, through more than a century of innovation, pioneering advances from the nose of Concorde to the early Hydrogen fuel cell technology that ultimately powered the moon landings, Marshall engineers now continue to innovate specialist vehicles and infrastructure for NATO forces across the world. From bomb disposal vehicles to deployed shelters, from command and control to CT scanners on the battlefield, Marshall Land Systems protects people in critical situations with the very best in engineering. It employs 600 people with major facilities in the UK, Canada, and the Netherlands.