At a Glance
- Tasks: Manage marketing campaigns, partner relationships, and performance reporting using AI tools.
- Company: Fast-growing fintech unicorn with a dynamic and innovative culture.
- Benefits: Competitive salary, growth opportunities, and a chance to shape the future of financial services.
- Other info: Opportunity for career advancement to Senior Executive or channel lead roles.
- Why this job: Join a small, agile team and make a real impact in a rapidly evolving industry.
- Qualifications: 1-2 years in marketing, strong data skills, and experience with Figma and CRM platforms.
The predicted salary is between 29700 - 36300 £ per year.
We started building Marshmallow in 2017. Since then, we’ve grown from 3 to 700+ people, gained unicorn status, raised ~£140M over three funding rounds, turned profitable, insured millions of drivers and lent millions in car loans. Our goal is to become one of the largest financial services providers in the world. Over the next 10 years we’ll grow exponentially, not only by scaling our existing products, but also by building new ones.
The Marketing Team
Our Marketing team is at the centre of how a fast-growing tech brand shows up in the world. We turn strategy into output that reaches people and performs - across email, social, partnerships, and the website. We're a small, fast-moving team that uses AI as a default, not an afterthought, so we can move faster, automate the manual, and spend our time on the work that actually moves the needle.
As Marketing Executive, you'll work directly with our Senior Marketing Manager and have real visibility across the full marketing operation. You'll own key partner relationships, build and ship campaigns across our owned channels, and keep our performance reporting sharp and current.
- Partner, Influencer & Affiliate Coordination: Own the day-to-day management of our Bronze and Silver tier affiliates and influencers - tracking performance weekly, keeping the partner tracker current, and flagging anything that moves. You'll coordinate onboarding, briefing, and deliverables, prepare materials to support contract negotiations, and help spot new partnership opportunities.
- Content Creation: Own the organic social content calendar, creating educational and entertaining assets for our customers. Build campaign assets in Figma using our brand templates, and support content production for the website and SEO alongside our growth function.
- Campaign Management: Coordinate campaign workstreams and timelines across stakeholders, maintain campaign trackers, QA all outgoing materials before launch, and pull post-campaign data to share reports and learnings with the team.
- Performance Reporting & AI Tooling: Own our weekly performance dashboards and flag underperformance or anomalies before being asked. You actively use AI tools (ChatGPT, Claude, Perplexity, or equivalent) to draft copy, automate reporting, speed up research, and cut manual work.
A Builder: You ship things on time and to standard, and take pride in the output.
Data-Literate: You can pull, clean, and present performance data, and you know what questions to ask of it.
Brand-Consistent: You care that everything going out to customers meets our standards.
- 1-2 years in a marketing, content, or digital role.
- Hands-on CRM/email platform experience - ideally Braze.
- Comfortable pulling and interpreting data from Looker or equivalent.
- Strong written English.
- Experience in Figma - able to produce campaign-ready assets independently without design support.
- Campaign project management experience and tools - Notion or equivalent.
- Experience writing for SEO or managing web content updates.
Execution quality: Campaigns and content land to a high standard, every time.
Data accuracy: Performance data shared is timely, clean, and trustworthy.
Manual work is reducing. Strong performance here - sharp execution, commercial curiosity, and growing strategic instinct - is the path to a Senior Executive or channel lead role.
Master your channels: email, social, web, and affiliates running smoothly with minimal oversight.
Build your commercial instinct: understand the 'why' behind every number you report.
Diversity of thought.
Digital Data Marketing Executive employer: Marsh/mallow
At Marshmallow, we pride ourselves on being an innovative and rapidly growing tech company that values creativity and collaboration. Our Marketing team is dynamic and forward-thinking, leveraging AI to enhance efficiency and drive impactful results. With a strong focus on employee growth, we offer opportunities for advancement within a supportive work culture that encourages diverse perspectives and celebrates achievements.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Data Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Marsh/mallow and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Marsh/mallow are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Marsh/mallow on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Marsh/mallow. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Data Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Marsh/mallow. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Marsh/mallow:Show us that you’ve done your homework! In your application, briefly mention what you admire about Marsh/mallow’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Marsh/mallow
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Marsh/mallow will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Marsh/mallow, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.