Senior IP & Brand Strategy Specialist

Senior IP & Brand Strategy Specialist

Bachelor 60000 - 80000 £ / year (est.) No working from home possible
Mars

At a Glance

  • Tasks: Lead marketing strategies for Petcare brands and drive innovation across teams.
  • Company: Join Mars, a diverse and purpose-driven company in the heart of Paddington.
  • Benefits: Enjoy a competitive salary and hybrid work flexibility.
  • Other info: Be part of a dynamic team focused on meaningful change.
  • Why this job: Make a real impact in the petcare industry with your expertise.
  • Qualifications: Bachelor’s Degree and 12+ years of paralegal experience in relevant sectors.

The predicted salary is between 60000 - 80000 £ per year.

Mars is seeking a Senior Specialist - Marketing & Innovation to join their team in Paddington, UK. This role is pivotal in developing and executing the Petcare marketing brand and innovation strategies while partnering with various divisions to manage marketing activities.

The ideal candidate will have a Bachelor’s Degree and over 12 years of paralegal experience, preferably within the food or consumer product sectors. This hybrid position offers an industry-competitive salary and the opportunity to be part of a diverse, purpose-driven company.

Senior IP & Brand Strategy Specialist employer: Mars

Mars is an exceptional employer that champions a diverse and inclusive work culture, offering employees the chance to thrive in a purpose-driven environment. With a strong focus on employee growth and development, team members are encouraged to innovate and collaborate across various divisions, making a meaningful impact in the Petcare sector. Located in vibrant Paddington, UK, employees enjoy a hybrid work model and competitive benefits that enhance their work-life balance.

Mars

Contact Details:

Mars Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior IP & Brand Strategy Specialist

Get Social with Marketing Communities

Jump into online marketing forums or Facebook groups to connect with other budding marketers. Engage in discussions, share ideas, and even ask for advice. This is a great way to get noticed and could lead to some unexpected internship opportunities.

Show Off Your Creativity

Create a portfolio showcasing your previous marketing projects, whether they're university assignments or personal initiatives. Make sure to include a mix of written content, graphics, or any campaigns you've developed to highlight your versatility. This portfolio could make you stand out to companies like Mars.

Follow Marketing Events

Keep an eye out for marketing workshops, seminars, or networking events happening near you. These events are fab for meeting industry pros and they might even be looking to fill internships. Plus, a friendly chat can sometimes lead to that all-important foot-in-the-door!

Utilise Your University Resources

Don’t underestimate your university's career services! They often have connections with companies like Mars that are gutting for interns. Make sure to attend their career fairs and meet with advisors who can help match you with the right opportunities in marketing communications.

We think you need these skills to ace Senior IP & Brand Strategy Specialist

Brand Strategy Development
Marketing Strategy Execution
Collaboration with Cross-Functional Teams
Paralegal Experience
Knowledge of Food Industry Regulations
Consumer Product Marketing
Project Management

Some tips for your application 🫡

Show Off Your Creative Side!:In marketing communications, creativity is key! Your CV should highlight any projects, campaigns, or freelance gigs where you've used your creative flair. If you've worked on social media campaigns or any content creation, make sure to showcase that!

Get Personal with Your Cover Letter:For us at StudySmarter, a compelling cover letter is crucial, especially for a bachelor level role. Share your passion for marketing communications and how you see yourself contributing to Mars. Let your personality shine through – we're keen on hearing your unique voice!

Relevant Coursework Matters:Make sure to list any relevant courses or projects from your studies that relate to the role at Mars. This not only shows your knowledge but also your commitment to learning within marketing communications. It’s all about connecting what you’ve learned to what you can bring to the team.

Link to Your Online Presence:If you’ve got any online portfolios or relevant social media profiles (think LinkedIn or even a personal blog), don’t hesitate to include those links! This gives us a glimpse of your style, professionalism, and what you can bring to the marketing communications realm at Mars.

How to prepare for a job interview at Mars

Brush Up on Your Campaign Strategies

Marketing communications roles often involve discussing past campaign experiences, so be ready to showcase your understanding of different strategies and tools. Bring examples from your university projects or internships that demonstrate your ability to analyse and execute marketing plans.

Know Your Digital Tools

Familiarity with digital marketing platforms is crucial in this field. Make sure you’re comfortable discussing tools like Google Analytics, Hootsuite, or even basic graphic design software, as they might pop up in technical questions or scenarios during your interview with Mars.

Show Your Passion for Learning

As a bachelor's candidate, you might not have extensive experience, but that’s okay! Emphasise your eagerness to learn and adapt. Talk about skills you’ve acquired during your studies or relevant workshops that show you’re hungry for growth in the marketing world.

Be Prepared for Creative Problem-Solving

Expect some situational questions that test your creative thinking. Prepare for scenarios where you might have to tackle a communication challenge or create a brief marketing strategy on the spot. This will demonstrate your ability to think on your feet and adapt to the demands of the role at Mars.